matcha tea

'matcha tea' receives 201,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.

There are 31,816 Etsy listings competing for 'matcha tea'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'matcha tea' has a keyword difficulty of 30/100 (easy). Combined with a median product price of $33.44, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'matcha tea' products range from $3 to $133. The median is $33.44 and the average is $35.66. 48% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.

United States generates 45% of searches for 'matcha tea'. United Kingdom and Canada also show meaningful demand.

Since 'matcha tea' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'matcha tea' include 'matcha tea set' and 'matcha bowl set'.

The cost per click for 'matcha tea' is $0.54. High ad competition combined with a median product price of $33.44 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume dropped 33% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.