instagram reel
'instagram reel' is a highly searched keyword with 368,000 average monthly searches. It has moderate competition on Etsy with 23,369 listings targeting the keyword. Search interest rose 83% between September 2025 and August 2026 — a good sign for sellers entering this market. With a keyword difficulty of 24/100, 'instagram reel' is relatively easy to rank for because the 368,000 monthly searches far outweigh the competition. Products in this category typically sell between $0.99 and $60, with most priced around $10.90. The estimated cost per click for 'instagram reel' is $1.42 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.
Monthly search volume
368,000
Competition
26,127
Cost per click
$1.42
Keyword difficulty
24/100
Easy
'instagram reel' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 201,000 |
| October 2025 | 201,000 |
| November 2025 | 246,000 |
| December 2025 | 301,000 |
| January 2026 | 450,000 |
| February 2026 | 450,000 |
| March 2026 | 450,000 |
| April 2026 | 450,000 |
| May 2026 | 450,000 |
| June 2026 | 450,000 |
| July 2026 | 450,000 |
| August 2026 | 368,000 |
How much does 'instagram reel' cost on Etsy?
49 listings · USD
Search volume by country
368,000Competition by country
26,127How to rank for 'instagram reel' on Etsy
Target the right market
United States leads both search demand (7%) and competition (89%) for 'instagram reel', but neither is overwhelmingly dominant.
Price competitively
The price range for 'instagram reel' is unusually wide — from $0.99 up to $60. The median sits at $10.90, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 47% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.
Ranking difficulty
With a difficulty score of 24/100, 'instagram reel' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'instagram reel' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'instagram reels' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'instagram reel'
Generate Tags
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Open toolGenerate Titles
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Open toolListing Studio
Create a complete, optimized Etsy listing around 'instagram reel' from scratch
Open toolVideo Generator
Turn your 'instagram reel' product photos into a listing video
Open toolTop Etsy listings for 'instagram reel'
Sample of 12 results
500 Motivational Reels, Inspirational Quotes, Instagram Reels, Faceless Reels, Faceless Marketing, Master Resell Rights, MRR PLR, DFY
GracefulKreationz
250,000+ Viral Reels Mega Bundle (PLR/MRR) | Faceless Reels Content | Instagram Reels, TikTok & YouTube Shorts | Digital Download
DigitalBundleStudi
Viral Instagram Reel Templates for Content Creators, Aesthetic Canva Video Bundle for Personal Branding UGC Influencers iOS Tiktok Vlog
MyDigitalRoute
Faceless instagram video reels | Marketing instagram reels templates | Coach instagram reels | Social Media marketing reels templates
SuunnyDesigns
Skincare Instagram Reels Templates: Esthetician Social Media (Canva)
normandiestudios
30 Aesthetic Instagram Reel Covers – Faceless, Luxury Templates for Social Media Managers or Content Creators | Dark & Minimal UGC Style
BrandieStudioDesigns
Instagram Reel Templates Canva - Rainbow Reel Cover Templates - Instagram Video Ideas - Tiktok Covers - Social Playful PF01 Blog Pixie
DesignPixieStore
Instagram Reels Canva Templates - Instagram Reel Cover Templates - Instagram Video Ideas - Pinterest Idea Pins - Studio Joy SJ01 Blog Pixie
DesignPixieStore
Black Women Motivational Instagram Reels: Faceless Content Inspirational Melanin Videos (PLR & MRR)
PLRSupply
Instagram Reels | Instagram Video Templates | Instagram reels for coach | Reels Template | Mindset Coach | Canva Template Faceless | Reels
MoodSocial
Viral iOS Reels Templates Canva, Instagram Reels for Content Creators & UGC Creators, Social Media Manager Video Templates, TikTok Content
DigiPax
Faceless City Life Instagram Reels with MRR PLR, City Skyline Reels for Ig threads, YT shorts, Content Creator Stock Videos, Faceless Tiktok
XquisiteDigiStudio
Frequently asked questions about 'instagram reel'
How much search demand does 'instagram reel' get?
'instagram reel' receives 368,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
How saturated is the market for 'instagram reel'?
There are 23,369 Etsy listings competing for 'instagram reel'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'instagram reel' worth targeting for my Etsy shop?
'instagram reel' has a keyword difficulty of 24/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
What should I charge for 'instagram reel' products?
Prices for 'instagram reel' products range from $0.99 to $60. The median is $10.90 and the average is $12.70. 47% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
Which countries have the most demand for 'instagram reel'?
United States generates 7% of searches for 'instagram reel'.
How do I get my listing to rank for 'instagram reel'?
Since 'instagram reel' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'instagram reel' include 'instagram reels' and 'faceless reels'.
How commercially valuable is 'instagram reel'?
The cost per click for 'instagram reel' is $1.42. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Is 'instagram reel' seasonal or trending?
Search volume rose 83% between September 2025 and August 2026. A 83% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.
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