string lights
'string lights' is a highly searched keyword with 74,000 average monthly searches. It has moderate competition on Etsy with 23,778 listings targeting the keyword. In the past year, search interest peaked in September 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 30/100, 'string lights' is relatively easy to rank for because the 74,000 monthly searches far outweigh the competition. Products in this category typically sell between $3.27 and $148, with most priced around $31.92. The estimated cost per click for 'string lights' is $0.87 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly Search Volume
74,000
Competition
23,778
Cost Per Click
$0.87
Keyword Difficulty
30/100
Easy
'string lights' Search Trend
| Month | Searches |
|---|---|
| July 2025 | 60,500 |
| August 2025 | 74,000 |
| September 2025 | 110,000 |
| October 2025 | 90,500 |
| November 2025 | 110,000 |
| December 2025 | 90,500 |
| January 2026 | 49,500 |
| February 2026 | 49,500 |
| March 2026 | 49,500 |
| April 2026 | 49,500 |
| May 2026 | 60,500 |
| June 2026 | 49,500 |
How Much Does 'string lights' Cost on Etsy?
44 listings · USD
Search Volume by Country
74,000Competition by Country
23,778How to Rank for 'string lights' on Etsy
Target the Right Market
United States leads both search demand (45%) and competition (61%) for 'string lights', but neither is overwhelmingly dominant.
Price Competitively
The price range for 'string lights' is unusually wide — from $3.27 up to $148. The median sits at $31.92, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 57% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking Difficulty
With a difficulty score of 30/100, 'string lights' is rated easy to rank for on Etsy. Given the moderate difficulty and a median product price of $31.92, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.
Optimization Tips
'string lights' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'fairy lights' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'string lights'
Generate Tags
Find the best tags to pair with 'string lights' based on real Etsy search data
Generate Titles
Build a click-worthy listing title that includes 'string lights' in the right position
Listing Studio
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Video Generator
Turn your 'string lights' product photos into a listing video
Top Etsy Listings for 'string lights'
sample of 12 results
Ivory Beige String Lights Cotton Balls Fairy Lights Bedroom Home Decor Living Room Wall Hanging Wedding Decor Dorm Lights Battery Plug USB
marwincraft
Minecraft bee fairy lights | String lights | 3D printed
ModelMakers01
Green Leaf string lights, Lit garland fairy lights. Indoor LED lights. Rustic Wedding table decor. Christmas lighting, outdoor entertaining
TheWonkyFox
Outdoor Waterproof Solar Hanging Wire Globe Lanterns, Cozy Patio Garden Candle Lights, Rustic Wedding Glow, Pergola Hanging String Lights
AisleDecorCreations
String Lights for Canopy, Bedroom Lights, Plug in Fairy Lights, Night Lights, Kids Tent, Garland Lights, Bunk Bed Lighting, Warm White
ElectricCrowns
20 String Lights Purple Rose Flower Fairy Lights Bedroom Home Decor Living Room Wall Hanging Lights Wedding Dorm Garland USB Battery Plug
marwincraft
Lights For Bedroom, Fairy Lights, Starry String Lights, Warm White, Copper Wire, Battery Powered, Plug in with Switch, 13ft-33ft, US, UK
ElectricCrowns
LED Ivy Vine String Lights – Green Ivy Leaf Vines with Led String Lights | Fake Hanging Plants for Room, Wall & Home Decor
CzycldStudio
Marrakesh Midnight Digital Paper, Moroccan Lanterns, Gold String Lights (Digital Download)
DigitalCurio
Daisy flower fairy lights. Boho floral string lights, spring garland, wedding lighting, wildflower summer home decor, outdoor entertaining
TheWonkyFox
Custom Color Cotton Ball String Lights for Bedroom, Baby Shower, Teepee, Kids House Bed
LivingPastel
Star Fairy Lights, Warm White LED String Lights, Cozy Bedroom Decor
Mymagnett
Frequently Asked Questions About 'string lights'
'string lights' receives 74,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.
There are 23,778 Etsy listings competing for 'string lights'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'string lights' has a keyword difficulty of 30/100 (easy). Combined with a median product price of $31.92, this is a strong opportunity — low competition and a price point that supports healthy margins.
Prices for 'string lights' products range from $3.27 to $148. The median is $31.92 and the average is $31.87. 57% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.
United States generates 45% of searches for 'string lights'.
Since 'string lights' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'string lights' include 'fairy lights' and 'wedding lights'.
The cost per click for 'string lights' is $0.87. High ad competition combined with a median product price of $31.92 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Search volume dropped 18% between July 2025 and June 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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