runes
'runes' is a highly searched keyword with 301,000 average monthly searches. It has moderate competition on Etsy with 51,677 listings targeting the keyword. In the past year, search interest peaked in October 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 34/100, ranking for 'runes' is achievable but competitive — there are 51,677 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1 and $359, with most priced around $29.77. The estimated cost per click for 'runes' is $1.22 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.
Monthly search volume
301,000
Competition
51,677
Cost per click
$1.22
Keyword difficulty
34/100
Moderate
'runes' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 550,000 |
| November 2025 | 246,000 |
| December 2025 | 246,000 |
| January 2026 | 301,000 |
| February 2026 | 246,000 |
| March 2026 | 246,000 |
| April 2026 | 246,000 |
| May 2026 | 301,000 |
| June 2026 | 246,000 |
| July 2026 | 246,000 |
| August 2026 | 246,000 |
| September 2026 | 301,000 |
How much does 'runes' cost on Etsy?
75 listings · USD
Search volume by country
301,000Competition by country
51,677How to rank for 'runes' on Etsy
Target the right market
Search demand for 'runes' is strongest in European Union (55%), but most competing listings come from sellers in United States (51%). This gap suggests European Union buyers may be underserved — fewer sellers are specifically targeting them despite the demand. Consider pricing around $29.77 with shipping options that appeal to European Union buyers.
Price competitively
The price range for 'runes' is unusually wide — from $1 up to $359. The median sits at $29.77, which is a better benchmark than the average since the spread is so large. The most populated bracket is $25 – $50 (32% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking difficulty
With a difficulty score of 34/100, 'runes' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.22 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization tips
'runes' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'rune' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'runes'
Generate Tags
Find the best tags to pair with 'runes' based on real Etsy search data
Open toolGenerate Titles
Build a click-worthy listing title that includes 'runes' in the right position
Open toolListing Studio
Create a complete, optimized Etsy listing around 'runes' from scratch
Open toolVideo Generator
Turn your 'runes' product photos into a listing video
Open toolTop Etsy listings for 'runes'
Sample of 12 results
Rune stones gift set includes 21 page guide book and free bag - runestones tarot
TheTarotStore
Shadowhunters Rune Temporary Tattoos | Realistic Cosplay | Costume | Waterproof Fake Tattoo | Clary | Isabelle | Alec | Jace
MolzaCreations
Rune Magnets - Old School Runescape - 3D Printed OSRS Fridge Magnets - OSRS Gifts
PrintsnBits3D
Protection Symbol - Rune - Vinyl - Decal - Travel Protection - Car Decal - Water Bottle Decal
McKeanAndCo
Ragnarok Rune Scale Viking Armor, Dragon Scale Armor, Shoulder Pauldron, Chainmail Armor, Larp Fashion, Burning Man Festival
PixieShadowCraft
Rune Coasters - Old School Runescape - 3D Printed OSRS Coasters With Cork Bottom - OSRS Gifts
PrintsnBits3D
Mjolnir with rune pendant, Silver, Thor's hammer, Viking jewelry, Mjollnir, Asatru necklace, Norse amulet, Occult jewelry, Pagan, Futhark
ArtefaktumUA
Carved Roe Deer Skull: Vegvisir Viking Rune, Home Decor
EchoesOfForest
Tarot Bag | Crystal Bag |Canvas Bag | Herb Bag| Runes Bag| Pendulum| Amulet| Wicca Bag | Altar Travel | Spell Bag |Mystic Bag | Oracle Bag
ForestMoonShop
Ogham Stave Set // Round Laser Engraved Runes // Irish Celtic Divination Tile Set
YiskaDesigns
Odal rune - embroidered patch, BUY3 GET4, 2,4 X 2,4 INCH
Patchforyou
Green Jade Rune Set 25pc Elder Futhark Engraved Stones Viking Norse Oracle Luck & Prosperity Heart Chakra Healing Crystal Wiccan Altar Gift
TashadExport1
Frequently asked questions about 'runes'
How much search demand does 'runes' get?
'runes' receives 301,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from European Union.
How saturated is the market for 'runes'?
There are 51,677 Etsy listings competing for 'runes'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from United States sellers (51%), while demand is strongest in European Union — a gap worth exploiting.
Is 'runes' worth targeting for my Etsy shop?
'runes' has a keyword difficulty of 34/100 (moderate). Combined with a median product price of $29.77, this is a strong opportunity — low competition and a price point that supports healthy margins.
What should I charge for 'runes' products?
Prices for 'runes' products range from $1 to $359. The median is $29.77 and the average is $40.84. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.
Which countries have the most demand for 'runes'?
European Union generates 55% of searches for 'runes'. United States and United Kingdom also show meaningful demand. Competition is centered in United States instead, which means European Union buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'runes'?
Since 'runes' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'runes' include 'rune' and 'norse mythology'.
How commercially valuable is 'runes'?
The cost per click for 'runes' is $1.22. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Is 'runes' seasonal or trending?
Search volume dropped 45% between October 2025 and September 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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