bath and body works
'bath and body works' is a highly searched keyword with 6,120,000 average monthly searches. It has relatively low competition on Etsy with only 5,748 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 16/100, 'bath and body works' is relatively easy to rank for because search volume is high while competition is low. Products in this category typically sell between $0.99 and $129.99, with most priced around $14.95. The estimated cost per click for 'bath and body works' is $0.79 and the ad market has medium competition, meaning a moderate number of advertisers are using paid ads to target this keyword.
Monthly search volume
6,120,000
Competition
5,793
Cost per click
$0.79
Keyword difficulty
16/100
Easy
'bath and body works' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 6,120,000 |
| October 2025 | 6,120,000 |
| November 2025 | 11,100,000 |
| December 2025 | 13,600,000 |
| January 2026 | 5,000,000 |
| February 2026 | 5,000,000 |
| March 2026 | 5,000,000 |
| April 2026 | 5,000,000 |
| May 2026 | 5,000,000 |
| June 2026 | 6,120,000 |
| July 2026 | 5,000,000 |
| August 2026 | 6,120,000 |
How much does 'bath and body works' cost on Etsy?
95 listings · USD
Search volume by country
6,120,000Competition by country
5,793How to rank for 'bath and body works' on Etsy
Target the right market
The market for 'bath and body works' is heavily concentrated in United States, which accounts for 67% of searches and 96% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing. With active demand in 6 tracked markets, this keyword has genuine international appeal.
Price competitively
The price range for 'bath and body works' is unusually wide — from $0.99 up to $129.99. The median sits at $14.95, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 43% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.
Ranking difficulty
With a difficulty score of 16/100, 'bath and body works' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
At 4 words, 'bath and body works' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'bath and body works'
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Open toolTop Etsy listings for 'bath and body works'
Sample of 12 results
Spider Web Bath and Body Works Soap Holder
BxmbshellCreations
Coquette Pink Bow Candle Holder, 3-Wick Bath & Body Works Decor, Balletcore Gift for Her
JKFDesignsLLC
Pink Bow Baby Shower Hand Sanitizer Labels, Bath and Body Works Pocketbac
shopwdd
Soap Sleeve and Cover for Bath and Body Works Brand Soap - Ribbed Holders
AABiglerDesign
Candle Organizer | Bath & Body Works Candle Storage | Scented Jar Candles
MarkvickaDesigns
Wallflower Organizer | Bath & Body Works | Stackable | Air Freshener Storage | Wallflowers Refills
MarkvickaDesigns
Bath & Body Works PocketBac hand sanitizer keyring key chain holder fidget
Kems3DPrints
Hen on Nest 3MF File – Bath and Body Works and Soft Soap cover
MyCraftyMamaEtsy
Bath and Body Works Wax Melts Fresh Balsam, Strongly Scented, For Use in Wax Warmer
MeltsbyMelisa
Bath and Body Works In The Stars Wax Melts
WaxByAsh
Bath and Body Works Car Fragrance Holder Honda CRV Adapter. Fits Hexagon Grilles on 2023 - 2026 Honda CRV & Civic. Heat Resistant (2 Pack)
ZachsLab
Soap Sleeve and Cover for Bath and Body Works Brand Soap - Original Lattice Holders
AABiglerDesign
Frequently asked questions about 'bath and body works'
How much search demand does 'bath and body works' get?
'bath and body works' receives 6,120,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.
How saturated is the market for 'bath and body works'?
There are 5,748 Etsy listings competing for 'bath and body works'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.
Is 'bath and body works' worth targeting for my Etsy shop?
'bath and body works' has a keyword difficulty of 16/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
What should I charge for 'bath and body works' products?
Prices for 'bath and body works' products range from $0.99 to $129.99. The median is $14.95 and the average is $17.12. 43% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
Which countries have the most demand for 'bath and body works'?
United States generates 67% of searches for 'bath and body works'. Canada and India also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'bath and body works'?
Place 'bath and body works' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'bath and body works' include 'soap holder' and 'bathroom decor'.
How commercially valuable is 'bath and body works'?
The cost per click for 'bath and body works' is $0.79. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.
Is 'bath and body works' seasonal or trending?
Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around December 2025.
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