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Keyword overview Updated Oct 11, 2026

20 oz tumbler

'20 oz tumbler' is a highly searched keyword with 4,400 average monthly searches. It has heavy competition on Etsy with 599,751 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 60/100, ranking for '20 oz tumbler' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.49 and $66.65, with most priced around $25. The estimated cost per click for '20 oz tumbler' is $1.46 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

4,400

High volume

Competition

671,776

High competition

Cost per click

$1.46

High ad competition

Keyword difficulty

60/100

Moderate

'20 oz tumbler' search trend

Monthly searches

MonthSearches
October 20254,400
November 20255,400
December 20256,600
January 20264,400
February 20264,400
March 20264,400
April 20264,400
May 20264,400
June 20264,400
July 20264,400
August 20264,400
September 20264,400

How much does '20 oz tumbler' cost on Etsy?

Under $10 7%
$10 – $25 37%
$25 – $50 52%
$50 – $100 4%
$100+ 0%

84 listings · USD

Search volume by country

4,400
USA 2,900
66%
CAN 260
6%
UK 140
3%
EU 110
2%
AUS 90
2%
OTHER 900
20%

Competition by country

671,776
USA 568,108
85%
CAN 32,968
5%
UK 25,195
4%
AUS 22,377
3%
EU 22,238
3%
IND 890
0%
OTHER 0
0%

How to rank for '20 oz tumbler' on Etsy

Target the right market

The market for '20 oz tumbler' is heavily concentrated in United States, which accounts for 66% of searches and 85% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing. With active demand in 5 tracked markets, this keyword has genuine international appeal.

Price competitively

Sellers listing under '20 oz tumbler' price between $2.49 and $66.65, clustering around a median of $25. The $25 – $50 range dominates at 52% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 60/100, '20 oz tumbler' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.46 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

At 3 words, '20 oz tumbler' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for '20 oz tumbler'

Top Etsy listings for '20 oz tumbler'

Sample of 12 results
Personalized 20 oz Tumbler, Custom Name Travel Mug, Laser Engraved Tumbler, Stainless Steel water cup, Bridesmaid Tumbler, Insulated Tumbler

Personalized 20 oz Tumbler, Custom Name Travel Mug, Laser Engraved Tumbler, Stainless Steel water cup, Bridesmaid Tumbler, Insulated Tumbler

£13.32 7,175 359,328

StepCraftStudio

Personalized 20 OZ Tumbler, Custom Travel Mug, Laser Engraved Tumbler, Stainless Steel Mug, Insulated Tumbler, Monogram Tumbler, Customized

Personalized 20 OZ Tumbler, Custom Travel Mug, Laser Engraved Tumbler, Stainless Steel Mug, Insulated Tumbler, Monogram Tumbler, Customized

£6.00 3,071 204,485

Lamoriea

Laser Engraved 20 OZ Tumbler with Name & Birth Flower, Custom Travel Mug for Her, Personalized Insulated Tumbler Christmas Gift, Slider Lid

Laser Engraved 20 OZ Tumbler with Name & Birth Flower, Custom Travel Mug for Her, Personalized Insulated Tumbler Christmas Gift, Slider Lid

$19.88 132 6,855

creativeintheclouds

God Says I Am Custom Name 20 OZ Tumbler with Bible Verse & Flower, Custom Travel Mug for Her, Inspirational Tumbler Christmas Gift, Custom

God Says I Am Custom Name 20 OZ Tumbler with Bible Verse & Flower, Custom Travel Mug for Her, Inspirational Tumbler Christmas Gift, Custom

$29.48 120 4,832

creativeintheclouds

Call me a pickle, 20 oz tumbler, sublimation Tumbler, funny gift for her, funny tumbler, done dillin with you

Call me a pickle, 20 oz tumbler, sublimation Tumbler, funny gift for her, funny tumbler, done dillin with you

$22.00 116 1,801

MAndNDesignsLLC

Personalized 20oz Tumbler: Checkered Pattern, Stainless Steel Water Bottle

Personalized 20oz Tumbler: Checkered Pattern, Stainless Steel Water Bottle

$32.00 111 5,495

BellaFestaDesign

Personalized Halloween Floral Skull 20oz Tumbler, Laser Engraved Tumbler, Halloween Stainless Steel Mug, Insulated Tumbler

Personalized Halloween Floral Skull 20oz Tumbler, Laser Engraved Tumbler, Halloween Stainless Steel Mug, Insulated Tumbler

£9.50 94 4,469

Lamoriea

Personalized Ultrasound Tech 20oz Tumbler: Sublimated Coffee/Tea Cup

Personalized Ultrasound Tech 20oz Tumbler: Sublimated Coffee/Tea Cup

$16.00 89 4,107

createdbyMishka

Dr P Girl Glitter effect 20oz tumbler for hot or cold drinks. Can be personalised. Comes with lid and straw, perfect gift for her x

Dr P Girl Glitter effect 20oz tumbler for hot or cold drinks. Can be personalised. Comes with lid and straw, perfect gift for her x

£14.99 80 3,050

VannsHouseOfGifts

Gameboys & Pokemon 20oz Tumbler

Gameboys & Pokemon 20oz Tumbler

$26.95 66 497

DaydreamStudioEst21

Funny Bitch Be Gone 20 oz Tumbler, Novelty Stainless Steel Skinny Tumbler, Gag Gift, Funny Insulated Travel Mug, 9 Designs Available

Funny Bitch Be Gone 20 oz Tumbler, Novelty Stainless Steel Skinny Tumbler, Gag Gift, Funny Insulated Travel Mug, 9 Designs Available

$13.99 56 1,870

RadRatsGraphicsTx

Squirtle Squad 20oz Tumbler

Squirtle Squad 20oz Tumbler

$26.95 45 459

DaydreamStudioEst21

Frequently asked questions about '20 oz tumbler'

How much search demand does '20 oz tumbler' get?

'20 oz tumbler' receives 4,400 monthly searches globally. That's substantial demand, but with 599,751 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (66%) comes from United States.

How saturated is the market for '20 oz tumbler'?

There are 599,751 Etsy listings competing for '20 oz tumbler'. With a difficulty score of 60/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

Is '20 oz tumbler' worth targeting for my Etsy shop?

'20 oz tumbler' has a keyword difficulty of 60/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for '20 oz tumbler' products?

Prices for '20 oz tumbler' products range from $2.49 to $66.65. The median is $25 and the average is $25.85. 52% of listings fall in the $25 – $50 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for '20 oz tumbler'?

United States generates 66% of searches for '20 oz tumbler'. Canada and United Kingdom also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for '20 oz tumbler'?

Place '20 oz tumbler' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside '20 oz tumbler' include '20oz tumbler' and 'tumbler'.

How commercially valuable is '20 oz tumbler'?

The cost per click for '20 oz tumbler' is $1.46. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is '20 oz tumbler' seasonal or trending?

Search volume held steady between October 2025 and September 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around December 2025.

Keywords related to '20 oz tumbler'

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