outdoor lighting
'outdoor lighting' is a highly searched keyword with 165,000 average monthly searches. It has moderate competition on Etsy with 35,610 listings targeting the keyword. Search demand held steady between June 2025 and May 2026 with no major seasonal swings. With a keyword difficulty of 32/100, 'outdoor lighting' is relatively easy to rank for because the 165,000 monthly searches far outweigh the competition. Products in this category typically sell between $6.58 and $1274.10, with most priced around $129.99. The estimated cost per click for 'outdoor lighting' is $1.36 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly Search Volume
165,000
Competition
35,610
Cost Per Click
$1.36
Keyword Difficulty
32/100
Easy
'outdoor lighting' Search Trend
| Month | Searches |
|---|---|
| June 2025 | 165,000 |
| July 2025 | 135,000 |
| August 2025 | 165,000 |
| September 2025 | 165,000 |
| October 2025 | 201,000 |
| November 2025 | 201,000 |
| December 2025 | 165,000 |
| January 2026 | 135,000 |
| February 2026 | 110,000 |
| March 2026 | 165,000 |
| April 2026 | 165,000 |
| May 2026 | 165,000 |
How Much Does 'outdoor lighting' Cost on Etsy?
56 listings · USD
Search Volume by Country
165,000Competition by Country
35,610How to Rank for 'outdoor lighting' on Etsy
Target the Right Market
United States leads both search demand (37%) and competition (32%) for 'outdoor lighting', but neither is overwhelmingly dominant.
Price Competitively
The price range for 'outdoor lighting' is unusually wide — from $6.58 up to $1274.10. The median sits at $129.99, which is a better benchmark than the average since the spread is so large. The $100+ range dominates at 55% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.
Ranking Difficulty
With a difficulty score of 32/100, 'outdoor lighting' is rated easy to rank for on Etsy. The moderate difficulty combined with a CPC of $1.36 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization Tips
'outdoor lighting' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'patio lighting' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'outdoor lighting'
Generate Tags
Find the best tags to pair with 'outdoor lighting' based on real Etsy search data
Generate Titles
Build a click-worthy listing title that includes 'outdoor lighting' in the right position
Listing Studio
Create a complete, optimized Etsy listing around 'outdoor lighting' from scratch
Video Generator
Turn your 'outdoor lighting' product photos into a listing video
Top Etsy Listings for 'outdoor lighting'
sample of 12 results
Wine bottle, Patron bottle tiki torch hanging kits, mosquito repellent outdoor lighting, home, garden, patio backyard wall decor
AudreysArtStudio
Vintage-style porch Light fixture - Metal Cage - Wall Sconce - Outdoor Lighting
MillerLights
Franse stallamp met koperen scherm | Tuinverlichting | Buitenverlichting
INandOutsideLighting
Franse stallamp met koperen scherm | Tuinverlichting | Buitenverlichting
INandOutsideLighting
Solar Japanese Lantern - Stone Effect Pagoda Garden Light For Outdoor Lighting & Asian Style Spaces
Gardora
Outdoor Insulator Pendant Light / Pergola, Patio, Gazebo / Great Outdoor Lighting/ Priced per Light
InsuLighter
Ceramic Wall Sconce Downlight Ceramic Cone Sconce Ceramic Outdoor Lighting Wall Sconce, Unique Handcrafted Modern Lighting Decor | 10.25" H
A19ArtisanLighting
Economy Outdoor Insulator Pendant Lights / Pergola, Patio, Gazebo / Great Outdoor Lighting/ Priced per Light / 10% Discount on Multiples
InsuLighter
Blown Glass Bronze Turkish Hanging Pendant Chandelier | Bedroom Living Room Kitchen Outdoor Lighting
IstanbulLamps
Set of 8 Hand Carved Coconut Shell Lamp Shades, Tropical Outdoor Lighting Decor
UbudGlassandBrass
Low-profile Minimalist Sconce Flush Mount Cylinder Up & Down Light Sconce Indoor/Outdoor Lighting Color Customizable Accent Lighting | 13"H
A19ArtisanLighting
Lighted Outdoor Holiday Star Red, 27inch, Home Decor, Garden Light, Entry Light, Outdoor Lighting, Party Decoration, Ambience Light
ZeitgeistBarn
Frequently Asked Questions About 'outdoor lighting'
'outdoor lighting' receives 165,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
There are 35,610 Etsy listings competing for 'outdoor lighting'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'outdoor lighting' has a keyword difficulty of 32/100 (easy). Combined with a median product price of $129.99, this is a strong opportunity — low competition and a price point that supports healthy margins.
Prices for 'outdoor lighting' products range from $6.58 to $1274.10. The median is $129.99 and the average is $201.25. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 55% of listings fall in the $100+ range, which is where most buyer expectations are set.
United States generates 37% of searches for 'outdoor lighting'.
Since 'outdoor lighting' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'outdoor lighting' include 'patio lighting' and 'garden lighting'.
The cost per click for 'outdoor lighting' is $1.36. High ad competition combined with a median product price of $129.99 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Search volume held steady between June 2025 and May 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around October 2025.
Keywords Related to 'outdoor lighting'
Tags
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