Keyword Overview

home made

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Monthly Search Volume

40,500

High volume

Competition

1,427,384

High competition

Cost Per Click

$2.58

Low ad competition

Keyword Difficulty

58/100

Moderate

'home made' Search Trend

MonthSearches
April 202540,500
May 202540,500
June 202540,500
July 202540,500
August 202540,500
September 202540,500
October 202540,500
November 202540,500
December 202540,500
January 202649,500
February 202649,500
March 202649,500

Search Volume by Country

40,500
EU 8,100
20%
USA 4,400
11%
UK 1,900
5%
AUS --
--
CAN --
--
IND --
--
OTHER 26,100
64%

Competition by Country

1,427,384
USA 756,693
53%
EU 260,693
18%
UK 151,853
11%
AUS 29,660
2%
CAN --
--
IND --
--
OTHER 228,485
16%

How to Rank for 'home made' on Etsy

Target the Right Market

Search demand for 'home made' is strongest in European Union (20%), but most competing listings come from sellers in United States (53%). This gap suggests European Union buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking Difficulty

With a difficulty score of 58/100, 'home made' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $2.58 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'home made' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'home made'

Frequently Asked Questions About 'home made'

'home made' receives 40,500 monthly searches globally. That's substantial demand, but with 1,427,384 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 1,427,384 Etsy listings competing for 'home made'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (53%), while demand is strongest in European Union — a gap worth exploiting.

'home made' has a keyword difficulty of 58/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

European Union generates 20% of searches for 'home made'. United States and United Kingdom also show meaningful demand. Competition is centered in United States instead, which means European Union buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'home made' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'home made' is $2.58. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume rose 22% between April 2025 and March 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.

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