Keyword Overview

made to last

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Monthly Search Volume

1,600

Medium volume

Competition

6,277

Low competition

Cost Per Click

$0.77

Low ad competition

Keyword Difficulty

20/100

Easy

'made to last' Search Trend

MonthSearches
May 20252,400
June 20251,900
July 20251,600
August 20251,300
September 20251,600
October 20251,600
November 20251,300
December 20251,300
January 20261,300
February 20261,300
March 20261,300
April 20261,300

Search Volume by Country

1,600
USA 390
24%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 1,210
76%

Competition by Country

6,277
USA 5,565
89%
UK 560
9%
AUS 152
2%
CAN --
--
EU --
--
IND --
--
OTHER 0
0%

How to Rank for 'made to last' on Etsy

Target the Right Market

United States leads both search demand (24%) and competition (89%) for 'made to last', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 20/100, 'made to last' is rated easy to rank for on Etsy. The relatively low barrier means even newer shops can rank on the first page for 'made to last'. Focus on a strong title placement and complete listing attributes to secure your position.

Optimization Tips

At 3 words, 'made to last' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'made to last'

Frequently Asked Questions About 'made to last'

'made to last' receives 1,600 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.

There are 0 Etsy listings competing for 'made to last'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'made to last' has a keyword difficulty of 20/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 24% of searches for 'made to last'.

Place 'made to last' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'made to last' is $0.77. Low advertiser activity combined with low organic competition suggests this keyword may be overlooked by larger sellers. That's often where the best opportunities are — less noise, more targeted buyers.

Search volume dropped 46% between May 2025 and April 2026. Demand peaked around May 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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