Keyword Overview Updated Sep 12, 2026

wash cloth

'wash cloth' is a highly searched keyword with 33,100 average monthly searches. It has moderate competition on Etsy with 13,919 listings targeting the keyword. Search interest rose 22% between September 2025 and August 2026 — a good sign for sellers entering this market. With a keyword difficulty of 28/100, 'wash cloth' is relatively easy to rank for because the 33,100 monthly searches far outweigh the competition. Products in this category typically sell between $2 and $110, with most priced around $10. The estimated cost per click for 'wash cloth' is $1.00 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

33,100

High volume

Competition

13,919

Medium competition

Cost Per Click

$1.00

High ad competition

Keyword Difficulty

28/100

Easy

'wash cloth' Search Trend

MonthSearches
September 202533,100
October 202533,100
November 202533,100
December 202533,100
January 202640,500
February 202633,100
March 202640,500
April 202633,100
May 202633,100
June 202633,100
July 202640,500
August 202640,500

How Much Does 'wash cloth' Cost on Etsy?

Under $10 46%
$10 – $25 44%
$25 – $50 8%
$50 – $100 0%
$100+ 2%

63 listings · USD

Search Volume by Country

33,100
USA 18,100
55%
OTHER 15,000
45%

Competition by Country

13,919
USA 9,837
71%
UK 1,903
14%
AUS 440
3%
OTHER 1,739
12%

How to Rank for 'wash cloth' on Etsy

Target the Right Market

United States leads both search demand (55%) and competition (71%) for 'wash cloth', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'wash cloth' is unusually wide — from $2 up to $110. The median sits at $10, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 46% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking Difficulty

With a difficulty score of 28/100, 'wash cloth' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'wash cloth' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'cotton' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'wash cloth'

Top Etsy Listings for 'wash cloth'

sample of 12 results

Frequently Asked Questions About 'wash cloth'

'wash cloth' receives 33,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from United States.

There are 13,919 Etsy listings competing for 'wash cloth'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'wash cloth' has a keyword difficulty of 28/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'wash cloth' products range from $2 to $110. The median is $10 and the average is $14.22. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 46% of listings fall in the Under $10 range, which is where most buyer expectations are set.

United States generates 55% of searches for 'wash cloth'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'wash cloth' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'wash cloth' include 'cotton' and 'dish cloth'.

The cost per click for 'wash cloth' is $1.00. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.

Keywords Related to 'wash cloth'

Ready to stand out?

Join 500,000+ Etsy sellers growing with RankHero.

Start Free

No credit card required