ohio state
'ohio state' is a highly searched keyword with 673,000 average monthly searches. It has moderate competition on Etsy with 22,474 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 23/100, 'ohio state' is relatively easy to rank for because the 673,000 monthly searches far outweigh the competition. Products in this category typically sell between $1.49 and $748.99, with most priced around $24.95. The estimated cost per click for 'ohio state' is $1.58 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.
Monthly search volume
673,000
Competition
22,474
Cost per click
$1.58
Keyword difficulty
23/100
Easy
'ohio state' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 1,220,000 |
| October 2025 | 1,000,000 |
| November 2025 | 1,830,000 |
| December 2025 | 2,740,000 |
| January 2026 | 550,000 |
| February 2026 | 165,000 |
| March 2026 | 301,000 |
| April 2026 | 165,000 |
| May 2026 | 135,000 |
| June 2026 | 110,000 |
| July 2026 | 110,000 |
| August 2026 | 201,000 |
How much does 'ohio state' cost on Etsy?
95 listings · USD
Search volume by country
673,000Competition by country
22,474How to rank for 'ohio state' on Etsy
Target the right market
The market for 'ohio state' is heavily concentrated in United States, which accounts for 100% of searches and 85% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.
Price competitively
The price range for 'ohio state' is unusually wide — from $1.49 up to $748.99. The median sits at $24.95, which is a better benchmark than the average since the spread is so large. The most populated bracket is $10 – $25 (28% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking difficulty
With a difficulty score of 23/100, 'ohio state' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'ohio state' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'buckeyes' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'ohio state'
Generate Tags
Find the best tags to pair with 'ohio state' based on real Etsy search data
Open toolGenerate Titles
Build a click-worthy listing title that includes 'ohio state' in the right position
Open toolListing Studio
Create a complete, optimized Etsy listing around 'ohio state' from scratch
Open toolVideo Generator
Turn your 'ohio state' product photos into a listing video
Open toolTop Etsy listings for 'ohio state'
Sample of 12 results
Greatest Ohio State Football Plays: Slate Coasters (Set of 4)
PlaybookProducts
Ohio State Blocks: Officially Licensed Fan Cave Decor
SCAWoodCreations
Real Buckeye Magnets - Ohio State Fan Gift, Set of 4
BuckeyeGiftShop
Ohio State University Layered Block O Ohio Script
daintyhedgehog
Ohio State Buckeye Earrings: Handmade Polymer Clay Football Jewelry
LouLousArtistry
Ohio State Cedar Wood Ornament: O-H-I-O Art Decor
MitchsWorkshop
Ohio State Buckeyes Trucker Hat: Scarlet & Grey State Outline Acrylic Patch
CoastalForestPhoto
Ohio State football bling t-shirt, OH faux glitter faux sequins faux embroidery, OH State shirt for her, OH State fan gift, Ohio sweatshirt
SaltyHoosierShop
Ohio State Bucket List Scratch Off Poster, Ohio State Buckeyes Art, Ohio State Gifts, Ohio State Poster, Ohio State Decor, OSU Brutus Sign
ScratchOffWorks
Ohio State Buckeyes Picnic Caddy with Wordmark Strap
WorldTrading
Ohio State Machine Embroidery Design, Ohio Text Embroidery Design, State Machine Embroidery Design files, Ohio State Bundle Embroidery
BloomDigiArts
Mini Ohio State Buckeyes Flower Pot Weathervane
swenproducts
Frequently asked questions about 'ohio state'
How much search demand does 'ohio state' get?
'ohio state' receives 673,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (100%) comes from United States.
How saturated is the market for 'ohio state'?
There are 22,474 Etsy listings competing for 'ohio state'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'ohio state' worth targeting for my Etsy shop?
'ohio state' has a keyword difficulty of 23/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
What should I charge for 'ohio state' products?
Prices for 'ohio state' products range from $1.49 to $748.99. The median is $24.95 and the average is $45.95. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.
Which countries have the most demand for 'ohio state'?
United States generates 100% of searches for 'ohio state'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'ohio state'?
Since 'ohio state' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'ohio state' include 'buckeyes' and 'ohio state buckeyes'.
How commercially valuable is 'ohio state'?
The cost per click for 'ohio state' is $1.58. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Is 'ohio state' seasonal or trending?
Search volume dropped 84% between September 2025 and August 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
Keywords related to 'ohio state'
Tags
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