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Keyword overview Updated Mar 17, 2026

serger

'serger' is a highly searched keyword with 27,100 average monthly searches. It has relatively low competition on Etsy with only 5,721 listings targeting the keyword. Search interest rose 22% between September 2025 and August 2026 — a good sign for sellers entering this market. With a keyword difficulty of 25/100, 'serger' is relatively easy to rank for because search volume is high while competition is low. Products in this category typically sell between $2.99 and $12500, with most priced around $13.97. The estimated cost per click for 'serger' is $0.62 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

27,100

High volume

Competition

5,721

Low competition

Cost per click

$0.62

High ad competition

Keyword difficulty

25/100

Easy

'serger' search trend

Monthly searches

MonthSearches
September 202522,200
October 202522,200
November 202527,100
December 202527,100
January 202633,100
February 202622,200
March 202627,100
April 202627,100
May 202627,100
June 202622,200
July 202627,100
August 202627,100

How much does 'serger' cost on Etsy?

Under $10 41%
$10 – $25 25%
$25 – $50 7%
$50 – $100 7%
$100+ 19%

68 listings · USD

Search volume by country

27,100
USA 18,100
67%
CAN 2,900
11%
EU 1,600
6%
UK 880
3%
AUS 590
2%
IND 390
1%
OTHER 2,640
10%

Competition by country

5,721
USA 4,118
72%
EU 684
12%
CAN 361
6%
UK 303
5%
AUS 197
3%
IND 24
0%
OTHER 34
1%

How to rank for 'serger' on Etsy

Target the right market

The market for 'serger' is heavily concentrated in United States, which accounts for 67% of searches and 72% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Price competitively

The price range for 'serger' is unusually wide — from $2.99 up to $12500. The median sits at $13.97, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 41% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking difficulty

With a difficulty score of 25/100, 'serger' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'serger' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'serge gainsbourg' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'serger'

Top Etsy listings for 'serger'

Sample of 12 results

Frequently asked questions about 'serger'

How much search demand does 'serger' get?

'serger' receives 27,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.

How saturated is the market for 'serger'?

There are 5,721 Etsy listings competing for 'serger'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

Is 'serger' worth targeting for my Etsy shop?

'serger' has a keyword difficulty of 25/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for 'serger' products?

Prices for 'serger' products range from $2.99 to $12500. The median is $13.97 and the average is $477.02. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 41% of listings fall in the Under $10 range, which is where most buyer expectations are set.

Which countries have the most demand for 'serger'?

United States generates 67% of searches for 'serger'. Canada and European Union also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'serger'?

Since 'serger' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'serger' include 'serge gainsbourg' and 'sewing'.

How commercially valuable is 'serger'?

The cost per click for 'serger' is $0.62. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'serger' seasonal or trending?

Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.

Keywords related to 'serger'

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