Skip to main content
Keyword overview Updated Sep 13, 2026

diy needlepoint

'diy needlepoint' is a niche keyword with 110 average monthly searches. It has heavy competition on Etsy with 119,764 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 75/100, 'diy needlepoint' is hard to rank for — 119,764 listings compete for just 110 monthly searches, making it crowded relative to demand. Consider using it as a supporting tag alongside more specific keywords. Products in this category typically sell between $1.99 and $250, with most priced around $24.99. The estimated cost per click for 'diy needlepoint' is $0.42 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

110

Low volume

Competition

119,764

High competition

Cost per click

$0.42

High ad competition

Keyword difficulty

75/100

Hard

'diy needlepoint' search trend

Monthly searches

MonthSearches
October 202590
November 2025140
December 2025170
January 2026170
February 202690
March 2026170
April 202690
May 202670
June 202670
July 202690
August 2026140
September 202690

How much does 'diy needlepoint' cost on Etsy?

Under $10 37%
$10 – $25 16%
$25 – $50 33%
$50 – $100 8%
$100+ 7%

76 listings · USD

Search volume by country

110
USA 90
82%
OTHER 20
18%

Competition by country

119,764
USA 59,439
50%
OTHER 60,325
50%

How to rank for 'diy needlepoint' on Etsy

Target the right market

The market for 'diy needlepoint' is heavily concentrated in United States, which accounts for 82% of searches and 50% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Price competitively

The price range for 'diy needlepoint' is unusually wide — from $1.99 up to $250. The median sits at $24.99, which is a better benchmark than the average since the spread is so large. The most populated bracket is Under $10 (37% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 75/100, 'diy needlepoint' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.

Optimization tips

'diy needlepoint' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'needlepoint' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'diy needlepoint'

Top Etsy listings for 'diy needlepoint'

Sample of 12 results
Custom Needlepoint Self Finishing Round Leather Ornament, 4x4 Inch DIY Needlepoint gift

Custom Needlepoint Self Finishing Round Leather Ornament, 4x4 Inch DIY Needlepoint gift

€35.30 713 8,875

Traitique

Mediterranean Lemon Cross Stitch Kit: Italian Tilework Sampler, DIY Needlepoint

Mediterranean Lemon Cross Stitch Kit: Italian Tilework Sampler, DIY Needlepoint

$41.00 376 4,752

LavenderStitchUA

DIY Needlepoint Pattern – “Stay Salty, Melt ICE” (PDF & Stitchly)

DIY Needlepoint Pattern – “Stay Salty, Melt ICE” (PDF & Stitchly)

$6.00 333 1,381

OliveToStitchCo

Custom Text DIY Needlepoint KIT : Personalize to Favorite Phrase, Handpainted Canvas & Wool, Good for Beginners

Custom Text DIY Needlepoint KIT : Personalize to Favorite Phrase, Handpainted Canvas & Wool, Good for Beginners

$139.00 228 3,190

HermitCrabStitchery

Hand Embroidery Kit for Beginners, Bird and Flower Modern Embroidery Kit, DIY Needlepoint Kit, Holiday Gift-8in

Hand Embroidery Kit for Beginners, Bird and Flower Modern Embroidery Kit, DIY Needlepoint Kit, Holiday Gift-8in

$20.90 208 1,881

AlisaHandicrafts

Cross stitch KIT: Rose, Flowers, Summer, Plant, Rainbow, Mandala, Beginner,  Modern, DIY, Needlepoint, Embroidery,  Geometric, Gift for mom

Cross stitch KIT: Rose, Flowers, Summer, Plant, Rainbow, Mandala, Beginner, Modern, DIY, Needlepoint, Embroidery, Geometric, Gift for mom

$38.00 182 2,978

SweetAnnet

DIY Needlepoint Golden Retriever | Digital Chart For Painting Your Own Canvas | Easy Needlepoint Pdf | Instant Download | 18 Mesh

DIY Needlepoint Golden Retriever | Digital Chart For Painting Your Own Canvas | Easy Needlepoint Pdf | Instant Download | 18 Mesh

$5.00 105 776

SaltWaterStitchNDLPT

Whimsical Sunrise Mountain Landscape Embroidery Kit | Beginner-Friendly DIY Needlepoint Set with Hoop & Threads

Whimsical Sunrise Mountain Landscape Embroidery Kit | Beginner-Friendly DIY Needlepoint Set with Hoop & Threads

$27.99 85 680

CraftCornersCo

Self Finishing Needlepoint Card Holder | Genuine Leather Wallet | 2x3 Insert | RFID Creditcard Holder | DIY Needlepoint Finish | 6 Colors

Self Finishing Needlepoint Card Holder | Genuine Leather Wallet | 2x3 Insert | RFID Creditcard Holder | DIY Needlepoint Finish | 6 Colors

$38.00 75 2,090

ThreadHouseNeedlept

Lobster Needlepoint Canvas | Printed on 18 Mesh Canvas | Coastal Summer Design | DIY Needlepoint Kit

Lobster Needlepoint Canvas | Printed on 18 Mesh Canvas | Coastal Summer Design | DIY Needlepoint Kit

$35.00 71 556

purlandpoint

Needlepoint digital chart . DIY needlepoint canvas . 18 mesh . Cute needlepoint . hot mess needlepoint chart . needlepoint ornament diy

Needlepoint digital chart . DIY needlepoint canvas . 18 mesh . Cute needlepoint . hot mess needlepoint chart . needlepoint ornament diy

$4.00 66 451

LucyCreatess

Custom Text DIY Needlepoint Pillow KIT: Handpainted Canvas, Wool, Needle included (14"x8.5")

Custom Text DIY Needlepoint Pillow KIT: Handpainted Canvas, Wool, Needle included (14"x8.5")

$159.00 66 984

HermitCrabStitchery

Frequently asked questions about 'diy needlepoint'

How much search demand does 'diy needlepoint' get?

'diy needlepoint' receives 110 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (82%) comes from United States.

How saturated is the market for 'diy needlepoint'?

There are 119,764 Etsy listings competing for 'diy needlepoint'. With a difficulty score of 75/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

Is 'diy needlepoint' worth targeting for my Etsy shop?

'diy needlepoint' has a keyword difficulty of 75/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.

What should I charge for 'diy needlepoint' products?

Prices for 'diy needlepoint' products range from $1.99 to $250. The median is $24.99 and the average is $32.57. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 37% of listings fall in the Under $10 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'diy needlepoint'?

United States generates 82% of searches for 'diy needlepoint'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'diy needlepoint'?

Since 'diy needlepoint' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'diy needlepoint' include 'needlepoint' and 'needlepoint canvas'.

How commercially valuable is 'diy needlepoint'?

The cost per click for 'diy needlepoint' is $0.42. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'diy needlepoint' seasonal or trending?

Search volume held steady between October 2025 and September 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around December 2025.

Keywords related to 'diy needlepoint'

Ready to stand out?

Join 500,000+ Etsy sellers growing with RankHero.

Start free

No credit card required

↑↓ navigate ↵ open