lace nightgown

'lace nightgown' receives 8,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (44%) comes from United States.

There are 15,554 Etsy listings competing for 'lace nightgown'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'lace nightgown' has a keyword difficulty of 32/100 (easy). Combined with a median product price of $72, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'lace nightgown' products range from $21.98 to $468.74. The median is $72 and the average is $96.32. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 36% of listings fall in the $100+ range, which is where most buyer expectations are set.

United States generates 44% of searches for 'lace nightgown'.

Since 'lace nightgown' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'lace nightgown' include 'bridal nightgown' and 'romantic sleepwear'.

The cost per click for 'lace nightgown' is $0.92. High ad competition combined with a median product price of $72 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume dropped 18% between August 2025 and July 2026. Demand peaked around August 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.