Keyword Overview Updated Jan 21, 2026

ghost decor

'ghost decor' is a highly searched keyword with 2,900 average monthly searches. It has heavy competition on Etsy with 400,388 listings targeting the keyword. In the past year, search interest peaked in October 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 61/100, ranking for 'ghost decor' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1 and $230, with most priced around $18. The estimated cost per click for 'ghost decor' is $0.65 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

2,900

High volume

Competition

400,388

High competition

Cost Per Click

$0.65

High ad competition

Keyword Difficulty

61/100

Moderate

'ghost decor' Search Trend

MonthSearches
June 2025880
July 20252,900
August 20255,400
September 20259,900
October 202512,100
November 20251,600
December 20251,300
January 2026590
February 2026390
March 2026480
April 2026480
May 2026590

How Much Does 'ghost decor' Cost on Etsy?

Under $10 20%
$10 – $25 46%
$25 – $50 26%
$50 – $100 6%
$100+ 2%

87 listings · USD

Search Volume by Country

2,900
USA 2,400
83%
UK 210
7%
OTHER 290
10%

Competition by Country

400,388
USA 250,825
63%
UK 19,855
5%
CAN 9,604
2%
AUS 4,112
1%
IND 1,237
0%
OTHER 114,755
29%

How to Rank for 'ghost decor' on Etsy

Target the Right Market

The market for 'ghost decor' is heavily concentrated in United States, which accounts for 83% of searches and 63% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Price Competitively

The price range for 'ghost decor' is unusually wide — from $1 up to $230. The median sits at $18, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 46% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 61/100, 'ghost decor' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'ghost decor' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'halloween decor' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'ghost decor'

Top Etsy Listings for 'ghost decor'

sample of 12 results
Chilling Ghost Halloween Decor - Cute Ghost Decor - Fall Decor - Summerween - Bookshelf Decor - Ghost Decor - Spooky Vibes - Halloween

Chilling Ghost Halloween Decor - Cute Ghost Decor - Fall Decor - Summerween - Bookshelf Decor - Ghost Decor - Spooky Vibes - Halloween

$33.00 732 4,238

SnDengravings

Mickey Pumpkin & Ghost Decor

Mickey Pumpkin & Ghost Decor

$12.00 338 2,793

MadeforyouByRSM

Custom Fall pet portrait, Ghost decor, Fall decor, Halloween wall Art, Halloween Dog Art, Dog mom, Memorial gift, Pet loss, Spooky,

Custom Fall pet portrait, Ghost decor, Fall decor, Halloween wall Art, Halloween Dog Art, Dog mom, Memorial gift, Pet loss, Spooky,

$20.17 282 5,304

BriellesGallery

Personalized Halloween Decor, Forever My Boo, Custom Halloween, Ghost Decor, Cute Ghost Decor, Halloween Decor For Couples, Halloween Decor

Personalized Halloween Decor, Forever My Boo, Custom Halloween, Ghost Decor, Cute Ghost Decor, Halloween Decor For Couples, Halloween Decor

$30.00 249 1,395

Tempted941

Ghost Coffee Bar Sign, Halloween Coffee Bar Decor, Kitchen  Sign, All Hallows Eve Coffee Bar Sign, Ghost Decor, Tier Tray Coffee Sign

Ghost Coffee Bar Sign, Halloween Coffee Bar Decor, Kitchen Sign, All Hallows Eve Coffee Bar Sign, Ghost Decor, Tier Tray Coffee Sign

$13.00 195 1,625

HeresyoursignbyDonna

Halloween Wreath, Halloween Door Sign, Pink Halloween Decor, Ghost, Pink Ghost Decor, Pink Door Sign, Halloween Ghost

Halloween Wreath, Halloween Door Sign, Pink Halloween Decor, Ghost, Pink Ghost Decor, Pink Door Sign, Halloween Ghost

$60.00 106 1,180

KMADesignsStore

Pumpkin Ghost Statue,Cute Ghost Decor,Funny Spooky Ghost Figurine for Home,Cute Ghost Decoration,Ghost Halloween Ornament,Halloween Gifts

Pumpkin Ghost Statue,Cute Ghost Decor,Funny Spooky Ghost Figurine for Home,Cute Ghost Decoration,Ghost Halloween Ornament,Halloween Gifts

MYR 71.52 95 837

SritongCreations

Ghost Plush | Stuffed Decoration Plushie | Home Decor | Small 3 Inches | Handmade Crocheted | Little Cute Spooky Halloween Toy | White

Ghost Plush | Stuffed Decoration Plushie | Home Decor | Small 3 Inches | Handmade Crocheted | Little Cute Spooky Halloween Toy | White

$20.00 94 556

SpidersWebCrochet

Ghost Plush, Cute Ghost Decor, Halloween Baby Gift, Ghost Decoration

Ghost Plush, Cute Ghost Decor, Halloween Baby Gift, Ghost Decoration

$26.00 90 831

HappynessToys

Halloween Doormat, Ghost Doormat, Ghost Decor, Halloween Decor Outdoor, Halloween Decorations for front porch, Fall Door Mat, Coir Rug

Halloween Doormat, Ghost Doormat, Ghost Decor, Halloween Decor Outdoor, Halloween Decorations for front porch, Fall Door Mat, Coir Rug

$68.00 89 659

NickelDesignsShop

Cute Ghost Figurine Lids - Spooky Ghost Decor - Halloween Decoration - Haunted Party Decors

Cute Ghost Figurine Lids - Spooky Ghost Decor - Halloween Decoration - Haunted Party Decors

C$13.33 65 1,008

BAYFAIRE

Macrame Ghost Decor, Halloween Tapestry, Gothic Macrame, Felt Ghost, Spooky Decor, Dark Wall Art, Gifts For Goths, Hanging Decoration V82

Macrame Ghost Decor, Halloween Tapestry, Gothic Macrame, Felt Ghost, Spooky Decor, Dark Wall Art, Gifts For Goths, Hanging Decoration V82

$12.01 56 1,224

BeanDaikon

Frequently Asked Questions About 'ghost decor'

'ghost decor' receives 2,900 monthly searches globally. That's substantial demand, but with 400,388 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (83%) comes from United States.

There are 400,388 Etsy listings competing for 'ghost decor'. With a difficulty score of 61/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

'ghost decor' has a keyword difficulty of 61/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'ghost decor' products range from $1 to $230. The median is $18 and the average is $25.09. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 46% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 83% of searches for 'ghost decor'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'ghost decor' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'ghost decor' include 'halloween decor' and 'halloween ghost'.

The cost per click for 'ghost decor' is $0.65. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 33% between June 2025 and May 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'ghost decor'

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