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Keyword overview Updated Aug 12, 2026

gothic

'gothic' is a highly searched keyword with 673,000 average monthly searches. It has heavy competition on Etsy with 2,155,373 listings targeting the keyword. Search interest rose 22% between September 2025 and August 2026 — a good sign for sellers entering this market. With a keyword difficulty of 50/100, ranking for 'gothic' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.49 and $1100, with most priced around $29.20. The estimated cost per click for 'gothic' is $1.17 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly search volume

673,000

High volume

Competition

2,155,373

High competition

Cost per click

$1.17

Low ad competition

Keyword difficulty

50/100

Moderate

'gothic' search trend

Monthly searches

MonthSearches
September 2025673,000
October 2025673,000
November 2025673,000
December 2025673,000
January 2026673,000
February 2026673,000
March 2026673,000
April 2026673,000
May 2026673,000
June 2026823,000
July 2026550,000
August 2026823,000

How much does 'gothic' cost on Etsy?

Under $10 6%
$10 – $25 21%
$25 – $50 45%
$50 – $100 25%
$100+ 4%

53 listings · USD

Search volume by country

673,000
USA 165,000
25%
EU 135,000
20%
UK 33,100
5%
CAN 18,100
3%
AUS 12,100
2%
OTHER 309,700
46%

Competition by country

2,155,373
USA 1,444,405
67%
UK 249,733
12%
EU 214,897
10%
CAN 65,379
3%
IND 39,837
2%
AUS 33,270
2%
OTHER 107,852
5%

How to rank for 'gothic' on Etsy

Target the right market

United States leads both search demand (25%) and competition (67%) for 'gothic', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 5 tracked markets, this keyword has genuine international appeal.

Price competitively

The price range for 'gothic' is unusually wide — from $2.49 up to $1100. The median sits at $29.20, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 45% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 50/100, 'gothic' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.17 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'gothic' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'gothic jewelry' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'gothic'

Top Etsy listings for 'gothic'

Sample of 12 results
Gothic Wedding Confetti: Black & Grey Dried Flower Petals, Biodegradable, Gothic mix

Gothic Wedding Confetti: Black & Grey Dried Flower Petals, Biodegradable, Gothic mix

£1.90 551 6,049

BubbleandBerry

Cross Style Necklace - Acrylic Link Gothic Chain with Cross Design, Unique Cross-Inspired Jewelry

Cross Style Necklace - Acrylic Link Gothic Chain with Cross Design, Unique Cross-Inspired Jewelry

A$65.00 387 32,984

vintagebrats

Handmade Chainmail Belt – Silver Metal Gothic Punk Accessory

Handmade Chainmail Belt – Silver Metal Gothic Punk Accessory

$67.00 342 3,512

Sumailles

Black Purple Hair Pin Gothic Wedding Hair Pins Floral Plum Black Hair Accessories Artificial Flower Hairpiece Black Dark Purple Reddit

Black Purple Hair Pin Gothic Wedding Hair Pins Floral Plum Black Hair Accessories Artificial Flower Hairpiece Black Dark Purple Reddit

$12.99 245 1,695

LushDesignFlowers

Gothic Bridal Robe, Getting Ready Robes, Alternative Wedding Decor, Black Satin Robe, Bridesmaid Robe, Til Death Do Us Part, Gift For Bestie

Gothic Bridal Robe, Getting Ready Robes, Alternative Wedding Decor, Black Satin Robe, Bridesmaid Robe, Til Death Do Us Part, Gift For Bestie

£39.99 238 2,123

FlutterbyBazaar

Skeletal Hand Candy Coloured Hair Clip Gothic Emo Rockabilly Psychobilly

Skeletal Hand Candy Coloured Hair Clip Gothic Emo Rockabilly Psychobilly

£2.02 197 1,085

GothicChameleon

Emo Cross Style Necklace - Acrylic Link Gothic Chain with Cross Design, Unique Cross-Inspired Jewelry

Emo Cross Style Necklace - Acrylic Link Gothic Chain with Cross Design, Unique Cross-Inspired Jewelry

A$65.00 188 10,099

vintagebrats

Gothic Chain Link Finger Bracelet Ring, Y2K Jewelry

Gothic Chain Link Finger Bracelet Ring, Y2K Jewelry

$29.20 172 1,730

TuttiJewelry

Vintage Nosferatu Movie Poster Art Print – Gothic Horror Decor, Classic Film Poster Wall Art, Halloween Vampire Aesthetic, (NOT FRAMED)

Vintage Nosferatu Movie Poster Art Print – Gothic Horror Decor, Classic Film Poster Wall Art, Halloween Vampire Aesthetic, (NOT FRAMED)

$21.00 133 942

UniqueDesignsAR

Raven gothic picture frame | halloween crow wall decor | dark baroque photo frame | spooky home decoration | occult raven frame

Raven gothic picture frame | halloween crow wall decor | dark baroque photo frame | spooky home decoration | occult raven frame

€19.95 121 947

3DijkstraFinds

Skull Snail Planter – Gothic Fantasy Succulent Pot with Mushrooms

Skull Snail Planter – Gothic Fantasy Succulent Pot with Mushrooms

$29.95 105 598

BG3DWonders

Bat baroque wall frame | gothic halloween decor | spooky bat photo frame | occult wall art | dark fantasy bat hanging

Bat baroque wall frame | gothic halloween decor | spooky bat photo frame | occult wall art | dark fantasy bat hanging

€19.95 75 314

3DijkstraFinds

Frequently asked questions about 'gothic'

How much search demand does 'gothic' get?

'gothic' receives 673,000 monthly searches globally. That's substantial demand, but with 2,155,373 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

How saturated is the market for 'gothic'?

There are 2,155,373 Etsy listings competing for 'gothic'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'gothic' worth targeting for my Etsy shop?

'gothic' has a keyword difficulty of 50/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'gothic' products?

Prices for 'gothic' products range from $2.49 to $1100. The median is $29.20 and the average is $75.25. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 45% of listings fall in the $25 – $50 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'gothic'?

United States generates 25% of searches for 'gothic'. European Union and United Kingdom also show meaningful demand.

How do I get my listing to rank for 'gothic'?

Since 'gothic' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'gothic' include 'gothic jewelry' and 'gothic decor'.

How commercially valuable is 'gothic'?

The cost per click for 'gothic' is $1.17. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'gothic' seasonal or trending?

Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around June 2026.

Keywords related to 'gothic'

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