Keyword Overview Updated Jul 06, 2026

gel pens

'gel pens' is a highly searched keyword with 110,000 average monthly searches. It has moderate competition on Etsy with 15,181 listings targeting the keyword. Search demand held steady between June 2025 and May 2026 with no major seasonal swings. With a keyword difficulty of 25/100, 'gel pens' is relatively easy to rank for because the 110,000 monthly searches far outweigh the competition. Products in this category typically sell between $1.20 and $62, with most priced around $9.99. The estimated cost per click for 'gel pens' is $0.69 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

110,000

High volume

Competition

15,181

Medium competition

Cost Per Click

$0.69

High ad competition

Keyword Difficulty

25/100

Easy

'gel pens' Search Trend

MonthSearches
June 202590,500
July 2025110,000
August 2025110,000
September 2025110,000
October 2025110,000
November 2025110,000
December 2025110,000
January 2026110,000
February 2026110,000
March 202690,500
April 202690,500
May 202690,500

How Much Does 'gel pens' Cost on Etsy?

Under $10 52%
$10 – $25 41%
$25 – $50 5%
$50 – $100 1%
$100+ 0%

73 listings · USD

Search Volume by Country

110,000
USA 27,100
25%
UK 5,400
5%
OTHER 77,500
70%

Competition by Country

15,181
USA 12,240
81%
UK 1,168
8%
AUS 97
1%
OTHER 1,676
11%

How to Rank for 'gel pens' on Etsy

Target the Right Market

United States leads both search demand (25%) and competition (81%) for 'gel pens', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'gel pens' is unusually wide — from $1.20 up to $62. The median sits at $9.99, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 52% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking Difficulty

With a difficulty score of 25/100, 'gel pens' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'gel pens' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'gel pen' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'gel pens'

Top Etsy Listings for 'gel pens'

sample of 12 results
Glitter teacher gel pen | personalized pen | Pencil pen | crayon pen | Notebook paper pen | Apple pen | teacher gift | Teacher appreciation

Glitter teacher gel pen | personalized pen | Pencil pen | crayon pen | Notebook paper pen | Apple pen | teacher gift | Teacher appreciation

$23.50 8,850 315,843

MemeMakesCo

Glitter GEL Pens Inkjoy Gel Pens 0.7 Personalized Inkjoy Custom Epoxy Resin Customized Bullet Dot Journaling Easter Basket Valentine's Day

Glitter GEL Pens Inkjoy Gel Pens 0.7 Personalized Inkjoy Custom Epoxy Resin Customized Bullet Dot Journaling Easter Basket Valentine's Day

$9.99 6,921 433,030

CreationsBN

Rainbow Ombre Glitter Beach Pens, Custom Ink Joy Gel Pens, Beach Inspired Gifts, Ocean Lovers, Refillable, Retractable, Black Ink

Rainbow Ombre Glitter Beach Pens, Custom Ink Joy Gel Pens, Beach Inspired Gifts, Ocean Lovers, Refillable, Retractable, Black Ink

$10.00 5,676 192,531

GlossyCupCreationsCo

Personalized Glitter InkJoy Gel Pen – Custom Name Sparkle Pen- Birthday gifts- Teacher Appreciation- employee or coworker gifts

Personalized Glitter InkJoy Gel Pen – Custom Name Sparkle Pen- Birthday gifts- Teacher Appreciation- employee or coworker gifts

$8.69 1,058 86,657

GiftingFriends

MARKER Pen | Refillable Gel Pen | Glitter Pen | Teacher Appreciation

MARKER Pen | Refillable Gel Pen | Glitter Pen | Teacher Appreciation

$10.00 377 9,922

LeahDanaeDesign

St. Patrick's Day, Glitter Gel Pens, Shamrock, Rainbow Pen, 10 dollar gift

St. Patrick's Day, Glitter Gel Pens, Shamrock, Rainbow Pen, 10 dollar gift

$10.00 147 4,235

QTownCreations

Ink Refills Compatible with Papermate Inkjoy Gel Pens - .7 Medium Point - All Colors!

Ink Refills Compatible with Papermate Inkjoy Gel Pens - .7 Medium Point - All Colors!

$2.00 145 6,152

GlossyCupCreationsCo

6pcs Hello Kitty Gel Pen Set: 0.5mm Black Ink, Quick Dry- Sanrio characters sticker book gift set- 2 PCS Sanrio Kuromi Travel Bags

6pcs Hello Kitty Gel Pen Set: 0.5mm Black Ink, Quick Dry- Sanrio characters sticker book gift set- 2 PCS Sanrio Kuromi Travel Bags

$6.99 132 1,629

BornOZArtGallery

Languo 162 Acrylic Gel Pen Swatch Template | (Instant PDF Download)

Languo 162 Acrylic Gel Pen Swatch Template | (Instant PDF Download)

£3.50 129 5,338

PerfectYourColouring

Personalized Glitter Gel Pen Set: InkJoy & Sharpie, Black Ink

Personalized Glitter Gel Pen Set: InkJoy & Sharpie, Black Ink

$25.99 94 3,390

NayLynnDesigns

Rhinestone Turtle Pen Template – Inkjoy Gel Pen Pattern (Digital Download PDF)

Rhinestone Turtle Pen Template – Inkjoy Gel Pen Pattern (Digital Download PDF)

$3.00 93 1,365

ShikiluvShop

Glitter Gel Pen Set of 4: Personalized InkJoy & Sharpie Pens

Glitter Gel Pen Set of 4: Personalized InkJoy & Sharpie Pens

$34.99 92 3,059

NayLynnDesigns

Frequently Asked Questions About 'gel pens'

'gel pens' receives 110,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 15,181 Etsy listings competing for 'gel pens'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'gel pens' has a keyword difficulty of 25/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'gel pens' products range from $1.20 to $62. The median is $9.99 and the average is $10.96. 52% of listings fall in the Under $10 range, which is where most buyer expectations are set.

United States generates 25% of searches for 'gel pens'.

Since 'gel pens' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'gel pens' include 'gel pen' and 'glitter pen'.

The cost per click for 'gel pens' is $0.69. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume held steady between June 2025 and May 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around July 2025.

Keywords Related to 'gel pens'

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