Keyword Overview Updated Feb 03, 2026

disability

'disability' is a highly searched keyword with 301,000 average monthly searches. It has moderate competition on Etsy with 34,306 listings targeting the keyword. Search interest rose 22% between June 2025 and May 2026 — a good sign for sellers entering this market. With a keyword difficulty of 30/100, 'disability' is relatively easy to rank for because the 301,000 monthly searches far outweigh the competition. Products in this category typically sell between $1.49 and $58.99, with most priced around $11.50. The estimated cost per click for 'disability' is $0.60 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly Search Volume

301,000

High volume

Competition

34,306

Medium competition

Cost Per Click

$0.60

Low ad competition

Keyword Difficulty

30/100

Easy

'disability' Search Trend

MonthSearches
June 2025301,000
July 2025301,000
August 2025301,000
September 2025301,000
October 2025301,000
November 2025301,000
December 2025301,000
January 2026301,000
February 2026368,000
March 2026301,000
April 2026301,000
May 2026368,000

How Much Does 'disability' Cost on Etsy?

Under $10 45%
$10 – $25 26%
$25 – $50 28%
$50 – $100 2%
$100+ 0%

65 listings · USD

Search Volume by Country

301,000
USA 135,000
45%
UK 27,100
9%
OTHER 138,900
46%

Competition by Country

34,306
USA 24,728
72%
UK 6,386
19%
AUS 1,440
4%
OTHER 1,752
5%

How to Rank for 'disability' on Etsy

Target the Right Market

United States leads both search demand (45%) and competition (72%) for 'disability', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'disability' is unusually wide — from $1.49 up to $58.99. The median sits at $11.50, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 45% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking Difficulty

With a difficulty score of 30/100, 'disability' is rated easy to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'disability' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'chronic illness' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'disability'

Top Etsy Listings for 'disability'

sample of 12 results
Invisible Disability - Soft Enamel Pin - Badge

Invisible Disability - Soft Enamel Pin - Badge

$13.00 1,945 6,995

RedCabinCreative

Not All Disabilities Are Visible Invisible Illness Ghosties Sticker Vinyl Car Decal Chronic Illness Disabled Awareness Spoonie Warrior

Not All Disabilities Are Visible Invisible Illness Ghosties Sticker Vinyl Car Decal Chronic Illness Disabled Awareness Spoonie Warrior

£4.00 1,647 8,359

SpoonieWarriorShop

Chronic Illness Shirt, Disability Awareness Tee, Chronic Pain T-Shirt, Fibromyalgia, Funny Invisible Illness Tshirt, POTS Syndrome Tee, EDS

Chronic Illness Shirt, Disability Awareness Tee, Chronic Pain T-Shirt, Fibromyalgia, Funny Invisible Illness Tshirt, POTS Syndrome Tee, EDS

$22.75 1,500 5,987

BartonHollowCo

Disability Pinback Buttons - 1.5"

Disability Pinback Buttons - 1.5"

$3.00 1,095 3,726

uncommonfinch

Disability Pins | Communication Pins | Neurodiversity Pins | Hidden Disability Buttons | Autism Buttons | Nonverbal Buttons

Disability Pins | Communication Pins | Neurodiversity Pins | Hidden Disability Buttons | Autism Buttons | Nonverbal Buttons

$4.25 941 9,889

GayAndTired

Hidden Disability Awareness Buttons: Autism, Mental Health, Chronic Illness

Hidden Disability Awareness Buttons: Autism, Mental Health, Chronic Illness

$3.00 831 8,711

SkyBunStudio

Hidden Disability Sunflower Bag Tag: 3D Printed Keychain

Hidden Disability Sunflower Bag Tag: 3D Printed Keychain

$6.00 541 3,470

BuddiesBagTags

Disability button pin, awareness button pin, animal disability badge, communication badge, cute button pin, rainbow button pin, kawaii pin

Disability button pin, awareness button pin, animal disability badge, communication badge, cute button pin, rainbow button pin, kawaii pin

£3.00 527 5,992

LailaniCreates

Accessibility and Inclusion for All Vinyl Sticker: Disability Advocacy Decal, Two Options Available

Accessibility and Inclusion for All Vinyl Sticker: Disability Advocacy Decal, Two Options Available

$3.00 414 2,223

LewradCreations

Needing Attention Is Not A Crime Button | Disability Mental Health Awareness

Needing Attention Is Not A Crime Button | Disability Mental Health Awareness

$4.25 227 492

cpikoart

I Have an Invisible Disability Iron on Embroidered Patch Sew-On

I Have an Invisible Disability Iron on Embroidered Patch Sew-On

£7.00 210 647

SocialRebellion

Accessibility Is Never Optional Shirt Sweatshirt Hoodie, Disability Awareness Tee, Disability Rights Tee, Chronic Illness Apparel

Accessibility Is Never Optional Shirt Sweatshirt Hoodie, Disability Awareness Tee, Disability Rights Tee, Chronic Illness Apparel

$28.78 189 1,307

ANMtshirtSTORE

Frequently Asked Questions About 'disability'

'disability' receives 301,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.

There are 34,306 Etsy listings competing for 'disability'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'disability' has a keyword difficulty of 30/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'disability' products range from $1.49 to $58.99. The median is $11.50 and the average is $17.32. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 45% of listings fall in the Under $10 range, which is where most buyer expectations are set.

United States generates 45% of searches for 'disability'.

Since 'disability' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'disability' include 'chronic illness' and 'hidden disability'.

The cost per click for 'disability' is $0.60. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume rose 22% between June 2025 and May 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around February 2026.

Keywords Related to 'disability'

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