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Keyword overview Updated Jul 07, 2026

ghost mug

'ghost mug' is a highly searched keyword with 1,900 average monthly searches. It has moderate competition on Etsy with 17,677 listings targeting the keyword. In the past year, search interest peaked in September 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 37/100, ranking for 'ghost mug' is achievable but competitive — there are 17,677 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.99 and $69.99, with most priced around $20.99. The estimated cost per click for 'ghost mug' is $0.47 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

1,900

High volume

Competition

31,851

Medium competition

Cost per click

$0.47

High ad competition

Keyword difficulty

37/100

Moderate

'ghost mug' search trend

Monthly searches

MonthSearches
September 20256,600
October 20256,600
November 20251,300
December 2025880
January 2026590
February 2026590
March 2026480
April 2026480
May 2026480
June 2026590
July 20261,300
August 20262,900

How much does 'ghost mug' cost on Etsy?

Under $10 10%
$10 – $25 60%
$25 – $50 24%
$50 – $100 6%
$100+ 0%

67 listings · USD

Search volume by country

1,900
USA 880
46%
UK 320
17%
CAN 140
7%
AUS 70
4%
OTHER 490
26%

Competition by country

31,851
USA 28,629
90%
UK 2,061
6%
CAN 836
3%
AUS 285
1%
IND 40
0%
OTHER 0
0%

How to rank for 'ghost mug' on Etsy

Target the right market

United States leads both search demand (46%) and competition (90%) for 'ghost mug', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Price competitively

The price range for 'ghost mug' is unusually wide — from $2.99 up to $69.99. The median sits at $20.99, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 60% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 37/100, 'ghost mug' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

'ghost mug' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'halloween mug' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'ghost mug'

Top Etsy listings for 'ghost mug'

Sample of 12 results
Fall Pumpkin Ghost Mugs/ Halloween Coffee Mug/ Spooky Cute Cup/ Fall Planter Decor/ Pink Halloween/ Autumn Ceramic Mug/ Pottery Art

Fall Pumpkin Ghost Mugs/ Halloween Coffee Mug/ Spooky Cute Cup/ Fall Planter Decor/ Pink Halloween/ Autumn Ceramic Mug/ Pottery Art

$55.00 3,012 36,007

SunSprinklesShop

Retro Friendly Ghost Trucker Mug/Retro Halloween Mug/Ghost Mug

Retro Friendly Ghost Trucker Mug/Retro Halloween Mug/Ghost Mug

$28.00 1,346 9,875

MakeItMacabre

1/12 Dollhouse miniature Ghost mug 3-D Printable fall decor - Digital STL file

1/12 Dollhouse miniature Ghost mug 3-D Printable fall decor - Digital STL file

A$6.00 66 189

SparkleciousMini

Halloween Ghost Mug Hugger, Glam Tiered Tray Decor,

Halloween Ghost Mug Hugger, Glam Tiered Tray Decor,

$11.95 33 330

GreatEmbellishments

Halloween mug, Halloween coaster, goose mug ,funny Halloween mug, cute Halloween mug, ghost mug, skeleton mug, black cat, highland cow

Halloween mug, Halloween coaster, goose mug ,funny Halloween mug, cute Halloween mug, ghost mug, skeleton mug, black cat, highland cow

£7.49 25 90

CraftsByCrossley

Halloween goose mug, Halloween coaster, goose mug ,funny Halloween mug, cute Halloween mug, ghost mug, witch mug, funny mug, goose, gift

Halloween goose mug, Halloween coaster, goose mug ,funny Halloween mug, cute Halloween mug, ghost mug, witch mug, funny mug, goose, gift

£7.49 24 63

CraftsByCrossley

Witch Ghost Mug, Cozy Halloween Coffee Cup, Cute Spooky Ghost with Broom, Fall Aesthetic Mug

Witch Ghost Mug, Cozy Halloween Coffee Cup, Cute Spooky Ghost with Broom, Fall Aesthetic Mug

$18.99 22 194

QueenofHalloween365

Cute Fall Ghost Mug | Spooky Pumpkin Mug

Cute Fall Ghost Mug | Spooky Pumpkin Mug

$24.00 19 99

CraftyCatMugs

Cute Ghost Mug STL File | 3D Printable Halloween Coffee Cup | Adorable Ghost Holding Cup Figurine | Halloween Decor STL | Digital Download

Cute Ghost Mug STL File | 3D Printable Halloween Coffee Cup | Adorable Ghost Holding Cup Figurine | Halloween Decor STL | Digital Download

$2.99 15 89

Formatica3D

Boo Coffee Cups, Feeling FaBOOlous, Halloween Coffee Cups, Halloween Gift, Coffee To Go Cups, Halloween Party, Halloween Drinks, Ghost Mug

Boo Coffee Cups, Feeling FaBOOlous, Halloween Coffee Cups, Halloween Gift, Coffee To Go Cups, Halloween Party, Halloween Drinks, Ghost Mug

$10.99 14 139

TexasMamaDesigns

Halloween Ghost Mug Wrap PNG Bundle: Sublimation Designs (23 Files)

Halloween Ghost Mug Wrap PNG Bundle: Sublimation Designs (23 Files)

TRY 100.00 8 80

BohofoxHomedecor

Romance Reader Ghost Mug | Spooky Cute Bookish Mug | Ghostie Coffee Cup | Fall Halloween Lover | Reader Gifts

Romance Reader Ghost Mug | Spooky Cute Bookish Mug | Ghostie Coffee Cup | Fall Halloween Lover | Reader Gifts

$18.00 8 30

CrescentCatco

Frequently asked questions about 'ghost mug'

How much search demand does 'ghost mug' get?

'ghost mug' receives 1,900 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (46%) comes from United States.

How saturated is the market for 'ghost mug'?

There are 17,677 Etsy listings competing for 'ghost mug'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'ghost mug' worth targeting for my Etsy shop?

'ghost mug' has a keyword difficulty of 37/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for 'ghost mug' products?

Prices for 'ghost mug' products range from $2.99 to $69.99. The median is $20.99 and the average is $22.88. 60% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

Which countries have the most demand for 'ghost mug'?

United States generates 46% of searches for 'ghost mug'. United Kingdom and Canada also show meaningful demand.

How do I get my listing to rank for 'ghost mug'?

Since 'ghost mug' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'ghost mug' include 'halloween mug' and 'cute ghost mug'.

How commercially valuable is 'ghost mug'?

The cost per click for 'ghost mug' is $0.47. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'ghost mug' seasonal or trending?

Search volume dropped 56% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'ghost mug'

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