purple and black

'purple and black' receives 5,400 monthly searches globally. That's substantial demand, but with 1,193,632 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 1,193,632 Etsy listings competing for 'purple and black'. With a difficulty score of 64/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly. Most competition comes from United States sellers (67%), while demand is strongest in Australia — a gap worth exploiting.

'purple and black' has a keyword difficulty of 64/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Place 'purple and black' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'purple and black' is $1.15. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume held steady between January 2025 and December 2025. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around January 2025.