lavande

'lavande' receives 90,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from European Union.

There are 539 Etsy listings competing for 'lavande'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold. Most competition comes from United States sellers (44%), while demand is strongest in European Union — a gap worth exploiting.

'lavande' has a keyword difficulty of 8/100 (easy). Combined with a median product price of $29.99, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'lavande' products range from $7.99 to $580. The median is $29.99 and the average is $70.72. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 45% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.

European Union generates 55% of searches for 'lavande'. Competition is centered in United States instead, which means European Union buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'lavande' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'lavande' include 'lavender' and 'vintage'.

The cost per click for 'lavande' is $0.54. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume held steady between June 2025 and May 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around June 2025.