stoneware glaze
'stoneware glaze' is a moderately searched keyword with 880 average monthly searches. It has moderate competition on Etsy with 50,424 listings targeting the keyword. In the past year, search interest peaked in September 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 58/100, ranking for 'stoneware glaze' is achievable but competitive — there are 50,424 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $10 and $2800, with most priced around $37. The estimated cost per click for 'stoneware glaze' is $0.33 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly Search Volume
880
Competition
50,424
Cost Per Click
$0.33
Keyword Difficulty
58/100
Moderate
'stoneware glaze' Search Trend
| Month | Searches |
|---|---|
| August 2025 | 1,300 |
| September 2025 | 1,600 |
| October 2025 | 1,000 |
| November 2025 | 880 |
| December 2025 | 720 |
| January 2026 | 720 |
| February 2026 | 880 |
| March 2026 | 880 |
| April 2026 | 590 |
| May 2026 | 590 |
| June 2026 | 390 |
| July 2026 | 320 |
How Much Does 'stoneware glaze' Cost on Etsy?
58 listings · USD
Search Volume by Country
880Competition by Country
50,424How to Rank for 'stoneware glaze' on Etsy
Target the Right Market
United States leads both search demand (55%) and competition (42%) for 'stoneware glaze', but neither is overwhelmingly dominant.
Price Competitively
The price range for 'stoneware glaze' is unusually wide — from $10 up to $2800. The median sits at $37, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 45% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking Difficulty
With a difficulty score of 58/100, 'stoneware glaze' is rated moderate to rank for on Etsy. Given the moderate difficulty and a median product price of $37, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.
Optimization Tips
'stoneware glaze' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'stoneware' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'stoneware glaze'
Generate Tags
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Generate Titles
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Listing Studio
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Video Generator
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Top Etsy Listings for 'stoneware glaze'
sample of 12 results
Tremar Owl Baby Bird no.6, Midcentury Stoneware Glazed Collectable, 1970s. Made in Cornwall.
DiscoveredByRachel
large 12" North Carolina studio pottery serving bowl signed GR brownstone drip glaze hand thrown stoneware glazed bowl like new
OnWinstonLane
Artist's Palette made of Stoneware, Glazed White
JudysCeramicStudio
snake plate | Ceramic stoneware glazed Blue, Green, Black and white printed transfer OOAK 2 choices
LeeandGreenCeramics
Set 3 French Vintage Brown Country Stoneware Glazed Jugs Clay Pitchers
FrenchMaisonVintage
Ceramic Stoneware Glazed Rabbit Dishes - Symbol of Hope - Seconds - Glaze Imperfections Batch 1
SaraHoodArt
Ceremonial Water Well JAPANESE Stoneware Glazed Tiny Teapot and 4 Mini Teacup Set, Antique
SassySoSweetBoutique
Pot Poterie en Grès émaillé et Couvercle Provençal Vintage 1960 Contenant Cuisine Rangement Décoration Salle de bain Savon, Coton Brosse WC
audetourdebrocante
Handmade Slow feeder dog water feeding bowl wheel thrown stoneware ceramic ivory satin glaze.
CaractacusPots
Large Antique French Stoneware Glazed Confit Pot with Lid
BUCKSRETROANDVINTAGE
Stoneware Glazed Pottery Berry Bowl Colander With Handles Mottled Blue Brown Handmade Hand Thrown Studio Art Pottery Artist Signed
LivingTheVintageEra
Vintage BAS Studio Pottery Vase – Handmade Stoneware Glazed Leaf Design
TheWestminsterAttic
Frequently Asked Questions About 'stoneware glaze'
'stoneware glaze' receives 880 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (55%) comes from United States.
There are 50,424 Etsy listings competing for 'stoneware glaze'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'stoneware glaze' has a keyword difficulty of 58/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
Prices for 'stoneware glaze' products range from $10 to $2800. The median is $37 and the average is $102.36. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 45% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.
United States generates 55% of searches for 'stoneware glaze'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
Since 'stoneware glaze' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'stoneware glaze' include 'stoneware' and 'glazed'.
The cost per click for 'stoneware glaze' is $0.33. High ad competition combined with a median product price of $37 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Search volume dropped 75% between August 2025 and July 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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