folding fan
'folding fan' is a highly searched keyword with 27,100 average monthly searches. It has moderate competition on Etsy with 20,284 listings targeting the keyword. In the past year, search interest peaked in July 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 30/100, 'folding fan' is relatively easy to rank for because the 27,100 monthly searches far outweigh the competition. Products in this category typically sell between $9 and $359, with most priced around $30.45. The estimated cost per click for 'folding fan' is $1.33 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
27,100
Competition
20,284
Cost per click
$1.33
Keyword difficulty
30/100
Easy
'folding fan' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 22,200 |
| November 2025 | 14,800 |
| December 2025 | 14,800 |
| January 2026 | 14,800 |
| February 2026 | 18,100 |
| March 2026 | 27,100 |
| April 2026 | 27,100 |
| May 2026 | 33,100 |
| June 2026 | 40,500 |
| July 2026 | 49,500 |
| August 2026 | 33,100 |
| September 2026 | 22,200 |
How much does 'folding fan' cost on Etsy?
54 listings · USD
Search volume by country
27,100Competition by country
20,284How to rank for 'folding fan' on Etsy
Target the right market
United States leads both search demand (37%) and competition (34%) for 'folding fan', but neither is overwhelmingly dominant.
Price competitively
The price range for 'folding fan' is unusually wide — from $9 up to $359. The median sits at $30.45, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 50% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking difficulty
With a difficulty score of 30/100, 'folding fan' is rated easy to rank for on Etsy. The moderate difficulty combined with a CPC of $1.33 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization tips
'folding fan' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'hand fan' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'folding fan'
Generate Tags
Find the best tags to pair with 'folding fan' based on real Etsy search data
Open toolGenerate Titles
Build a click-worthy listing title that includes 'folding fan' in the right position
Open toolListing Studio
Create a complete, optimized Etsy listing around 'folding fan' from scratch
Open toolVideo Generator
Turn your 'folding fan' product photos into a listing video
Open toolTop Etsy listings for 'folding fan'
Sample of 12 results
All-Bamboo Folding Fan with Tassel, Minimalist Hand for Weddings, Dark Green Silk
BreezeBamboo
Onlyfan Custom Bamboo Folding Fan: Rave Festival Accessory, Large Hand Clack Fan
KandiesWorld
Handmade Fan Set, Women Fan Wedding Fan, Vintage Hand Fan for Summer, Folding Fan
NovaCraftsLLC
Black Silk Folding Fan with Gold Foil Splatter, Tassel Detail, Japanese Zen Accessory
BreezeBamboo
Vintage Floral Cork Hand Fan - Chinese Style Folding Fan
LittleFishStudio1127
XXL Japanese Folding Fan | Large Hand Fan | Black & White Silk Fan | Japanese Wall Decor | Dance Fan | Asian Home Decor | Elegant Gift
NamiDesingShop
Clack Fan - Hand Fan LARGE | Ru Pauls drag race inspired Folding Fan UV Fabric Donut - perfect for dragcon UK Giant Hand fan Festival merch
FestivalMerch
Folding fan holder - wall mount
ITJustWorks3D
Custom Folding Fan – Personalized Hand Fan for Wedding Favors, Party Decorations, Asian-Inspired Gifts, Event Souvenirs
IIPRINTCRAFT
Rainbow Tie Dye Folding Fan – UV Reactive Rave Accessory - Large Hand Clack Fan
KandiesWorld
Antique black lace sequined folding fan framed with velvet
honeybeepollen
White goose feather fan : Bamboo Folding Fan,Wedding Hand Fan,gift for her
WQQDIY
Frequently asked questions about 'folding fan'
How much search demand does 'folding fan' get?
'folding fan' receives 27,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
How saturated is the market for 'folding fan'?
There are 20,284 Etsy listings competing for 'folding fan'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'folding fan' worth targeting for my Etsy shop?
'folding fan' has a keyword difficulty of 30/100 (easy). Combined with a median product price of $30.45, this is a strong opportunity — low competition and a price point that supports healthy margins.
What should I charge for 'folding fan' products?
Prices for 'folding fan' products range from $9 to $359. The median is $30.45 and the average is $48.02. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 50% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.
Which countries have the most demand for 'folding fan'?
United States generates 37% of searches for 'folding fan'.
How do I get my listing to rank for 'folding fan'?
Since 'folding fan' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'folding fan' include 'hand fan' and 'japanese fan'.
How commercially valuable is 'folding fan'?
The cost per click for 'folding fan' is $1.33. High ad competition combined with a median product price of $30.45 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Is 'folding fan' seasonal or trending?
Search volume held steady between October 2025 and September 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around July 2026.
Keywords related to 'folding fan'
Tags
Ready to stand out?
Join 500,000+ Etsy sellers growing with RankHero.
Start freeNo credit card required