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Keyword overview Updated Aug 10, 2026

equestrian art

'equestrian art' is a moderately searched keyword with 1,300 average monthly searches. It has heavy competition on Etsy with 80,489 listings targeting the keyword. Search interest rose 23% between September 2025 and August 2026 — a good sign for sellers entering this market. With a keyword difficulty of 53/100, ranking for 'equestrian art' is achievable but competitive — search volume (1,300/mo) is moderate, so the available traffic is split among 80,489 listings. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.99 and $3900, with most priced around $72.50. The estimated cost per click for 'equestrian art' is $1.23 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

1,300

Medium volume

Competition

80,489

High competition

Cost per click

$1.23

High ad competition

Keyword difficulty

53/100

Moderate

'equestrian art' search trend

Monthly searches

MonthSearches
September 20251,300
October 20251,300
November 20251,300
December 20251,300
January 20261,600
February 20261,000
March 20261,300
April 20261,300
May 20261,300
June 20261,000
July 20261,300
August 20261,600

How much does 'equestrian art' cost on Etsy?

Under $10 17%
$10 – $25 7%
$25 – $50 13%
$50 – $100 24%
$100+ 39%

76 listings · USD

Search volume by country

1,300
USA 590
45%
UK 140
11%
OTHER 570
44%

Competition by country

80,489
USA 36,381
45%
UK 4,730
6%
AUS 1,060
1%
OTHER 38,318
48%

How to rank for 'equestrian art' on Etsy

Target the right market

United States leads both search demand (45%) and competition (45%) for 'equestrian art', but neither is overwhelmingly dominant.

Price competitively

The price range for 'equestrian art' is unusually wide — from $2.99 up to $3900. The median sits at $72.50, which is a better benchmark than the average since the spread is so large. The most populated bracket is $100+ (39% of listings). At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking difficulty

With a difficulty score of 53/100, 'equestrian art' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.23 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'equestrian art' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'horse wall art' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'equestrian art'

Top Etsy listings for 'equestrian art'

Sample of 12 results
Original Horse Oil Painting on Canvas: Abstract Equestrian Art

Original Horse Oil Painting on Canvas: Abstract Equestrian Art

$100.00 465 6,124

ARTdistricts

Vintage Abstract Equestrian Art Print – Modernist Horse & Figures Painting, Expressive Green Statement Wall Decor

Vintage Abstract Equestrian Art Print – Modernist Horse & Figures Painting, Expressive Green Statement Wall Decor

$32.99 103 756

Arteex

Set of 57, Kentucky Derby Clipart, Horse Racing Clipart, Racehorse PNG, Derby Party Decor, Equestrian Art, Sublimation PNG, Digital Download

Set of 57, Kentucky Derby Clipart, Horse Racing Clipart, Racehorse PNG, Derby Party Decor, Equestrian Art, Sublimation PNG, Digital Download

$23.96 32 793

DigitalParadiseUSA

Abstract Horse Oil Painting, Black White Horses Touching Heads, Textured Green Background, Modern Equestrian Art, Animal Portrait Wall Decor

Abstract Horse Oil Painting, Black White Horses Touching Heads, Textured Green Background, Modern Equestrian Art, Animal Portrait Wall Decor

$162.55 32 367

FannieArtGallery

Cowgirl Wall Art Black and White Western Wall Art Badass Woman Print Equestrian Art Modern Western Ranch Life Decor Horse Photography Print

Cowgirl Wall Art Black and White Western Wall Art Badass Woman Print Equestrian Art Modern Western Ranch Life Decor Horse Photography Print

$6.00 30 344

NoirGalleriaArt

Horse Racing Print "November Morning" Equestrian Art

Horse Racing Print "November Morning" Equestrian Art

£28.00 30

CarolineCookGallery

Horse Statue Rearing Horse Statue - Bronze Stallion Sculpture - Equestrian Art Decor

Horse Statue Rearing Horse Statue - Bronze Stallion Sculpture - Equestrian Art Decor

$220.00 20

SculptureDream

Cowgirl Aesthetic Western Art Cowgirl Style Equestrian Art Rustic Wall Decor Horse Lover Gift Country Life Decor Black White Print Vintage

Cowgirl Aesthetic Western Art Cowgirl Style Equestrian Art Rustic Wall Decor Horse Lover Gift Country Life Decor Black White Print Vintage

$6.00 18 199

NoirGalleriaArt

Framed Gray Horse Giclee Print: Equestrian Art with Gold Ornate Frame

Framed Gray Horse Giclee Print: Equestrian Art with Gold Ornate Frame

$75.00 10 99

ShopRoseAndJulep

Original Arabian Horse Oil Painting | Blue & Gold Equestrian Art

Original Arabian Horse Oil Painting | Blue & Gold Equestrian Art

$290.00 10 137

Artnatar

Minimalist Horse Painting with Woman Equestrian Art White Appaloosa on Terracotta Background Modern Wall Decor for Horse Lovers

Minimalist Horse Painting with Woman Equestrian Art White Appaloosa on Terracotta Background Modern Wall Decor for Horse Lovers

$254.00 7 36

HanmoArtGallery

Vintage Painting Aristocratic Lady on Horseback – Juliusz Kossak Style – Historic Equestrian Art on Canvas

Vintage Painting Aristocratic Lady on Horseback – Juliusz Kossak Style – Historic Equestrian Art on Canvas

€1800.00 7 93

DekorStyle

Frequently asked questions about 'equestrian art'

How much search demand does 'equestrian art' get?

'equestrian art' receives 1,300 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (45%) comes from United States.

How saturated is the market for 'equestrian art'?

There are 80,489 Etsy listings competing for 'equestrian art'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'equestrian art' worth targeting for my Etsy shop?

'equestrian art' has a keyword difficulty of 53/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'equestrian art' products?

Prices for 'equestrian art' products range from $2.99 to $3900. The median is $72.50 and the average is $150.87. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 39% of listings fall in the $100+ range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'equestrian art'?

United States generates 45% of searches for 'equestrian art'.

How do I get my listing to rank for 'equestrian art'?

Since 'equestrian art' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'equestrian art' include 'horse wall art' and 'horse painting'.

How commercially valuable is 'equestrian art'?

The cost per click for 'equestrian art' is $1.23. High ad competition combined with a median product price of $72.50 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Is 'equestrian art' seasonal or trending?

Search volume rose 23% between September 2025 and August 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around January 2026.

Keywords related to 'equestrian art'

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