Keyword Overview Updated Jan 19, 2026

physical therapy

'physical therapy' is a highly searched keyword with 450,000 average monthly searches. It has moderate competition on Etsy with 23,389 listings targeting the keyword. In the past year, search interest peaked in October 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 24/100, 'physical therapy' is relatively easy to rank for because the 450,000 monthly searches far outweigh the competition. Products in this category typically sell between $2.20 and $51.50, with most priced around $18.25. The estimated cost per click for 'physical therapy' is $6.35 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly Search Volume

450,000

High volume

Competition

23,797

Medium competition

Cost Per Click

$6.35

Low ad competition

Keyword Difficulty

24/100

Easy

'physical therapy' Search Trend

MonthSearches
July 2025550,000
August 2025450,000
September 2025550,000
October 2025673,000
November 2025368,000
December 2025368,000
January 2026450,000
February 2026550,000
March 2026450,000
April 2026450,000
May 2026450,000
June 2026450,000

How Much Does 'physical therapy' Cost on Etsy?

Under $10 22%
$10 – $25 49%
$25 – $50 28%
$50 – $100 1%
$100+ 0%

96 listings · USD

Search Volume by Country

450,000
USA 368,000
82%
OTHER 82,000
18%

Competition by Country

23,797
USA 22,757
96%
CAN 409
2%
UK 340
1%
AUS 214
1%
IND 77
0%
OTHER 0
0%

How to Rank for 'physical therapy' on Etsy

Target the Right Market

The market for 'physical therapy' is heavily concentrated in United States, which accounts for 82% of searches and 96% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Price Competitively

Sellers listing under 'physical therapy' price between $2.20 and $51.50, clustering around a median of $18.25. The $10 – $25 range dominates at 49% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 24/100, 'physical therapy' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'physical therapy' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'physical therapist' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'physical therapy'

Top Etsy Listings for 'physical therapy'

sample of 12 results
Doctor of Physical Therapy Sweatshirt, Custom Name DPT Gift, Dr of Physical Therapy Tshirt, DPT Graduation Gift, Physical Therapist Grad Tee

Doctor of Physical Therapy Sweatshirt, Custom Name DPT Gift, Dr of Physical Therapy Tshirt, DPT Graduation Gift, Physical Therapist Grad Tee

$24.99 592 13,983

ByJackieDesigns

Retro Physical Therapy Sweatshirt, Physical Therapist, Cute Pt Gift, Pt Shirt, Gift For Physical Therapist, Pediatric Physical Therapy

Retro Physical Therapy Sweatshirt, Physical Therapist, Cute Pt Gift, Pt Shirt, Gift For Physical Therapist, Pediatric Physical Therapy

$16.65 422 14,092

FlameDesignUS

Physical Therapy Comfort Colors Shrt PT Physical Therapist Assistant Tshirt Off To Improve Mobility Funny Frog Toad Physical Therapy Gift

Physical Therapy Comfort Colors Shrt PT Physical Therapist Assistant Tshirt Off To Improve Mobility Funny Frog Toad Physical Therapy Gift

$29.98 407 7,198

thesmalltowngiftco

Personalized Physical Therapy Pullover: Embroidered PT/PTA Gift

Personalized Physical Therapy Pullover: Embroidered PT/PTA Gift

$43.00 277 5,630

DoubleStitchDesigns1

Pediatric Physical Therapist Sweatshirt, Pediatric Physical Therapy Shirt, Pediatric PT Gift, Nurse Appreciation Gift, PTA Crewneck,DPT Gift

Pediatric Physical Therapist Sweatshirt, Pediatric Physical Therapy Shirt, Pediatric PT Gift, Nurse Appreciation Gift, PTA Crewneck,DPT Gift

$31.49 185 2,819

TulaTopsCo

Doctor of Physical Therapy Gift-DPT Gift- DPT Graduation-Medical Gifts-Therapist Keyring-College Graduate-Dpt Graduate-University Graduate

Doctor of Physical Therapy Gift-DPT Gift- DPT Graduation-Medical Gifts-Therapist Keyring-College Graduate-Dpt Graduate-University Graduate

$33.34 176 5,976

MyBlueSnowflake

Physical Therapy Shirt Cute PT Sweatshirts It's A Good Day For Physical Therapy Gift For Pediatric Physical Therapist Assistant PTA (PTL-B)

Physical Therapy Shirt Cute PT Sweatshirts It's A Good Day For Physical Therapy Gift For Pediatric Physical Therapist Assistant PTA (PTL-B)

C$47.00 158 3,880

ProjectCustomStudio

Physical Therapy Sweatshirt, Physical Therapist Crewneck, DPT Graduate Gift, PT Student Sweater, Doctor of Physical Therapy, Cute PT Gifts

Physical Therapy Sweatshirt, Physical Therapist Crewneck, DPT Graduate Gift, PT Student Sweater, Doctor of Physical Therapy, Cute PT Gifts

$38.32 108 2,510

CozyPrintsClothing

Physical Therapy Embroidered Sweatshirt, PT Shirt, Doctor, Assistant Tee

Physical Therapy Embroidered Sweatshirt, PT Shirt, Doctor, Assistant Tee

$24.50 90 643

SimonGiftUS

Physical Therapy Badge Reel | Occupational Therapy Badge Holder | Funny Ghost Walker They See Me Rollin’ Retractable ID Clip for PT OT Rehab

Physical Therapy Badge Reel | Occupational Therapy Badge Holder | Funny Ghost Walker They See Me Rollin’ Retractable ID Clip for PT OT Rehab

$12.50 52 270

tcvnguyen

Physical Therapist Sweatshirt, Physical Therapy Quarter Zip, PT Graduation Gift, Physiotherapy Gift, Therapist Assistant, New PT Gift, DPT

Physical Therapist Sweatshirt, Physical Therapy Quarter Zip, PT Graduation Gift, Physiotherapy Gift, Therapist Assistant, New PT Gift, DPT

$46.00 46 1,235

TheInitialedLife

Therapy Team soft comfort headband | healthcare headband | workout headband | PT, SLP, OT, pelvic floor, respiratory therapy

Therapy Team soft comfort headband | healthcare headband | workout headband | PT, SLP, OT, pelvic floor, respiratory therapy

$10.00 34 1,018

ThePTshop

Frequently Asked Questions About 'physical therapy'

'physical therapy' receives 450,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (82%) comes from United States.

There are 23,389 Etsy listings competing for 'physical therapy'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'physical therapy' has a keyword difficulty of 24/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'physical therapy' products range from $2.20 to $51.50. The median is $18.25 and the average is $20.01. 49% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

United States generates 82% of searches for 'physical therapy'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'physical therapy' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'physical therapy' include 'physical therapist' and 'pt shirt'.

The cost per click for 'physical therapy' is $6.35. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'physical therapy'

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