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Keyword overview Updated Sep 19, 2026

handmade greeting cards

'handmade greeting cards' is a highly searched keyword with 5,400 average monthly searches. It has heavy competition on Etsy with 297,192 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 56/100, ranking for 'handmade greeting cards' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1.99 and $24.95, with most priced around $12.85. The estimated cost per click for 'handmade greeting cards' is $0.57 and the ad market has medium competition, meaning a moderate number of advertisers are using paid ads to target this keyword.

Monthly search volume

5,400

High volume

Competition

297,192

High competition

Cost per click

$0.57

Medium ad competition

Keyword difficulty

56/100

Moderate

'handmade greeting cards' search trend

Monthly searches

MonthSearches
October 20255,400
November 20255,400
December 20258,100
January 20265,400
February 20266,600
March 20265,400
April 20264,400
May 20265,400
June 20265,400
July 20265,400
August 20265,400
September 20265,400

How much does 'handmade greeting cards' cost on Etsy?

Under $10 34%
$10 – $25 66%
$25 – $50 0%
$50 – $100 0%
$100+ 0%

35 listings · USD

Search volume by country

5,400
USA 1,300
24%
UK 210
4%
OTHER 3,890
72%

Competition by country

297,192
USA 127,527
43%
UK 122,619
41%
OTHER 47,046
16%

How to rank for 'handmade greeting cards' on Etsy

Target the right market

United States leads both search demand (24%) and competition (43%) for 'handmade greeting cards', but neither is overwhelmingly dominant.

Price competitively

Sellers listing under 'handmade greeting cards' price between $1.99 and $24.95, clustering around a median of $12.85. The $10 – $25 range dominates at 66% of listings — pricing outside this band means either competing on value or justifying a premium. Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.

Ranking difficulty

With a difficulty score of 56/100, 'handmade greeting cards' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

At 3 words, 'handmade greeting cards' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'handmade greeting cards'

Top Etsy listings for 'handmade greeting cards'

Sample of 12 results
Ladybug Card Making Kit – Paper Craft Supplies – Handmade Greeting Cards

Ladybug Card Making Kit – Paper Craft Supplies – Handmade Greeting Cards

$12.90 97 2,575

KraftedbyKarey

Goldhochzeit Karte personalisiert mit Namen & Geschenkanhänger | 50 Jahre Ehe Jubiläumskarte handmade Glückwunschkarte

Goldhochzeit Karte personalisiert mit Namen & Geschenkanhänger | 50 Jahre Ehe Jubiläumskarte handmade Glückwunschkarte

€5.90 52 4,188

ArtbyRiArtist

Card Making Sketches, Printable Cardmaking Template, Handmade Greeting Cards Supplies, Digital Postcard Layout, Sizzix Beginner Craft Kit

Card Making Sketches, Printable Cardmaking Template, Handmade Greeting Cards Supplies, Digital Postcard Layout, Sizzix Beginner Craft Kit

$4.90 46 1,274

AndelCreativeDesign

Diamanthochzeit Karte personalisiert mit Namen & Geschenkanhänger | 60 Jahre Ehe Jubiläumskarte handmade Glückwunschkarte

Diamanthochzeit Karte personalisiert mit Namen & Geschenkanhänger | 60 Jahre Ehe Jubiläumskarte handmade Glückwunschkarte

€5.90 28 2,433

ArtbyRiArtist

Handgemachte Grußkarte - Gutscheinkarte - Geburtstagskarte

Handgemachte Grußkarte - Gutscheinkarte - Geburtstagskarte

€5.90 26 566

fantasievollshop

Girl with Rose Bouquet Quilling Card – Handmade Greeting Card for Her, Birthday, Thank You, Love, Anniversary

Girl with Rose Bouquet Quilling Card – Handmade Greeting Card for Her, Birthday, Thank You, Love, Anniversary

$13.99 22 695

DaViQuillingCards

Flower Shop 3D Pop Up Card | Thank You Garden Scene Paper Theatre | Handmade Greeting Card with Florist & cat | Gift for Her | motion card

Flower Shop 3D Pop Up Card | Thank You Garden Scene Paper Theatre | Handmade Greeting Card with Florist & cat | Gift for Her | motion card

$11.99 13 181

GOLIJOY

Carte de vœux fait main, carte bordeaux,"Dans la cuisine" illustration vintage avec enveloppe

Carte de vœux fait main, carte bordeaux,"Dans la cuisine" illustration vintage avec enveloppe

€11.00 12 214

MineEtMoon

Handgemachte Glückwunschkarte mit Bergmotiv – Geburtstagskarte für Bergfreunde, Gipfelstürmer, Wanderer "Gute Reise durchs neue Lebensjahr"

Handgemachte Glückwunschkarte mit Bergmotiv – Geburtstagskarte für Bergfreunde, Gipfelstürmer, Wanderer "Gute Reise durchs neue Lebensjahr"

€10.50 10 296

STEMPELINA

handgemachte Grußkarte "Das Leben ist bunt",  Klappkarte mit Umschlag, Katze, weiß / bunt

handgemachte Grußkarte "Das Leben ist bunt", Klappkarte mit Umschlag, Katze, weiß / bunt

€3.90 9 169

AnettesKreativwelt

Carte de Noël aquarelle carrousel cheval, carte de souhait, aquarelle originale, Carte de voeux faite à la main, papeterie de Noël enfant

Carte de Noël aquarelle carrousel cheval, carte de souhait, aquarelle originale, Carte de voeux faite à la main, papeterie de Noël enfant

C$4.40 8 126

LAtelierANDRIEU

handgemachte Grußkarte "Mach mal Pause", Klappkarte mit Umschlag, Katze, Wolken, weiß/rosa

handgemachte Grußkarte "Mach mal Pause", Klappkarte mit Umschlag, Katze, Wolken, weiß/rosa

€3.90 5 111

AnettesKreativwelt

Frequently asked questions about 'handmade greeting cards'

How much search demand does 'handmade greeting cards' get?

'handmade greeting cards' receives 5,400 monthly searches globally. That's substantial demand, but with 297,192 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

How saturated is the market for 'handmade greeting cards'?

There are 297,192 Etsy listings competing for 'handmade greeting cards'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'handmade greeting cards' worth targeting for my Etsy shop?

'handmade greeting cards' has a keyword difficulty of 56/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'handmade greeting cards' products?

Prices for 'handmade greeting cards' products range from $1.99 to $24.95. The median is $12.85 and the average is $11.82. 66% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'handmade greeting cards'?

United States generates 24% of searches for 'handmade greeting cards'.

How do I get my listing to rank for 'handmade greeting cards'?

Place 'handmade greeting cards' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'handmade greeting cards' include 'handmade card' and 'greeting card'.

How commercially valuable is 'handmade greeting cards'?

The cost per click for 'handmade greeting cards' is $0.57. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Is 'handmade greeting cards' seasonal or trending?

Search volume held steady between October 2025 and September 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around December 2025.

Keywords related to 'handmade greeting cards'

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