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Keyword overview Updated Aug 19, 2026

mary jane shoe

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Monthly search volume

368,000

High volume

Competition

10,261

Medium competition

Cost per click

$0.57

High ad competition

Keyword difficulty

20/100

Easy

'mary jane shoe' search trend

Monthly searches

MonthSearches
August 2025450,000
September 2025368,000
October 2025368,000
November 2025368,000
December 2025301,000
January 2026301,000
February 2026301,000
March 2026368,000
April 2026368,000
May 2026368,000
June 2026368,000
July 2026368,000

How much does 'mary jane shoe' cost on Etsy?

Under $10 16%
$10 – $25 8%
$25 – $50 9%
$50 – $100 18%
$100+ 49%

79 listings · USD

Search volume by country

368,000
OTHER 368,000
100%

Competition by country

10,261
OTHER 10,261
100%

How to rank for 'mary jane shoe' on Etsy

Target the right market

The market for 'mary jane shoe' is heavily concentrated in Others, which accounts for 100% of searches and 100% of competition. Sellers targeting this keyword should prioritize Others shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Price competitively

Sellers listing under 'mary jane shoe' price between $3.99 and $301.84, clustering around a median of $99.88. The $100+ range dominates at 49% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking difficulty

With a difficulty score of 20/100, 'mary jane shoe' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

At 3 words, 'mary jane shoe' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'mary jane shoe'

Top Etsy listings for 'mary jane shoe'

Sample of 12 results
Customizable Handmade Leather Shoes,3cm Heel Retro Style Swing Dancing Shoes,Female T-Strap Shoes,Oxford Pump Shoes,Mary Jane Shoes

Customizable Handmade Leather Shoes,3cm Heel Retro Style Swing Dancing Shoes,Female T-Strap Shoes,Oxford Pump Shoes,Mary Jane Shoes

$98.00 3,200 138,119

mosshe

Womens burgundy leather Mary Janes shoes, women mary jane

Womens burgundy leather Mary Janes shoes, women mary jane

$198.00 2,820 63,073

GORshoesUA

Ivory Flower Girl Shoes/ Toddler Girl Shoes/Pearl Party Shoes/Bow Girls Shoes mary jane shoes-Genuine Leather Shoes For Girls

Ivory Flower Girl Shoes/ Toddler Girl Shoes/Pearl Party Shoes/Bow Girls Shoes mary jane shoes-Genuine Leather Shoes For Girls

$40.00 923 27,353

Flowerlodge

Ballet Flats Mary Jane Shoes With Satin Ribbon in Rose Smoke Soft Italian Leather, Bridal Shoes, Elehandmade Ballerinas

Ballet Flats Mary Jane Shoes With Satin Ribbon in Rose Smoke Soft Italian Leather, Bridal Shoes, Elehandmade Ballerinas

€150.00 615

elehandmade

Handmade Pearl Rhinestone Baby Girl Mary Jane Shoes

Handmade Pearl Rhinestone Baby Girl Mary Jane Shoes

$54.00 572 15,198

VioletsBoutiqueGoods

Square toe shoes, women's shoes, Mary Jane shoes, vintage shoes, flat shoes

Square toe shoes, women's shoes, Mary Jane shoes, vintage shoes, flat shoes

HKD 230.00 445 17,256

SpecimenHK

Mary jane shoes, crochet baby shoes, grey pink baby booties, flowered baby shoes, crochet baby slippers, baby girl shoes, baby shower gift

Mary jane shoes, crochet baby shoes, grey pink baby booties, flowered baby shoes, crochet baby slippers, baby girl shoes, baby shower gift

$30.00 298 196

AnatoliaDreams

Cherry Red Mary Janes, Burgundy Mary Jane Shoes, Cherry Red Patent Leather Mary Jane Shoes, Mary Jane Pumps, Women's Vintage Shoes

Cherry Red Mary Janes, Burgundy Mary Jane Shoes, Cherry Red Patent Leather Mary Jane Shoes, Mary Jane Pumps, Women's Vintage Shoes

$110.00 261 7,825

EleanorLouiseCo

Mary Jane Shoes With Platform Heels For Men, Femboy Shoes, Crossdresser Shoes, ABDL Sissy Shoes, Pink, Black And White

Mary Jane Shoes With Platform Heels For Men, Femboy Shoes, Crossdresser Shoes, ABDL Sissy Shoes, Pink, Black And White

$171.98 207 5,348

9AuroraAvenue

Brand new Genuine Leather Tabi Mary Jane shoes-soft lamb skin Double Strap Flats  Mary Jane size 38

Brand new Genuine Leather Tabi Mary Jane shoes-soft lamb skin Double Strap Flats Mary Jane size 38

$175.00 204 3,800

JoyoStudio

Purple Velvet Heels, Purple Velvet Shoes, Wedding Shoes, Mary Jane Shoes, Purple Low Heels, Purple Tango Dance Shoes, Deep Purple Heels

Purple Velvet Heels, Purple Velvet Shoes, Wedding Shoes, Mary Jane Shoes, Purple Low Heels, Purple Tango Dance Shoes, Deep Purple Heels

$146.65 126 3,560

ForeverAlwaysShoes

Mary Jane shoes, high heels, small leather shoes, vintage shoes, women's shoes, casual shoes, jk shoes, loafers, oversized shoes, CN35-43

Mary Jane shoes, high heels, small leather shoes, vintage shoes, women's shoes, casual shoes, jk shoes, loafers, oversized shoes, CN35-43

HKD 450.00 91 3,392

SpecimenHK

Frequently asked questions about 'mary jane shoe'

How much search demand does 'mary jane shoe' get?

'mary jane shoe' receives 368,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (100%) comes from Others.

How saturated is the market for 'mary jane shoe'?

There are 10,261 Etsy listings competing for 'mary jane shoe'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'mary jane shoe' worth targeting for my Etsy shop?

'mary jane shoe' has a keyword difficulty of 20/100 (easy). Combined with a median product price of $99.88, this is a strong opportunity — low competition and a price point that supports healthy margins.

What should I charge for 'mary jane shoe' products?

Prices for 'mary jane shoe' products range from $3.99 to $301.84. The median is $99.88 and the average is $109.01. 49% of listings fall in the $100+ range, which is where most buyer expectations are set.

Which countries have the most demand for 'mary jane shoe'?

Others generates 100% of searches for 'mary jane shoe'. Since Others dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'mary jane shoe'?

Place 'mary jane shoe' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'mary jane shoe' include 'mary jane shoes' and 'vintage shoes'.

How commercially valuable is 'mary jane shoe'?

The cost per click for 'mary jane shoe' is $0.57. High ad competition combined with a median product price of $99.88 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Is 'mary jane shoe' seasonal or trending?

Search volume dropped 18% between August 2025 and July 2026. Demand peaked around August 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'mary jane shoe'

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