solid material

'solid material' receives 2,900 monthly searches globally. That's substantial demand, but with 203,461 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 203,461 Etsy listings competing for 'solid material'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from European Union sellers (12%), while demand is strongest in India — a gap worth exploiting.

'solid material' has a keyword difficulty of 56/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'solid material' products range from $2 to $2700. The median is $10 and the average is $91.97. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 48% of listings fall in the Under $10 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

India generates 20% of searches for 'solid material'. Competition is centered in European Union instead, which means India buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'solid material' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'solid material' include 'fabric by the yard' and 'cotton fabric'.

Search volume rose 21% between August 2025 and July 2026. A 21% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around October 2025.