Keyword Overview Updated Jan 22, 2026

20 oz

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Monthly Search Volume

27,100

High volume

Competition

909,667

High competition

Cost Per Click

$2.13

Low ad competition

Keyword Difficulty

60/100

Moderate

'20 oz' Search Trend

MonthSearches
April 202527,100
May 202527,100
June 202527,100
July 202533,100
August 202527,100
September 202527,100
October 202527,100
November 202533,100
December 202527,100
January 202627,100
February 202627,100
March 202627,100

How Much Does '20 oz' Cost on Etsy?

Under $10 10%
$10 – $25 44%
$25 – $50 44%
$50 – $100 2%
$100+ 0%

89 listings · USD

Search Volume by Country

27,100
USA 14,800
55%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 12,300
45%

Competition by Country

909,667
USA 746,572
82%
CAN 35,533
4%
UK 28,445
3%
AUS 22,730
2%
IND 929
0%
EU --
--
OTHER 75,458
8%

How to Rank for '20 oz' on Etsy

Target the Right Market

United States leads both search demand (55%) and competition (82%) for '20 oz', but neither is overwhelmingly dominant.

Price Competitively

Sellers listing under '20 oz' price between $0.94 and $59.93, clustering around a median of $24. The $10 – $25 range dominates at 44% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 60/100, '20 oz' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $2.13 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'20 oz' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'tumbler' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for '20 oz'

Top Etsy Listings for '20 oz'

sample of 12 results
Personalized 20 oz Tumbler, Custom Name Travel Mug, Laser Engraved Tumbler, Stainless Steel water cup, Bridesmaid Tumbler, Insulated Tumbler

Personalized 20 oz Tumbler, Custom Name Travel Mug, Laser Engraved Tumbler, Stainless Steel water cup, Bridesmaid Tumbler, Insulated Tumbler

£13.32 6,102 295,946

StepCraftStudio

The Real Housewives, 20 OZ Tumbler, Real Housewives Gift, Personalized Tumbler, With Name, Custom Housewives Party, The Real Moms Of, Gift

The Real Housewives, 20 OZ Tumbler, Real Housewives Gift, Personalized Tumbler, With Name, Custom Housewives Party, The Real Moms Of, Gift

$24.00 502 23,661

CRUCupsStore

Personalized 20oz Engraved Tumbler, Custom Name Travel Mug, Stainless Steel Cups, Insulated Bridesmaid Tumbler, Tumbler with Straw

Personalized 20oz Engraved Tumbler, Custom Name Travel Mug, Stainless Steel Cups, Insulated Bridesmaid Tumbler, Tumbler with Straw

£13.32 386 72,162

StepCraftStudio

Customized Stanley Quencher 20oz WITH HANDLE Tumbler Cup Custom Text Name Engraved Logo Personalized Gift Mug School Kids Water Bottle

Customized Stanley Quencher 20oz WITH HANDLE Tumbler Cup Custom Text Name Engraved Logo Personalized Gift Mug School Kids Water Bottle

$59.93 380 28,781

EngravedGoodsCo

Personalized Kpop 20oz Tumbler: Stainless Steel Water Bottle

Personalized Kpop 20oz Tumbler: Stainless Steel Water Bottle

$32.00 246 14,845

BellaFestaDesign

Custom Travel Photo Tumbler - 20oz Double Wall Insulated Mug

Custom Travel Photo Tumbler - 20oz Double Wall Insulated Mug

$28.00 109 8,426

RubiandLibGifts

Delta Sigma Theta 20 oz Skinny Tumbler, Sorority Gift, Birthday Gift, Gift For Her, Gift For Mom, Best Friend Gift

Delta Sigma Theta 20 oz Skinny Tumbler, Sorority Gift, Birthday Gift, Gift For Her, Gift For Mom, Best Friend Gift

$24.89 84 2,352

Enjoithelittlethings

Personalised Cowgirl 20oz Tumbler with Straw and Lid

Personalised Cowgirl 20oz Tumbler with Straw and Lid

£14.00 64 2,326

ATouchofTLCco

Viking Handmade Wood Mug 20 oz (0.6L) Wood Carving Beer Mug of Wood Great Beer Gift Ideas for Men Classic Brown

Viking Handmade Wood Mug 20 oz (0.6L) Wood Carving Beer Mug of Wood Great Beer Gift Ideas for Men Classic Brown

$42.00 53 1,424

EtnoMotif

Personalised 20oz Tumbler with Metal Straw – Includes Free Gift Box- R Bull- Pink

Personalised 20oz Tumbler with Metal Straw – Includes Free Gift Box- R Bull- Pink

£12.95 53 2,473

MyGiftStation

20 oz Lestat, Interview With A Vampire, Romantic Gothic Vampire Horror Skinny Tumbler

20 oz Lestat, Interview With A Vampire, Romantic Gothic Vampire Horror Skinny Tumbler

$25.00 13

SpookyCherry

Cartoon - Cartoon Characters - Tumbler - 20oz Tumbler - 1960 Cartoon - Comic Books

Cartoon - Cartoon Characters - Tumbler - 20oz Tumbler - 1960 Cartoon - Comic Books

$23.99 11 136

TwentyozTs

Frequently Asked Questions About '20 oz'

'20 oz' receives 27,100 monthly searches globally. That's substantial demand, but with 909,667 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (55%) comes from United States.

There are 909,667 Etsy listings competing for '20 oz'. With a difficulty score of 60/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

'20 oz' has a keyword difficulty of 60/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for '20 oz' products range from $0.94 to $59.93. The median is $24 and the average is $24.21. 44% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 55% of searches for '20 oz'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since '20 oz' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside '20 oz' include 'tumbler' and '20oz tumbler'.

The cost per click for '20 oz' is $2.13. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume held steady between April 2025 and March 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around July 2025.

Keywords Related to '20 oz'

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