Keyword Overview Updated Mar 31, 2026

mothers day present

'mothers day present' is a highly searched keyword with 9,900 average monthly searches. It has heavy competition on Etsy with 234,703 listings targeting the keyword. In the past year, search interest peaked in March 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 54/100, ranking for 'mothers day present' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.72 and $252, with most priced around $24. The estimated cost per click for 'mothers day present' is $1.22 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

9,900

High volume

Competition

239,109

High competition

Cost Per Click

$1.22

High ad competition

Keyword Difficulty

54/100

Moderate

'mothers day present' Search Trend

MonthSearches
June 20251,000
July 2025720
August 2025590
September 2025880
October 2025590
November 2025390
December 2025320
January 2026880
February 20269,900
March 202649,500
April 202618,100
May 202633,100

How Much Does 'mothers day present' Cost on Etsy?

Under $10 20%
$10 – $25 33%
$25 – $50 29%
$50 – $100 16%
$100+ 2%

51 listings · USD

Search Volume by Country

9,900
UK 4,400
44%
AUS 1,600
16%
USA 1,600
16%
EU 390
4%
CAN 210
2%
OTHER 1,700
17%

Competition by Country

239,109
USA 110,817
46%
EU 63,200
26%
UK 53,167
22%
CAN 7,955
3%
AUS 3,970
2%
OTHER 0
0%

How to Rank for 'mothers day present' on Etsy

Target the Right Market

Search demand for 'mothers day present' is strongest in United Kingdom (44%), but most competing listings come from sellers in United States (46%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand. Consider pricing around $24 with shipping options that appeal to United Kingdom buyers. With active demand in 5 tracked markets, this keyword has genuine international appeal.

Price Competitively

The price range for 'mothers day present' is unusually wide — from $2.72 up to $252. The median sits at $24, which is a better benchmark than the average since the spread is so large. The most populated bracket is $10 – $25 (33% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 54/100, 'mothers day present' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.22 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

At 3 words, 'mothers day present' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'mothers day present'

Top Etsy Listings for 'mothers day present'

sample of 12 results
Mother's day | Tree of Life | Mother's day gift | Personalised wooden plaque | laser engraved |Gift for mum | Mothers day present |Wood gift

Mother's day | Tree of Life | Mother's day gift | Personalised wooden plaque | laser engraved |Gift for mum | Mothers day present |Wood gift

£16.00 391 15,667

Birchandbumbleuk

Two Mother and Daughter keyrings, Mothers day present, Joint present, Birthday Gift, Family Gift

Two Mother and Daughter keyrings, Mothers day present, Joint present, Birthday Gift, Family Gift

£7.00 118 2,459

T2UD

Mommy's Bestie, Mother's Day Outfit, Mother's Day Present, Mommy's First Mother's Day, Floral Wreath, Boho Baby Clothes, Floral Outfit

Mommy's Bestie, Mother's Day Outfit, Mother's Day Present, Mommy's First Mother's Day, Floral Wreath, Boho Baby Clothes, Floral Outfit

$18.50 77 1,276

MarieCompany

Personalized Mother Book - Mother's Day Present, Birthday Gift for Mother

Personalized Mother Book - Mother's Day Present, Birthday Gift for Mother

$35.44 76 3,250

TototaleBook

Spiritual Mothers Day Gift Set, Mum Care Package with Mug Motherhood Crystals Self Care Gift for Her Mothers Day Present Mum to Be

Spiritual Mothers Day Gift Set, Mum Care Package with Mug Motherhood Crystals Self Care Gift for Her Mothers Day Present Mum to Be

£14.50 56 1,863

KinAndWild

Mother's Day Gifts Gifts for Mom Spa Candle Gift Basket Gifts for Women Spa Gift Lavender Gift Set Spa Gift Set for Moms Mothers Day Present

Mother's Day Gifts Gifts for Mom Spa Candle Gift Basket Gifts for Women Spa Gift Lavender Gift Set Spa Gift Set for Moms Mothers Day Present

$85.00 31 1,151

herbsandtwine

Happy Mothers Day Vase DIY Kit | Mom Gift | Mothers Day Present | Mothers Day Flowers | Gift for Mom | Wood Blank Vase and Flowers ck1131

Happy Mothers Day Vase DIY Kit | Mom Gift | Mothers Day Present | Mothers Day Flowers | Gift for Mom | Wood Blank Vase and Flowers ck1131

$17.00 28 156

TheMakersMap

Mother's Day Apple Watch Face, Apple Watch Wallpaper Moms Day, Mother's Day iPhone Wallpaper, Mother's Day Gift, Mothers Day Present

Mother's Day Apple Watch Face, Apple Watch Wallpaper Moms Day, Mother's Day iPhone Wallpaper, Mother's Day Gift, Mothers Day Present

$2.72 19 568

PlanPlanStudio

grandma bag | mother's day present tote bag | the best moms get promoted to grandma or nana tote bag | gift bag grandma 22MD-097-Bag

grandma bag | mother's day present tote bag | the best moms get promoted to grandma or nana tote bag | gift bag grandma 22MD-097-Bag

$24.00 13 290

zoeysattic

mothers day tote bag | floral sweet mom tote bag grandma tote mother's day present | happy mothers day mommy tote bag | gift bag mom new mom

mothers day tote bag | floral sweet mom tote bag grandma tote mother's day present | happy mothers day mommy tote bag | gift bag mom new mom

$24.00 13 452

zoeysattic

Mom Mug Gift For Mom Gift Ideas Unique Mugs Mommy Gift For Momma Best Coffee Cup Mothers Day Present Mother Gift I'm A Cool Mom - SA776

Mom Mug Gift For Mom Gift Ideas Unique Mugs Mommy Gift For Momma Best Coffee Cup Mothers Day Present Mother Gift I'm A Cool Mom - SA776

$18.74 11 85

PrintFanaticShop

Mamma Mia - Framed Vinyl Record - Mothers Day Present

Mamma Mia - Framed Vinyl Record - Mothers Day Present

£35.00 9 120

TreasuredTunesUK

Frequently Asked Questions About 'mothers day present'

'mothers day present' receives 9,900 monthly searches globally. That's substantial demand, but with 234,703 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (44%) comes from United Kingdom.

There are 234,703 Etsy listings competing for 'mothers day present'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (46%), while demand is strongest in United Kingdom — a gap worth exploiting.

'mothers day present' has a keyword difficulty of 54/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'mothers day present' products range from $2.72 to $252. The median is $24 and the average is $34. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United Kingdom generates 44% of searches for 'mothers day present'. Australia and United States also show meaningful demand. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Place 'mothers day present' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'mothers day present' include 'mothers day gift' and 'mothers day'.

The cost per click for 'mothers day present' is $1.22. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 3210% between June 2025 and May 2026. A 3210% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around March 2026.

Keywords Related to 'mothers day present'

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