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Keyword overview Updated Jun 13, 2026

raffia

'raffia' is a highly searched keyword with 40,500 average monthly searches. It has moderate competition on Etsy with 37,123 listings targeting the keyword. In the past year, search interest peaked in September 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 36/100, ranking for 'raffia' is achievable but competitive — there are 37,123 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2 and $228, with most priced around $57. The estimated cost per click for 'raffia' is $0.72 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

40,500

High volume

Competition

37,123

Medium competition

Cost per click

$0.72

High ad competition

Keyword difficulty

36/100

Moderate

'raffia' search trend

Monthly searches

MonthSearches
September 202560,500
October 202549,500
November 202533,100
December 202527,100
January 202640,500
February 202633,100
March 202633,100
April 202640,500
May 202649,500
June 202640,500
July 202640,500
August 202633,100

How much does 'raffia' cost on Etsy?

Under $10 10%
$10 – $25 15%
$25 – $50 19%
$50 – $100 31%
$100+ 24%

67 listings · USD

Search volume by country

40,500
USA 12,100
30%
EU 6,600
16%
UK 2,900
7%
AUS 2,400
6%
CAN 1,300
3%
OTHER 15,200
38%

Competition by country

37,123
USA 13,739
37%
EU 6,826
18%
UK 1,945
5%
AUS 748
2%
CAN 709
2%
OTHER 13,156
35%

How to rank for 'raffia' on Etsy

Target the right market

United States leads both search demand (30%) and competition (37%) for 'raffia', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 5 tracked markets, this keyword has genuine international appeal.

Price competitively

The price range for 'raffia' is unusually wide — from $2 up to $228. The median sits at $57, which is a better benchmark than the average since the spread is so large. The most populated bracket is $50 – $100 (31% of listings). At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking difficulty

With a difficulty score of 36/100, 'raffia' is rated moderate to rank for on Etsy. Given the moderate difficulty and a median product price of $57, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.

Optimization tips

'raffia' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'gift for her' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'raffia'

Top Etsy listings for 'raffia'

Sample of 12 results

Frequently asked questions about 'raffia'

How much search demand does 'raffia' get?

'raffia' receives 40,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'raffia'?

There are 37,123 Etsy listings competing for 'raffia'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'raffia' worth targeting for my Etsy shop?

'raffia' has a keyword difficulty of 36/100 (moderate). Combined with a median product price of $57, this is a strong opportunity — low competition and a price point that supports healthy margins.

What should I charge for 'raffia' products?

Prices for 'raffia' products range from $2 to $228. The median is $57 and the average is $71.40.

Which countries have the most demand for 'raffia'?

United States generates 30% of searches for 'raffia'. European Union and United Kingdom also show meaningful demand.

How do I get my listing to rank for 'raffia'?

Since 'raffia' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'raffia' include 'gift for her' and 'raffia bag'.

How commercially valuable is 'raffia'?

The cost per click for 'raffia' is $0.72. High ad competition combined with a median product price of $57 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Is 'raffia' seasonal or trending?

Search volume dropped 45% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'raffia'

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