mothers day card
'mothers day card' is a highly searched keyword with 165,000 average monthly searches. It has heavy competition on Etsy with 379,830 listings targeting the keyword. In the past year, search interest peaked in May 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 50/100, ranking for 'mothers day card' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.97 and $17, with most priced around $6. The estimated cost per click for 'mothers day card' is $1.27 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly Search Volume
165,000
Competition
401,525
Cost Per Click
$1.27
Keyword Difficulty
50/100
Moderate
'mothers day card' Search Trend
| Month | Searches |
|---|---|
| June 2025 | 22,200 |
| July 2025 | 22,200 |
| August 2025 | 22,200 |
| September 2025 | 27,100 |
| October 2025 | 14,800 |
| November 2025 | 18,100 |
| December 2025 | 22,200 |
| January 2026 | 18,100 |
| February 2026 | 40,500 |
| March 2026 | 246,000 |
| April 2026 | 165,000 |
| May 2026 | 1,500,000 |
How Much Does 'mothers day card' Cost on Etsy?
87 listings · USD
Search Volume by Country
165,000Competition by Country
401,525How to Rank for 'mothers day card' on Etsy
Target the Right Market
United States leads both search demand (30%) and competition (67%) for 'mothers day card', but neither is overwhelmingly dominant. India and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.
Price Competitively
Sellers listing under 'mothers day card' price between $2.97 and $17, clustering around a median of $6. The Under $10 range dominates at 98% of listings — pricing outside this band means either competing on value or justifying a premium. Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.
Ranking Difficulty
With a difficulty score of 50/100, 'mothers day card' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.27 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization Tips
At 3 words, 'mothers day card' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'mothers day card'
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Video Generator
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Top Etsy Listings for 'mothers day card'
sample of 12 results
Funny Mother's Day Card - Dad is my (or our) favorite - Card for Mom Sarcastic Mother's Day Gift - First Mother's Day from kids from son
FINCHandHARE
No Matter What Life Throws At You, At Least You Don t Have Ugly Children - Happy Mothers Day Card - Kraft Greeting Card Funny
KraftStreetPaperCo
Wordle Mother's Day card, trend Mother's Day card, cute Mother's Day card, funny Mothers Day card, pun Mother's Day card, happy Mother's Day
DensenDesign
First Mother's Day card, Funny Mother's Day card, kick ass mom card, mothers day card for friend, 1st mothers day
PinkMangoPrintCo
I Got You This Card Instead Of Grandkids Happy Mother's Day, Funny Mother's Day Card, Rude Mom Day Greeting Card, Sassy Birthday Card
SleazyGreetings
Funny Mother's Day Card, Vintage Photo Mother's Day Card, Mother/Daughter Card, Am I a Good Mom?
LittleRickyCards
Funny Second Born Mother's Day Card: Snarky Mom Gift
TrapCardStudio
funny mother's day card from second born | card for mom | nobody gets it right the first time | from daughter | from son | mother's day gift
ISaidWhatISaidCards
Mother's Day Card For Mother-in-Law: Kind Words & Flowers
LettuceBuildaHouse
Renaissance Knight Mother's Day Card: Queen Among Women
CrypticPaperCo
Mothers Day Card for Sister, Mothers Day Card for Friend, Funny Mothers Day Card Sister, Mother's Day Card, Mothers Day Cards for Friends
AsToldByEllie
Funny Mother's Day Card: Rude Inappropriate Joke
MeaningfulCardsllc
Frequently Asked Questions About 'mothers day card'
'mothers day card' receives 165,000 monthly searches globally. That's substantial demand, but with 379,830 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.
There are 379,830 Etsy listings competing for 'mothers day card'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.
'mothers day card' has a keyword difficulty of 50/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
Prices for 'mothers day card' products range from $2.97 to $17. The median is $6 and the average is $6.39. 98% of listings fall in the Under $10 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.
United States generates 30% of searches for 'mothers day card'. India and United Kingdom also show meaningful demand.
Place 'mothers day card' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'mothers day card' include 'funny mothers day' and 'mothers day gift'.
The cost per click for 'mothers day card' is $1.27. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Search volume rose 6657% between June 2025 and May 2026. A 6657% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around May 2026.
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