Keyword Overview

string lights

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Monthly Search Volume

74,000

High volume

Competition

21,587

Medium competition

Cost Per Click

$0.83

High ad competition

Keyword Difficulty

28/100

Easy

'string lights' Search Trend

MonthSearches
May 202560,500
June 202549,500
July 202560,500
August 202574,000
September 2025110,000
October 202590,500
November 2025110,000
December 202590,500
January 202649,500
February 202649,500
March 202649,500
April 202649,500

Search Volume by Country

74,000
USA 33,100
45%
UK 4,400
6%
AUS --
--
CAN --
--
EU --
--
IND --
--
OTHER 36,500
49%

Competition by Country

21,587
USA 13,707
63%
UK 2,547
12%
CAN 704
3%
AUS 368
2%
IND 103
0%
EU --
--
OTHER 4,158
19%

How to Rank for 'string lights' on Etsy

Target the Right Market

United States leads both search demand (45%) and competition (63%) for 'string lights', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 28/100, 'string lights' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'string lights' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'string lights'

Frequently Asked Questions About 'string lights'

'string lights' receives 74,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.

There are 21,587 Etsy listings competing for 'string lights'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'string lights' has a keyword difficulty of 28/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 45% of searches for 'string lights'.

Since 'string lights' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'string lights' is $0.83. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 18% between May 2025 and April 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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