Keyword Overview Updated Aug 20, 2026

handmade figurine

'handmade figurine' is a moderately searched keyword with 210 average monthly searches. It has heavy competition on Etsy with 234,016 listings targeting the keyword. Search interest dropped 19% between September 2025 and August 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 75/100, 'handmade figurine' is hard to rank for — 234,016 listings are already targeting this keyword, so standing out requires strong optimization. Consider using it as a supporting tag alongside more specific keywords. Products in this category typically sell between $9 and $900, with most priced around $64. The estimated cost per click for 'handmade figurine' is $1.09 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

210

Medium volume

Competition

234,016

High competition

Cost Per Click

$1.09

High ad competition

Keyword Difficulty

75/100

Hard

'handmade figurine' Search Trend

MonthSearches
September 2025260
October 2025260
November 2025210
December 2025210
January 2026210
February 2026210
March 2026210
April 2026210
May 2026210
June 2026210
July 2026210
August 2026210

How Much Does 'handmade figurine' Cost on Etsy?

Under $10 6%
$10 – $25 14%
$25 – $50 23%
$50 – $100 23%
$100+ 33%

69 listings · USD

Search Volume by Country

210
USA 70
33%
EU 20
10%
UK 20
10%
OTHER 100
48%

Competition by Country

234,016
USA 78,408
34%
EU 41,134
18%
UK 19,971
9%
CAN 7,070
3%
OTHER 87,433
37%

How to Rank for 'handmade figurine' on Etsy

Target the Right Market

United States leads both search demand (33%) and competition (34%) for 'handmade figurine', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets.

Price Competitively

The price range for 'handmade figurine' is unusually wide — from $9 up to $900. The median sits at $64, which is a better benchmark than the average since the spread is so large. The most populated bracket is $100+ (33% of listings). At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking Difficulty

With a difficulty score of 75/100, 'handmade figurine' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.

Optimization Tips

'handmade figurine' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'handmade figurines' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'handmade figurine'

Top Etsy Listings for 'handmade figurine'

sample of 12 results

Frequently Asked Questions About 'handmade figurine'

'handmade figurine' receives 210 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.

There are 234,016 Etsy listings competing for 'handmade figurine'. With a difficulty score of 75/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

'handmade figurine' has a keyword difficulty of 75/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.

Prices for 'handmade figurine' products range from $9 to $900. The median is $64 and the average is $129.09. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 33% of searches for 'handmade figurine'. European Union and United Kingdom also show meaningful demand.

Since 'handmade figurine' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'handmade figurine' include 'handmade figurines' and 'home decor'.

The cost per click for 'handmade figurine' is $1.09. High ad competition combined with a median product price of $64 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume dropped 19% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'handmade figurine'

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