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Keyword overview Updated Oct 07, 2026

fleece pullover

'fleece pullover' is a highly searched keyword with 18,100 average monthly searches. It has heavy competition on Etsy with 57,589 listings targeting the keyword. In the past year, search interest peaked in November 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 44/100, ranking for 'fleece pullover' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.49 and $249.95, with most priced around $50. The estimated cost per click for 'fleece pullover' is $1.18 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

18,100

High volume

Competition

57,589

High competition

Cost per click

$1.18

High ad competition

Keyword difficulty

44/100

Moderate

'fleece pullover' search trend

Monthly searches

MonthSearches
September 202518,100
October 202527,100
November 202533,100
December 202527,100
January 202622,200
February 202614,800
March 20269,900
April 20268,100
May 20268,100
June 20265,400
July 20266,600
August 20269,900

How much does 'fleece pullover' cost on Etsy?

Under $10 1%
$10 – $25 5%
$25 – $50 43%
$50 – $100 40%
$100+ 11%

81 listings · USD

Search volume by country

18,100
USA 6,600
36%
UK 720
4%
OTHER 10,780
60%

Competition by country

57,589
USA 30,320
53%
UK 2,314
4%
OTHER 24,955
43%

How to rank for 'fleece pullover' on Etsy

Target the right market

United States leads both search demand (36%) and competition (53%) for 'fleece pullover', but neither is overwhelmingly dominant.

Price competitively

The price range for 'fleece pullover' is unusually wide — from $2.49 up to $249.95. The median sits at $50, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 43% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking difficulty

With a difficulty score of 44/100, 'fleece pullover' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.18 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'fleece pullover' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'cropped pullover' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'fleece pullover'

Top Etsy listings for 'fleece pullover'

Sample of 12 results
Monogram Fleece Pullover, Personalized Monogram Sweatshirt, Oversized Sweater for Women,Fleece Sweater, Custom Half-Zip Jacket, Adult UNISEX

Monogram Fleece Pullover, Personalized Monogram Sweatshirt, Oversized Sweater for Women,Fleece Sweater, Custom Half-Zip Jacket, Adult UNISEX

$24.95 3,516 70,843

RedElephantClothing

Customized Bella + Canvas Unisex Sponge Fleece Pullover Sweatshirt 3729

Customized Bella + Canvas Unisex Sponge Fleece Pullover Sweatshirt 3729

$31.99 103 4,235

JeylaFashions

Everyday Kamo Green Hoodie Men Fleece Pullover

Everyday Kamo Green Hoodie Men Fleece Pullover

$39.00 34 871

WindWoodCarvers

Buffalo New York Mockneck Sweatshirt | Women's Heavyweight Cotton Fleece Pullover | Oversized Fit

Buffalo New York Mockneck Sweatshirt | Women's Heavyweight Cotton Fleece Pullover | Oversized Fit

$54.95 32 748

VibeCheckShopCo

Girl Hoodie Christian Faith Design Camp Sweatshirt School Clothing Youth Spiritual Wear Daughter Gift Soft Fleece Pullover Jesus Apparel

Girl Hoodie Christian Faith Design Camp Sweatshirt School Clothing Youth Spiritual Wear Daughter Gift Soft Fleece Pullover Jesus Apparel

$51.91 27 817

OliveTreeDesignsbyJW

Boston Massachusetts Mock Neck Sweatshirt | Women's Heavyweight Cotton Fleece Pullover | Oversized Fit

Boston Massachusetts Mock Neck Sweatshirt | Women's Heavyweight Cotton Fleece Pullover | Oversized Fit

$54.95 26 1,263

VibeCheckShopCo

Handmade Black Cat Halloween Kid's Sweatshirt – Fleece Pullover – Whimsical  Appliqué Cat Sweater

Handmade Black Cat Halloween Kid's Sweatshirt – Fleece Pullover – Whimsical Appliqué Cat Sweater

$34.00 16 105

WhimsyRanch

Hand Block Printed Donkey Sweatshirt | Handmade Kid's Fleece Pullover | Fall/Winter Farm Animal  Sweater

Hand Block Printed Donkey Sweatshirt | Handmade Kid's Fleece Pullover | Fall/Winter Farm Animal Sweater

$34.00 7 54

WhimsyRanch

Vintage 90s First Run Fleece Pullover | Aztec Southwestern Print Quarter Zip | Pink Purple Teal Colorblock Fleece | Drawstring Collar |

Vintage 90s First Run Fleece Pullover | Aztec Southwestern Print Quarter Zip | Pink Purple Teal Colorblock Fleece | Drawstring Collar |

$38.00 6 69

CuratedBoutiqueShop

Upcycled Ice Dye Men’s Fleece Pullover, Chaps Brand, Reverse Tie Dye, Large

Upcycled Ice Dye Men’s Fleece Pullover, Chaps Brand, Reverse Tie Dye, Large

$60.00 4 139

3ShortDogs

Streetwear Hoodie Men Graphic Sweatshirt Anime Inspired Urban Fashion Black Midweight Fleece Pullover Gift Motivational Design Philosophy

Streetwear Hoodie Men Graphic Sweatshirt Anime Inspired Urban Fashion Black Midweight Fleece Pullover Gift Motivational Design Philosophy

$74.99 3 123

KlynchdWear

Oversized Black Hoodie, Colorblock Streetwear Sweatshirt, Heavyweight Fleece Pullover, Y2K Vintage Unisex Hoodie

Oversized Black Hoodie, Colorblock Streetwear Sweatshirt, Heavyweight Fleece Pullover, Y2K Vintage Unisex Hoodie

$147.33 3 30

Sialkotcustomsports

Frequently asked questions about 'fleece pullover'

How much search demand does 'fleece pullover' get?

'fleece pullover' receives 18,100 monthly searches globally. That's substantial demand, but with 57,589 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

How saturated is the market for 'fleece pullover'?

There are 57,589 Etsy listings competing for 'fleece pullover'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'fleece pullover' worth targeting for my Etsy shop?

'fleece pullover' has a keyword difficulty of 44/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'fleece pullover' products?

Prices for 'fleece pullover' products range from $2.49 to $249.95. The median is $50 and the average is $61.76. 43% of listings fall in the $25 – $50 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'fleece pullover'?

United States generates 36% of searches for 'fleece pullover'.

How do I get my listing to rank for 'fleece pullover'?

Since 'fleece pullover' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'fleece pullover' include 'cropped pullover' and 'outdoor fleece'.

How commercially valuable is 'fleece pullover'?

The cost per click for 'fleece pullover' is $1.18. High ad competition combined with a median product price of $50 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Is 'fleece pullover' seasonal or trending?

Search volume dropped 45% between September 2025 and August 2026. Demand peaked around November 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'fleece pullover'

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