Keyword Overview Updated May 20, 2026

to do list

'to do list' is a highly searched keyword with 246,000 average monthly searches. It has heavy competition on Etsy with 105,725 listings targeting the keyword. Search interest dropped 18% between July 2025 and June 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 40/100, ranking for 'to do list' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $0.99 and $49.99, with most priced around $4. The estimated cost per click for 'to do list' is $3.06 and the ad market has medium competition, meaning a moderate number of advertisers are using paid ads to target this keyword.

Monthly Search Volume

246,000

High volume

Competition

127,979

High competition

Cost Per Click

$3.06

Medium ad competition

Keyword Difficulty

40/100

Moderate

'to do list' Search Trend

MonthSearches
July 2025246,000
August 2025246,000
September 2025301,000
October 2025246,000
November 2025246,000
December 2025201,000
January 2026246,000
February 2026201,000
March 2026246,000
April 2026246,000
May 2026201,000
June 2026201,000

How Much Does 'to do list' Cost on Etsy?

Under $10 75%
$10 – $25 21%
$25 – $50 4%
$50 – $100 0%
$100+ 0%

48 listings · USD

Search Volume by Country

246,000
USA 49,500
20%
EU 40,500
16%
UK 12,100
5%
AUS 6,600
3%
OTHER 137,300
56%

Competition by Country

127,979
USA 96,611
75%
EU 12,008
9%
UK 11,138
9%
CAN 4,420
3%
AUS 3,402
3%
IND 400
0%
OTHER 0
0%

How to Rank for 'to do list' on Etsy

Target the Right Market

United States leads both search demand (20%) and competition (75%) for 'to do list', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Price Competitively

The price range for 'to do list' is unusually wide — from $0.99 up to $49.99. The median sits at $4, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 75% of listings — pricing outside this band means either competing on value or justifying a premium. Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.

Ranking Difficulty

With a difficulty score of 40/100, 'to do list' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $3.06 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

At 3 words, 'to do list' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'to do list'

Top Etsy Listings for 'to do list'

sample of 12 results
Task Tracker Spreadsheet Template Google Sheets Digital To-Do List Excel Daily Task Priority List Work Organization Team Project Management

Task Tracker Spreadsheet Template Google Sheets Digital To-Do List Excel Daily Task Priority List Work Organization Team Project Management

C$18.00 3,831 150,949

PrioriDigitalStudio

Brain Planner Pad: Self Care To-Do List - Katie Abey

Brain Planner Pad: Self Care To-Do List - Katie Abey

£6.00 1,389 22,072

KatieAbey

Kanban Board Excel Template | Task Tracker | Project Management | Gantt Chart | To Do List | Calendar

Kanban Board Excel Template | Task Tracker | Project Management | Gantt Chart | To Do List | Calendar

C$5.00 1,127 56,780

TheGoodSheets

Weekly Planner, Daily Schedule Planner, Task Tracker, To Do List, Daily Checklist, Habit Planner, Productivity Planner, Agenda Google Sheets

Weekly Planner, Daily Schedule Planner, Task Tracker, To Do List, Daily Checklist, Habit Planner, Productivity Planner, Agenda Google Sheets

€5.49 972 25,639

EnroriCo

A5 Brain Dump Notepad: 50-Page Daily To-Do List Planner

A5 Brain Dump Notepad: 50-Page Daily To-Do List Planner

C$13.99 740 10,614

EleventhandTaylor

Task Tracker Spreadsheet Google Sheets Excel Digital To-Do List Productivity Template Task Manager Work Organization Team Project Manager

Task Tracker Spreadsheet Google Sheets Excel Digital To-Do List Productivity Template Task Manager Work Organization Team Project Manager

$7.80 699 23,631

VisuelPlanners

EDITABLE Monthly Calendar, Monthly Planner Template, Automated Spreadsheet, Google Sheets, Excel, Annual, To Do List, Undated Schedule

EDITABLE Monthly Calendar, Monthly Planner Template, Automated Spreadsheet, Google Sheets, Excel, Annual, To Do List, Undated Schedule

£4.99 686 26,715

CreativeJamCo

ADHD Daily Planner for Neurodivergent Adults - Productivity Planner & To do list, focus, brain dump, cleaning (Colorful) | A5 Spiral

ADHD Daily Planner for Neurodivergent Adults - Productivity Planner & To do list, focus, brain dump, cleaning (Colorful) | A5 Spiral

£23.95 615 27,326

TemplatablesShop

To Do List Notepad | Funny Stationery

To Do List Notepad | Funny Stationery

$5.00 583 7,357

LetteringByTracy

Task Tracker To Do List Template Daily Tasks Spreadsheet Recurring Tasks Productivity Planner To-Do List Project Management Google Sheets

Task Tracker To Do List Template Daily Tasks Spreadsheet Recurring Tasks Productivity Planner To-Do List Project Management Google Sheets

$3.98 562 16,235

ExclusiveDesignLab

Goth Daily Planner Pad, Schedule To Do List Desk Pad, A5 Hourly Itinerary, Gothic Stationery Journal Print Timetable Undated Dark Academia

Goth Daily Planner Pad, Schedule To Do List Desk Pad, A5 Hourly Itinerary, Gothic Stationery Journal Print Timetable Undated Dark Academia

£8.45 561 4,012

Fyurena

Eisenhower Matrix Task Priority Tracker To Do List Spreadsheet Task Tracker Template Productivity Planner Task Manager Calendar Google Sheet

Eisenhower Matrix Task Priority Tracker To Do List Spreadsheet Task Tracker Template Productivity Planner Task Manager Calendar Google Sheet

$5.98 397 11,658

ExclusiveDesignLab

Frequently Asked Questions About 'to do list'

'to do list' receives 246,000 monthly searches globally. That's substantial demand, but with 105,725 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 105,725 Etsy listings competing for 'to do list'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'to do list' has a keyword difficulty of 40/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'to do list' products range from $0.99 to $49.99. The median is $4 and the average is $7.40. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 75% of listings fall in the Under $10 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 20% of searches for 'to do list'. European Union and United Kingdom also show meaningful demand.

Place 'to do list' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'to do list' include 'daily planner' and 'productivity planner'.

The cost per click for 'to do list' is $3.06. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'to do list'

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