wash cloth
'wash cloth' is a highly searched keyword with 33,100 average monthly searches. It has moderate competition on Etsy with 13,919 listings targeting the keyword. Search interest rose 22% between September 2025 and August 2026 — a good sign for sellers entering this market. With a keyword difficulty of 28/100, 'wash cloth' is relatively easy to rank for because the 33,100 monthly searches far outweigh the competition. Products in this category typically sell between $2 and $110, with most priced around $10. The estimated cost per click for 'wash cloth' is $1.00 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly Search Volume
33,100
Competition
13,919
Cost Per Click
$1.00
Keyword Difficulty
28/100
Easy
'wash cloth' Search Trend
| Month | Searches |
|---|---|
| September 2025 | 33,100 |
| October 2025 | 33,100 |
| November 2025 | 33,100 |
| December 2025 | 33,100 |
| January 2026 | 40,500 |
| February 2026 | 33,100 |
| March 2026 | 40,500 |
| April 2026 | 33,100 |
| May 2026 | 33,100 |
| June 2026 | 33,100 |
| July 2026 | 40,500 |
| August 2026 | 40,500 |
How Much Does 'wash cloth' Cost on Etsy?
63 listings · USD
Search Volume by Country
33,100Competition by Country
13,919How to Rank for 'wash cloth' on Etsy
Target the Right Market
United States leads both search demand (55%) and competition (71%) for 'wash cloth', but neither is overwhelmingly dominant.
Price Competitively
The price range for 'wash cloth' is unusually wide — from $2 up to $110. The median sits at $10, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 46% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.
Ranking Difficulty
With a difficulty score of 28/100, 'wash cloth' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization Tips
'wash cloth' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'cotton' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'wash cloth'
Generate Tags
Find the best tags to pair with 'wash cloth' based on real Etsy search data
Generate Titles
Build a click-worthy listing title that includes 'wash cloth' in the right position
Listing Studio
Create a complete, optimized Etsy listing around 'wash cloth' from scratch
Video Generator
Turn your 'wash cloth' product photos into a listing video
Top Etsy Listings for 'wash cloth'
sample of 12 results
Organic Hemp Wash Cloth Cotton Fleece Washcloth Baby Face Family Wipes Bath Super Soft! Eco Friendly 6 x 6 size Cloths
HandcraftedGoodies
Cotton dish cloths, 100% cotton hand knitted wash cloths, gift for her, home and living, kitchen essentials, dishcloth set, wash cloth set
3BearEssentials
Ayate Cloth - wash cloth
stolatorganics
Natural Sisal Soap Saver Bag: Exfoliating Wash Cloth
FLONStore
Crochet Pattern, Crochet Meadow Wash Cloth PATTERN Only, Crochet Wash Cloth, Crochet Cloth, Ltkcuties, Crochet, DIGITAL DOWNLOAD
LTKCuties
Hand Knit Cotton Dish Cloths: Eco-Friendly Wash Cloths
HandcraftsNHemstitch
Personalized Kids Wash Cloth | Embroidered 100% Cotton Terry
MelaNinnieCrafts
Crochet Cotton Wash Cloths, White & Off-White, Set of 3
TheCrochetShoppeUSA
Jungle Hex Crochet Bathroom Collection pattern by Melu Crochet UK & US Face Scrubby, Wash Cloth, Shower Mat, Bath Mat, Bath Runner 5 in 1
MeluCrochet
Black Makeup Wash Cloth/ Flannel
WishingtreeByBeth
Printable Wildflower Wash Cloth Label, Crochet & Knit Label Wrap, Craft or Artisan Vendor, Non-Editable Download 9x2"
BohemianWoods
Gracie Wash Cloth-Doily Knitting PATTERN-Downloadable File, Lace Knit, Gift, Round, Classic Style, Wedding, Housewarming, Scalloped, Doilies
PETALKNITS
Frequently Asked Questions About 'wash cloth'
'wash cloth' receives 33,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from United States.
There are 13,919 Etsy listings competing for 'wash cloth'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'wash cloth' has a keyword difficulty of 28/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Prices for 'wash cloth' products range from $2 to $110. The median is $10 and the average is $14.22. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 46% of listings fall in the Under $10 range, which is where most buyer expectations are set.
United States generates 55% of searches for 'wash cloth'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
Since 'wash cloth' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'wash cloth' include 'cotton' and 'dish cloth'.
The cost per click for 'wash cloth' is $1.00. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.
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