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Keyword overview Updated Aug 31, 2026

unisex sweatshirt

'unisex sweatshirt' is a highly searched keyword with 1,600 average monthly searches. It has heavy competition on Etsy with 573,298 listings targeting the keyword. In the past year, search interest peaked in November 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 63/100, ranking for 'unisex sweatshirt' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $11.49 and $83.06, with most priced around $35.95. The estimated cost per click for 'unisex sweatshirt' is $1.76 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

1,600

High volume

Competition

848,690

High competition

Cost per click

$1.76

High ad competition

Keyword difficulty

63/100

Moderate

'unisex sweatshirt' search trend

Monthly searches

MonthSearches
September 20251,900
October 20252,900
November 20253,600
December 20253,600
January 20261,900
February 20261,300
March 20261,000
April 2026880
May 2026720
June 2026590
July 2026720
August 20261,000

How much does 'unisex sweatshirt' cost on Etsy?

Under $10 0%
$10 – $25 14%
$25 – $50 71%
$50 – $100 14%
$100+ 0%

63 listings · USD

Search volume by country

1,600
USA 480
30%
IND 390
24%
EU 140
9%
UK 70
4%
CAN 40
2%
AUS 10
1%
OTHER 470
29%

Competition by country

848,690
USA 717,485
85%
UK 50,560
6%
EU 47,413
6%
CAN 27,098
3%
AUS 5,454
1%
IND 680
0%
OTHER 0
0%

How to rank for 'unisex sweatshirt' on Etsy

Target the right market

United States leads both search demand (30%) and competition (85%) for 'unisex sweatshirt', but neither is overwhelmingly dominant. India and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Price competitively

Sellers listing under 'unisex sweatshirt' price between $11.49 and $83.06, clustering around a median of $35.95. The $25 – $50 range dominates at 71% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 63/100, 'unisex sweatshirt' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.76 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'unisex sweatshirt' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'gift for her' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'unisex sweatshirt'

Top Etsy listings for 'unisex sweatshirt'

Sample of 12 results
The Cure Disintegration Sweatshirt, Unisex Sweatshirt, The Cure graphic Sweatshirt, Cozy Baggy Sweatshirt, Band Tees, 90s Band Crewneck

The Cure Disintegration Sweatshirt, Unisex Sweatshirt, The Cure graphic Sweatshirt, Cozy Baggy Sweatshirt, Band Tees, 90s Band Crewneck

C$46.00 343 5,358

TheMidnightMerchantt

Dancing Skeletons Unisex Sweatshirt | Halloween Costume

Dancing Skeletons Unisex Sweatshirt | Halloween Costume

£22.93 100 1,990

AariahDreamFashion

Gingerbread Sweatshirt, Unisex Sweatshirt, Christmas Sweatshirt, Graphic Sweatshirt, Merry Christmas, Holiday Sweatshirt, Winter Party Shirt

Gingerbread Sweatshirt, Unisex Sweatshirt, Christmas Sweatshirt, Graphic Sweatshirt, Merry Christmas, Holiday Sweatshirt, Winter Party Shirt

$32.99 84 1,082

NicoleLaurenBoutique

Horror Video Store Shirt – “Be Kind, Rewind or Die!” Neon Skeleton Clerk, Retro VHS Nostalgia, Horror Movie Fan Tee / Unisex Sweatshirt

Horror Video Store Shirt – “Be Kind, Rewind or Die!” Neon Skeleton Clerk, Retro VHS Nostalgia, Horror Movie Fan Tee / Unisex Sweatshirt

$33.99 81 662

WhiskeyWitchBoutique

Cattle Dog Halloween Apparel, Halloween Sweatshirt, Dog Skeleton Sweatshirt, Unisex Sweatshirt, Bad To The Bone

Cattle Dog Halloween Apparel, Halloween Sweatshirt, Dog Skeleton Sweatshirt, Unisex Sweatshirt, Bad To The Bone

$47.00 79 2,035

ArtworkbyAK

Disney Ears Sweatshirt, Disney Minnie Hearted Minnie Sweatshirt, Disney Sweatshirt, Unisex Sweatshirt, Disney Minnie Sweatshirt

Disney Ears Sweatshirt, Disney Minnie Hearted Minnie Sweatshirt, Disney Sweatshirt, Unisex Sweatshirt, Disney Minnie Sweatshirt

$31.75 78 2,146

ElitDesignUS

Embroidered Hello Pumpkin Unisex Sweatshirt, Fall Sweatshirt, Autumn Crewneck

Embroidered Hello Pumpkin Unisex Sweatshirt, Fall Sweatshirt, Autumn Crewneck

$54.70 42 855

EmbroideryByLnD

In October We Wear Pink Warriors Shirt, Faux Embroidery Breast Cancer Awareness Comfort Colors Tee, Pink Ribbon Unisex Sweatshirt

In October We Wear Pink Warriors Shirt, Faux Embroidery Breast Cancer Awareness Comfort Colors Tee, Pink Ribbon Unisex Sweatshirt

$16.68 30 624

VibeCraftedsStudio

Denali Embroidered Unisex Sweatshirt, Alaska National Park Design

Denali Embroidered Unisex Sweatshirt, Alaska National Park Design

$45.00 30 910

Palismade

University of Your Mom Embroidered Unisex Sweatshirt- Embroidered Gift

University of Your Mom Embroidered Unisex Sweatshirt- Embroidered Gift

$34.70 30 352

EmbroideryByLnD

Jesus Is King Unisex Sweatshirt

Jesus Is King Unisex Sweatshirt

$39.99 27 628

4GivenByGraceShop

Magical Disney Unisex Sweatshirt, Mickey Mouse Sweater

Magical Disney Unisex Sweatshirt, Mickey Mouse Sweater

£22.82 19 418

AariahDreamFashion

Frequently asked questions about 'unisex sweatshirt'

How much search demand does 'unisex sweatshirt' get?

'unisex sweatshirt' receives 1,600 monthly searches globally. That's substantial demand, but with 573,298 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

How saturated is the market for 'unisex sweatshirt'?

There are 573,298 Etsy listings competing for 'unisex sweatshirt'. With a difficulty score of 63/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

Is 'unisex sweatshirt' worth targeting for my Etsy shop?

'unisex sweatshirt' has a keyword difficulty of 63/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'unisex sweatshirt' products?

Prices for 'unisex sweatshirt' products range from $11.49 to $83.06. The median is $35.95 and the average is $38.30. 71% of listings fall in the $25 – $50 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'unisex sweatshirt'?

United States generates 30% of searches for 'unisex sweatshirt'. India and European Union also show meaningful demand.

How do I get my listing to rank for 'unisex sweatshirt'?

Since 'unisex sweatshirt' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'unisex sweatshirt' include 'gift for her' and 'gift for him'.

How commercially valuable is 'unisex sweatshirt'?

The cost per click for 'unisex sweatshirt' is $1.76. High ad competition combined with a median product price of $35.95 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Is 'unisex sweatshirt' seasonal or trending?

Search volume dropped 47% between September 2025 and August 2026. Demand peaked around November 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'unisex sweatshirt'

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