unisex sweatshirt
'unisex sweatshirt' is a moderately searched keyword with 1,600 average monthly searches. It has heavy competition on Etsy with 838,777 listings targeting the keyword. In the past year, search interest peaked in November 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 70/100, 'unisex sweatshirt' is hard to rank for — 838,777 listings are already targeting this keyword, so standing out requires strong optimization. Consider using it as a supporting tag alongside more specific keywords. Products in this category typically sell between $4.50 and $85, with most priced around $37.37. The estimated cost per click for 'unisex sweatshirt' is $0.93 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly Search Volume
1,600
Competition
848,690
Cost Per Click
$0.93
Keyword Difficulty
70/100
Hard
'unisex sweatshirt' Search Trend
| Month | Searches |
|---|---|
| July 2025 | 880 |
| August 2025 | 1,300 |
| September 2025 | 1,900 |
| October 2025 | 2,900 |
| November 2025 | 3,600 |
| December 2025 | 3,600 |
| January 2026 | 1,900 |
| February 2026 | 1,300 |
| March 2026 | 1,000 |
| April 2026 | 880 |
| May 2026 | 720 |
| June 2026 | 590 |
How Much Does 'unisex sweatshirt' Cost on Etsy?
79 listings · USD
Search Volume by Country
1,600Competition by Country
848,690How to Rank for 'unisex sweatshirt' on Etsy
Target the Right Market
United States leads both search demand (30%) and competition (85%) for 'unisex sweatshirt', but neither is overwhelmingly dominant. India and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.
Price Competitively
Sellers listing under 'unisex sweatshirt' price between $4.50 and $85, clustering around a median of $37.37. The $25 – $50 range dominates at 58% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking Difficulty
With a difficulty score of 70/100, 'unisex sweatshirt' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.
Optimization Tips
'unisex sweatshirt' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'gift for her' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'unisex sweatshirt'
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Top Etsy Listings for 'unisex sweatshirt'
sample of 12 results
Mickey & Co sweatshirt, Unisex Sweatshirt, crewneck sweatshirt, Disney sweatshirts, Oversized sweatshirts
AZDesertRoseCo
King George III Hamilton Unisex Sweatshirt
BorderRoseDesigns
Expensive and difficult toddler and adult unisex sweatshirts crewneck kids fashion matching mommy and me gifts for birthday
ThingsMembroidered
Spiritual Clothing Meditation Tibet Unisex Sweatshirt Asian Art Yoga Buddhist Tantra Himalayan Culture Dharma Chakrasamvara Yogini
BlueRabbitStore
Project Hail Mary Unisex Sweatshirt, Astrophage, Bookish sweatshirt, SC-FI Booklover sweatshirt, Bookclub gift, booktok girly gift idea
TwinningDesignsyMas
The Cure Boy Don't Cry Sweatshirt, The Cure Guitar 90s Alt Indie Rock Merch, The Cure Band Sweatshirt, Vintage The Cure Unisex Sweatshirt
HKTshopCo
Heartstopper Charlie Spring Quote Hoodie, Unisex Sweatshirt, Gender Neutral Pullover, Graphic Jumper, Gift for Book Lover, Springtime
tinyjoysandthings
Im Overstimulated, Funny Mental Health Unisex Sweatshirt, Cowboy Frog Sweater, Weirdcore, Anxiety Humor, Ironic Sarcastic Sweatshirt
EnticingThreadsCo
Magical UNISEX SWEATSHIRT, Disney sweatshirt, Magical sweatshirt, Magical Shirt, Mickey Sweater, Disney Sweatshirt, disneyland
AariahDreamFashion
MAINE FLAG Hoodie,Maine Flag Gift,Unisex Sweatshirt,Original Maine Flag,Maine Hooded Sweatshirt,Maine Sweatshirt,Maine Gift,Maine Gifts
OakLaneTees
Gingerbread Sweatshirt, Unisex Sweatshirt, Christmas Sweatshirt, Graphic Sweatshirt, Merry Christmas, Holiday Sweatshirt, Winter Party Shirt
NicoleLaurenBoutique
Vintage Mantis Hoodie – Unisex Sweatshirt with Japanese Style Insect Art Print
UniqueDesignsAR
Frequently Asked Questions About 'unisex sweatshirt'
'unisex sweatshirt' receives 1,600 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.
There are 838,777 Etsy listings competing for 'unisex sweatshirt'. With a difficulty score of 70/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.
'unisex sweatshirt' has a keyword difficulty of 70/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.
Prices for 'unisex sweatshirt' products range from $4.50 to $85. The median is $37.37 and the average is $39.47. 58% of listings fall in the $25 – $50 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.
United States generates 30% of searches for 'unisex sweatshirt'. India and European Union also show meaningful demand.
Since 'unisex sweatshirt' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'unisex sweatshirt' include 'gift for her' and 'gift for him'.
The cost per click for 'unisex sweatshirt' is $0.93. High ad competition combined with a median product price of $37.37 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Search volume dropped 33% between July 2025 and June 2026. Demand peaked around November 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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