Keyword Overview Updated Jun 27, 2026

shutters

'shutters' is a highly searched keyword with 368,000 average monthly searches. It has moderate competition on Etsy with 9,800 listings targeting the keyword. Search interest dropped 18% between September 2025 and August 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 20/100, 'shutters' is relatively easy to rank for because the 368,000 monthly searches far outweigh the competition. Products in this category typically sell between $3.49 and $800, with most priced around $49. The estimated cost per click for 'shutters' is $4.82 and the ad market has medium competition, meaning a moderate number of advertisers are using paid ads to target this keyword.

Monthly Search Volume

368,000

High volume

Competition

9,800

Medium competition

Cost Per Click

$4.82

Medium ad competition

Keyword Difficulty

20/100

Easy

'shutters' Search Trend

MonthSearches
September 2025450,000
October 2025450,000
November 2025450,000
December 2025368,000
January 2026450,000
February 2026368,000
March 2026450,000
April 2026368,000
May 2026368,000
June 2026368,000
July 2026301,000
August 2026368,000

How Much Does 'shutters' Cost on Etsy?

Under $10 16%
$10 – $25 9%
$25 – $50 26%
$50 – $100 25%
$100+ 24%

68 listings · USD

Search Volume by Country

368,000
UK 27,100
7%
OTHER 340,900
93%

Competition by Country

9,800
USA 5,914
60%
UK 969
10%
OTHER 2,917
30%

How to Rank for 'shutters' on Etsy

Target the Right Market

Search demand for 'shutters' is strongest in United Kingdom (7%), but most competing listings come from sellers in United States (60%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand. Consider pricing around $49 with shipping options that appeal to United Kingdom buyers.

Price Competitively

The price range for 'shutters' is unusually wide — from $3.49 up to $800. The median sits at $49, which is a better benchmark than the average since the spread is so large. The most populated bracket is $25 – $50 (26% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 20/100, 'shutters' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'shutters' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'wooden shutters' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'shutters'

Top Etsy Listings for 'shutters'

sample of 12 results
6 inches Door hinges. Gate hinges. Shutter hinges. Antique door. Door hardware. Gate decor. Bear hinges.

6 inches Door hinges. Gate hinges. Shutter hinges. Antique door. Door hardware. Gate decor. Bear hinges.

$35.00 3,457 79,688

MTLartCo

Cedar Shutters - Cedar Board and Batten Shutters - Rustic Farmhouse Window Shutters - Wood Shutters - Rustic Shutters

Cedar Shutters - Cedar Board and Batten Shutters - Rustic Farmhouse Window Shutters - Wood Shutters - Rustic Shutters

$75.00 1,693 218,468

PistolPetesSurvival

The Great Wave Camera Hot Shoe Cover, Hot Shoe for DSLR Camera, Accessories for Cameras, Shutter Button And Hot Shoe Cover Set

The Great Wave Camera Hot Shoe Cover, Hot Shoe for DSLR Camera, Accessories for Cameras, Shutter Button And Hot Shoe Cover Set

C$68.00 856 16,102

JoanMadeGifts

Paris Shutters Photo, Monochrome, Urban Shabby Chic, Travel Photography, French Cream

Paris Shutters Photo, Monochrome, Urban Shabby Chic, Travel Photography, French Cream

$31.00 696 4,557

LoVedoArt

Cherry Blossom Hot Shoe Cover, Camera Shutter Button, Unique Camera Accessories, Gift for Camera Owner, Customisable Camera Accessories

Cherry Blossom Hot Shoe Cover, Camera Shutter Button, Unique Camera Accessories, Gift for Camera Owner, Customisable Camera Accessories

C$62.00 661 12,089

JoanMadeGifts

Fuji Camera Protection Set, DSLR Hot Shoe Cover, Quick Release Shutter, Prevent Dust and Damage, Gift for Photography, Camera Accessory

Fuji Camera Protection Set, DSLR Hot Shoe Cover, Quick Release Shutter, Prevent Dust and Damage, Gift for Photography, Camera Accessory

C$58.00 470 8,674

CouCouLouFou

Rustic Wood Barn Door Shutters for Windows Farmhouse style window treatments

Rustic Wood Barn Door Shutters for Windows Farmhouse style window treatments

$800.00 350 60,484

AnalogWoodDesigns

Milan Wood Shutters-Farmhouse-Window-Wall-Primitive-Garden-Patio-Distressed-Farmhouse-Rustic-Two Colors-Pair-Two Sizes

Milan Wood Shutters-Farmhouse-Window-Wall-Primitive-Garden-Patio-Distressed-Farmhouse-Rustic-Two Colors-Pair-Two Sizes

$139.97 316 15,921

RanchoAdobe

Sea wave Engraved Leica Fuji camera shutter button, hot shoe cover, Wave of Kanagawa

Sea wave Engraved Leica Fuji camera shutter button, hot shoe cover, Wave of Kanagawa

$67.99 246 4,877

ACNHStudio

Palm Tree PVC Shutter for Beach House or Vacation Rental Decor (Sold Individually)

Palm Tree PVC Shutter for Beach House or Vacation Rental Decor (Sold Individually)

$47.00 232 13,673

HighSpringsShutterCo

Latch SHUTTER BAR LATCH Antique Style, Cabinet Latch, Furniture Latch, Ornate Left and Right Hand Flush Mount Latch, Solid Brass, Lacquered

Latch SHUTTER BAR LATCH Antique Style, Cabinet Latch, Furniture Latch, Ornate Left and Right Hand Flush Mount Latch, Solid Brass, Lacquered

$23.95 165 3,325

RestoreHardware

Hand Hammered Brass Camera Shutter Button, Digital Camera Accessory

Hand Hammered Brass Camera Shutter Button, Digital Camera Accessory

$44.99 164 3,864

ACNHStudio

Frequently Asked Questions About 'shutters'

'shutters' receives 368,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 9,800 Etsy listings competing for 'shutters'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from United States sellers (60%), while demand is strongest in United Kingdom — a gap worth exploiting.

'shutters' has a keyword difficulty of 20/100 (easy). Combined with a median product price of $49, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'shutters' products range from $3.49 to $800. The median is $49 and the average is $113.06. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.

United Kingdom generates 7% of searches for 'shutters'. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'shutters' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'shutters' include 'wooden shutters' and 'shutter button'.

The cost per click for 'shutters' is $4.82. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Search volume dropped 18% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'shutters'

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