Keyword Overview Updated Aug 09, 2026

content strategy

'content strategy' is a highly searched keyword with 18,100 average monthly searches. It has moderate competition on Etsy with 7,267 listings targeting the keyword. In the past year, search interest peaked in September 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 27/100, 'content strategy' is relatively easy to rank for because the 18,100 monthly searches far outweigh the competition. Products in this category typically sell between $0.99 and $156, with most priced around $9.99. The estimated cost per click for 'content strategy' is $5.42 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly Search Volume

18,100

High volume

Competition

7,374

Medium competition

Cost Per Click

$5.42

Low ad competition

Keyword Difficulty

27/100

Easy

'content strategy' Search Trend

MonthSearches
July 202518,100
August 202518,100
September 202527,100
October 202518,100
November 202518,100
December 202518,100
January 202618,100
February 202614,800
March 202622,200
April 202614,800
May 202614,800
June 202612,100

How Much Does 'content strategy' Cost on Etsy?

Under $10 52%
$10 – $25 28%
$25 – $50 5%
$50 – $100 8%
$100+ 7%

60 listings · USD

Search Volume by Country

18,100
USA 3,600
20%
EU 2,400
13%
OTHER 12,100
67%

Competition by Country

7,374
USA 5,870
80%
EU 691
9%
UK 631
9%
AUS 182
2%
OTHER 0
0%

How to Rank for 'content strategy' on Etsy

Target the Right Market

United States leads both search demand (20%) and competition (80%) for 'content strategy', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'content strategy' is unusually wide — from $0.99 up to $156. The median sits at $9.99, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 52% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking Difficulty

With a difficulty score of 27/100, 'content strategy' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'content strategy' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'content planner' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'content strategy'

Top Etsy Listings for 'content strategy'

sample of 12 results
YouTube Planner Printable | Content Strategy, Video Tracker (A4/A5/Letter) (Digital Download)

YouTube Planner Printable | Content Strategy, Video Tracker (A4/A5/Letter) (Digital Download)

€8.00 1,200 19,186

PLANcontent

Notion Social Media Client Portal Template, Client Onboarding, Content Strategy

Notion Social Media Client Portal Template, Client Onboarding, Content Strategy

€27.00 434 13,263

templatesbygabi

Social Media Content Strategy Template Canva Editable Marketing Strategy Deck for Freelance Social Media Managers and Small Agencies

Social Media Content Strategy Template Canva Editable Marketing Strategy Deck for Freelance Social Media Managers and Small Agencies

$15.00 203 3,712

ShopSaturdaySocials

7-Step Content Strategy Guide | Brand Voice & Messaging Template | Canva Content Mastery Plan (Digital Download)

7-Step Content Strategy Guide | Brand Voice & Messaging Template | Canva Content Mastery Plan (Digital Download)

$12.99 55 802

TheDesignTemplateCo

Instagram Content Strategy Masterclass | Social Media Growth Course (Digital Download)

Instagram Content Strategy Masterclass | Social Media Growth Course (Digital Download)

£24.00 10 159

yourbusinesslounge

Content Strategy Guide | PLR MRR Rights, Repurpose Content (Canva, Digital Download)

Content Strategy Guide | PLR MRR Rights, Repurpose Content (Canva, Digital Download)

$0.99 6 87

Coffeeandcontentbiz

Content Strategy Course: Faceless Marketing, PLR & MRR (Digital Download, PDF Guidebook)

Content Strategy Course: Faceless Marketing, PLR & MRR (Digital Download, PDF Guidebook)

$156.00 5 88

SheBossPLR

Complete B2B Social Media Content Strategy Guide | Canva Templates for Entrepreneurs

Complete B2B Social Media Content Strategy Guide | Canva Templates for Entrepreneurs

$5.00 4 23

MarketingbyAsh

Instagram Reels Guide, Grow Your Audience, Content Strategy Workbook, Social Media Marketing Training

Instagram Reels Guide, Grow Your Audience, Content Strategy Workbook, Social Media Marketing Training

$42.99 3 2

HayDesignShoppe

Content Strategy Presentation Template for Canva and PowerPoint with Editorial Planning Workbook

Content Strategy Presentation Template for Canva and PowerPoint with Editorial Planning Workbook

MAD 305.00 2 11

PitchVellumDesigns

Digital Content Strategy Template | Editable Template for Content Strategists & Marketers | 19 Customizable Frameworks

Digital Content Strategy Template | Editable Template for Content Strategists & Marketers | 19 Customizable Frameworks

$6.99 2 82

DgtlmrktngCo

DIY Build your Content Strategy guide for social media with PLR

DIY Build your Content Strategy guide for social media with PLR

A$9.19 1 55

Sidehustlecorner

Frequently Asked Questions About 'content strategy'

'content strategy' receives 18,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 7,267 Etsy listings competing for 'content strategy'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'content strategy' has a keyword difficulty of 27/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'content strategy' products range from $0.99 to $156. The median is $9.99 and the average is $24.49. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 52% of listings fall in the Under $10 range, which is where most buyer expectations are set.

United States generates 20% of searches for 'content strategy'.

Since 'content strategy' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'content strategy' include 'content planner' and 'content calendar'.

The cost per click for 'content strategy' is $5.42. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume dropped 33% between July 2025 and June 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'content strategy'

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