Keyword Overview

adult costume

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Monthly Search Volume

22,200

High volume

Competition

397,739

High competition

Cost Per Click

$0.37

High ad competition

Keyword Difficulty

52/100

Moderate

'adult costume' Search Trend

MonthSearches
July 20259,900
August 202522,200
September 202540,500
October 2025110,000
November 20258,100
December 20255,400
January 20265,400
February 20266,600
March 20266,600
April 20266,600
May 20265,400
June 20266,600

Search Volume by Country

22,200
AUS 2,900
13%
OTHER 19,300
87%

Competition by Country

397,739
USA 316,386
80%
EU 39,507
10%
UK 35,544
9%
AUS 6,302
2%
OTHER 0
0%

How to Rank for 'adult costume' on Etsy

Target the Right Market

Search demand for 'adult costume' is strongest in Australia (13%), but most competing listings come from sellers in United States (80%). This gap suggests Australia buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking Difficulty

With a difficulty score of 52/100, 'adult costume' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'adult costume' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'adult costume'

Frequently Asked Questions About 'adult costume'

'adult costume' receives 22,200 monthly searches globally. That's substantial demand, but with 257,365 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 257,365 Etsy listings competing for 'adult costume'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (80%), while demand is strongest in Australia — a gap worth exploiting.

'adult costume' has a keyword difficulty of 52/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Australia generates 13% of searches for 'adult costume'. Competition is centered in United States instead, which means Australia buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'adult costume' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'adult costume' is $0.37. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 33% between July 2025 and June 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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