father figure
'father figure' is a highly searched keyword with 74,000 average monthly searches. It has moderate competition on Etsy with 16,510 listings targeting the keyword. In the past year, search interest peaked in October 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 26/100, 'father figure' is relatively easy to rank for because the 74,000 monthly searches far outweigh the competition. Products in this category typically sell between $0.99 and $39.99, with most priced around $13.33. The estimated cost per click for 'father figure' is $0.53 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.
Monthly search volume
74,000
Competition
16,510
Cost per click
$0.53
Keyword difficulty
26/100
Easy
'father figure' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 60,500 |
| October 2025 | 368,000 |
| November 2025 | 74,000 |
| December 2025 | 74,000 |
| January 2026 | 60,500 |
| February 2026 | 40,500 |
| March 2026 | 49,500 |
| April 2026 | 40,500 |
| May 2026 | 60,500 |
| June 2026 | 74,000 |
| July 2026 | 60,500 |
| August 2026 | 40,500 |
How much does 'father figure' cost on Etsy?
87 listings · USD
Search volume by country
74,000Competition by country
16,510How to rank for 'father figure' on Etsy
Target the right market
United States leads both search demand (45%) and competition (61%) for 'father figure', but neither is overwhelmingly dominant.
Price competitively
Sellers listing under 'father figure' price between $0.99 and $39.99, clustering around a median of $13.33. The $10 – $25 range dominates at 47% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.
Ranking difficulty
With a difficulty score of 26/100, 'father figure' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'father figure' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'fathers day gift' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'father figure'
Generate Tags
Find the best tags to pair with 'father figure' based on real Etsy search data
Open toolGenerate Titles
Build a click-worthy listing title that includes 'father figure' in the right position
Open toolListing Studio
Create a complete, optimized Etsy listing around 'father figure' from scratch
Open toolVideo Generator
Turn your 'father figure' product photos into a listing video
Open toolTop Etsy listings for 'father figure'
Sample of 12 results
It’s Not a Dad Bod It’s a Father Figure Can Cooler Father’s Day Gift
FringeFavors
It’s Not a Dad Bod It’s a Father Figure Can Cooler Father’s Day Gift, Funny Fathers Day Gift, Funny New Dad Gift, First Fathers Day Gift
PersonalizedShed
It's Not a Dad Bod It's a Father Figure Shirt, Father's Day Tshirt, Father Figure Shirt, Dad Bod Shirt, It's Not Dad Bod, Fathers Day Gift
ShoppingStation06
Step Dad Father's day card // Father figure card // Funny Step Dad card // I know you're not technically my Dad // Thank you Step Dad //
HarrisCardCo
It's Not A Dad Bod It's A Father Figure T-Shirt, Funny Dad Shirt, Father's Day Shirt, Dad Gift, Father's Day Gift, Funny T Shirt for Fathers
FastCustomStore
Father Figure Fathers Day Card - Like A Dad To Me Card - Card For Stepdad - Like A Dad - Father’s Day Card - Like a Dad To Me - Blue Foil
Swootsy
It's Not A Dad Bod It's A Father Figure, New Dad Shirt, Dad Shirt, Father Figure Shirt, Daddy Shirt, Father's Day Shirt, Gift for Dad
HappyCustomTee
Father's Day Card For Father Figure | Card For Mentor | Uncle | Godfather | Father-in-Law | Stepfather | Bonus Dad | SEF0026A6
SixElevenCreations
It's not a Dad Bod It's a father figure png,Dad Bod png,father figure png,humor dad quotes png,best dad ever png,dad png,bear dad png
GiangLeatheDesigns
Father Figure Card, Step Dad Father's Day Card, Step Dad Card, Card for Dad, Father's Day Card, Father Figure Gifts
ThePrintPantryCo
Father's Day Card, Papa Bear, Father figure, Card for Dad, Card from son, Card from daughter, First father's day, Baby bear
AlmeidaIllustrations
You Say Dad Bod I Say Father Figure SVG ,Dad Bod Svg, Figure Father Svg, Father's Day Svg,PNG
ChicocDesign
Frequently asked questions about 'father figure'
How much search demand does 'father figure' get?
'father figure' receives 74,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.
How saturated is the market for 'father figure'?
There are 16,510 Etsy listings competing for 'father figure'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'father figure' worth targeting for my Etsy shop?
'father figure' has a keyword difficulty of 26/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
What should I charge for 'father figure' products?
Prices for 'father figure' products range from $0.99 to $39.99. The median is $13.33 and the average is $14.11. 47% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
Which countries have the most demand for 'father figure'?
United States generates 45% of searches for 'father figure'.
How do I get my listing to rank for 'father figure'?
Since 'father figure' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'father figure' include 'fathers day gift' and 'funny dad shirt'.
How commercially valuable is 'father figure'?
The cost per click for 'father figure' is $0.53. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Is 'father figure' seasonal or trending?
Search volume dropped 33% between September 2025 and August 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
Keywords related to 'father figure'
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