handmade pendant
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Monthly Search Volume
390
Competition
1,045,439
Cost Per Click
$0.88
Keyword Difficulty
81/100
Hard
'handmade pendant' Search Trend
| Month | Searches |
|---|---|
| August 2025 | 480 |
| September 2025 | 390 |
| October 2025 | 320 |
| November 2025 | 390 |
| December 2025 | 390 |
| January 2026 | 390 |
| February 2026 | 390 |
| March 2026 | 390 |
| April 2026 | 320 |
| May 2026 | 320 |
| June 2026 | 320 |
| July 2026 | 390 |
Search Volume by Country
390Competition by Country
1,045,439How to Rank for 'handmade pendant' on Etsy
Target the Right Market
Search demand for 'handmade pendant' is strongest in India (28%), but most competing listings come from sellers in United States (34%). This gap suggests India buyers may be underserved — fewer sellers are specifically targeting them despite the demand. With active demand in 6 tracked markets, this keyword has genuine international appeal.
Ranking Difficulty
With a difficulty score of 81/100, 'handmade pendant' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.
Optimization Tips
'handmade pendant' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'handmade pendant'
Generate Tags
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Generate Titles
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Listing Studio
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Video Generator
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Frequently Asked Questions About 'handmade pendant'
'handmade pendant' receives 390 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.
There are 1,045,439 Etsy listings competing for 'handmade pendant'. With a difficulty score of 81/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly. Most competition comes from United States sellers (34%), while demand is strongest in India — a gap worth exploiting.
'handmade pendant' has a keyword difficulty of 81/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.
India generates 28% of searches for 'handmade pendant'. United States and United Kingdom also show meaningful demand. Competition is centered in United States instead, which means India buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
Since 'handmade pendant' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
The cost per click for 'handmade pendant' is $0.88. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Search volume dropped 19% between August 2025 and July 2026. Demand peaked around August 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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