embroidered shawl
'embroidered shawl' is a highly searched keyword with 1,900 average monthly searches. It has moderate competition on Etsy with 22,709 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 39/100, ranking for 'embroidered shawl' is achievable but competitive — there are 22,709 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $4.75 and $2900, with most priced around $90. The estimated cost per click for 'embroidered shawl' is $0.39 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
1,900
Competition
22,709
Cost per click
$0.39
Keyword difficulty
39/100
Moderate
'embroidered shawl' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 1,600 |
| October 2025 | 2,400 |
| November 2025 | 2,900 |
| December 2025 | 3,600 |
| January 2026 | 2,900 |
| February 2026 | 1,900 |
| March 2026 | 1,900 |
| April 2026 | 1,900 |
| May 2026 | 1,600 |
| June 2026 | 1,300 |
| July 2026 | 1,300 |
| August 2026 | 1,600 |
How much does 'embroidered shawl' cost on Etsy?
73 listings · USD
Search volume by country
1,900Competition by country
22,709How to rank for 'embroidered shawl' on Etsy
Target the right market
Search demand for 'embroidered shawl' is strongest in United States (21%), but most competing listings come from sellers in India (30%). This gap suggests United States buyers may be underserved — fewer sellers are specifically targeting them despite the demand. Consider pricing around $90 with shipping options that appeal to United States buyers.
Price competitively
The price range for 'embroidered shawl' is unusually wide — from $4.75 up to $2900. The median sits at $90, which is a better benchmark than the average since the spread is so large. The $100+ range dominates at 48% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.
Ranking difficulty
With a difficulty score of 39/100, 'embroidered shawl' is rated moderate to rank for on Etsy. Given the moderate difficulty and a median product price of $90, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.
Optimization tips
'embroidered shawl' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'gift for her' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'embroidered shawl'
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Open toolTop Etsy listings for 'embroidered shawl'
Sample of 12 results
Châle brodé crème
MacraSpirit
Mexican Wrap | Boho Embroidery | Embroidered Shawl Wrap | Textile Design Art | Artistic Clothing | Floral Embroidery Design from Oaxaca
CasaLannaHa
Velvet Shawl, Velvet Embroidered Shawl, Black Velvet Shawl, Hand Embroidery Shawl, Winter Shawl, Luxury Shawl, Indian Winter Shawl, Ethnic
AngadCreations
Hand Embroidered Shawl with Gold Thread – Paisley Motif Cotton Scarf
Pinkbeige
2 yds. Embroidered Shawl in Red - restocked
GrandmaKathy
White Silk Bridal Shawl with Zardozi Embroidery, Luxury Paisley Wedding Wrap, Designer Bridal Stole, Formal Embroidered Shawl
ZarjanaLtd
Floral embroidery Mexican poncho, black purple embroidered shawl, southwestern style cape, winter cover up, Puebla quexquemetl evening wrap
Miamorcitocorazon
Evening Embroidered Shawl, Floral Embroidery Wrap, Wedding Bridal Guest Shawl
MandorleCollection
Pañuelo chal mujer fina lana con cuadros, rayas y bordado colores
katakdesign
large size black embroidered shawl badamdar 44x88 inch
houseofmirs
Embroidered linen head scarf for women, Linen embroidered shawl, Lavender linen botanical wrap with floral embroidery, Women’s linen shawl
LinenFantasyShop
Exclusive Soft and Light Large Beige Pashmina Wool Embroidered Shawl, Winter Wrap (40x80 inches)
JKSowling
Frequently asked questions about 'embroidered shawl'
How much search demand does 'embroidered shawl' get?
'embroidered shawl' receives 1,900 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
How saturated is the market for 'embroidered shawl'?
There are 22,709 Etsy listings competing for 'embroidered shawl'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from India sellers (30%), while demand is strongest in United States — a gap worth exploiting.
Is 'embroidered shawl' worth targeting for my Etsy shop?
'embroidered shawl' has a keyword difficulty of 39/100 (moderate). Combined with a median product price of $90, this is a strong opportunity — low competition and a price point that supports healthy margins.
What should I charge for 'embroidered shawl' products?
Prices for 'embroidered shawl' products range from $4.75 to $2900. The median is $90 and the average is $276.41. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 48% of listings fall in the $100+ range, which is where most buyer expectations are set.
Which countries have the most demand for 'embroidered shawl'?
United States generates 21% of searches for 'embroidered shawl'. Competition is centered in India instead, which means United States buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'embroidered shawl'?
Since 'embroidered shawl' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'embroidered shawl' include 'gift for her' and 'kashmiri shawl'.
How commercially valuable is 'embroidered shawl'?
The cost per click for 'embroidered shawl' is $0.39. High ad competition combined with a median product price of $90 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Is 'embroidered shawl' seasonal or trending?
Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around December 2025.
Keywords related to 'embroidered shawl'
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