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Keyword overview Updated Sep 02, 2026

turquoise color

'turquoise color' is a highly searched keyword with 246,000 average monthly searches. It has moderate competition on Etsy with 36,771 listings targeting the keyword. Search interest dropped 18% between September 2025 and August 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 30/100, 'turquoise color' is relatively easy to rank for because the 246,000 monthly searches far outweigh the competition. Products in this category typically sell between $1.14 and $300.55, with most priced around $25.98. The estimated cost per click for 'turquoise color' is $0.47 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly search volume

246,000

High volume

Competition

36,771

Medium competition

Cost per click

$0.47

Low ad competition

Keyword difficulty

30/100

Easy

'turquoise color' search trend

Monthly searches

MonthSearches
September 2025301,000
October 2025301,000
November 2025246,000
December 2025246,000
January 2026246,000
February 2026201,000
March 2026246,000
April 2026246,000
May 2026246,000
June 2026246,000
July 2026246,000
August 2026246,000

How much does 'turquoise color' cost on Etsy?

Under $10 13%
$10 – $25 32%
$25 – $50 27%
$50 – $100 18%
$100+ 10%

84 listings · USD

Search volume by country

246,000
USA 60,500
25%
OTHER 185,500
75%

Competition by country

36,771
USA 20,759
56%
OTHER 16,012
44%

How to rank for 'turquoise color' on Etsy

Target the right market

United States leads both search demand (25%) and competition (56%) for 'turquoise color', but neither is overwhelmingly dominant.

Price competitively

The price range for 'turquoise color' is unusually wide — from $1.14 up to $300.55. The median sits at $25.98, which is a better benchmark than the average since the spread is so large. The most populated bracket is $10 – $25 (32% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 30/100, 'turquoise color' is rated easy to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

'turquoise color' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'gift for her' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'turquoise color'

Top Etsy listings for 'turquoise color'

Sample of 12 results

Frequently asked questions about 'turquoise color'

How much search demand does 'turquoise color' get?

'turquoise color' receives 246,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'turquoise color'?

There are 36,771 Etsy listings competing for 'turquoise color'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'turquoise color' worth targeting for my Etsy shop?

'turquoise color' has a keyword difficulty of 30/100 (easy). Combined with a median product price of $25.98, this is a strong opportunity — low competition and a price point that supports healthy margins.

What should I charge for 'turquoise color' products?

Prices for 'turquoise color' products range from $1.14 to $300.55. The median is $25.98 and the average is $47.56. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.

Which countries have the most demand for 'turquoise color'?

United States generates 25% of searches for 'turquoise color'.

How do I get my listing to rank for 'turquoise color'?

Since 'turquoise color' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'turquoise color' include 'gift for her' and 'dangle earrings'.

How commercially valuable is 'turquoise color'?

The cost per click for 'turquoise color' is $0.47. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'turquoise color' seasonal or trending?

Search volume dropped 18% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'turquoise color'

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