Keyword Overview Updated Sep 21, 2026

custom cut mat

'custom cut mat' is a moderately searched keyword with 480 average monthly searches. It has relatively low competition on Etsy with only 2,597 listings targeting the keyword. In the past year, search interest peaked in September 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 38/100, ranking for 'custom cut mat' is achievable but competitive — search volume (480/mo) is moderate, so the available traffic is split among 2,597 listings. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $5 and $697.57, with most priced around $17.67. The estimated cost per click for 'custom cut mat' is $2.04 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

480

Medium volume

Competition

2,597

Low competition

Cost Per Click

$2.04

High ad competition

Keyword Difficulty

38/100

Moderate

'custom cut mat' Search Trend

MonthSearches
September 2025880
October 2025480
November 2025590
December 2025590
January 2026480
February 2026390
March 2026480
April 2026480
May 2026480
June 2026480
July 2026480
August 2026590

How Much Does 'custom cut mat' Cost on Etsy?

Under $10 21%
$10 – $25 41%
$25 – $50 15%
$50 – $100 11%
$100+ 11%

71 listings · USD

Search Volume by Country

480
USA 390
81%
OTHER 90
19%

Competition by Country

2,597
USA 1,547
60%
OTHER 1,050
40%

How to Rank for 'custom cut mat' on Etsy

Target the Right Market

The market for 'custom cut mat' is heavily concentrated in United States, which accounts for 81% of searches and 60% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Price Competitively

The price range for 'custom cut mat' is unusually wide — from $5 up to $697.57. The median sits at $17.67, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 41% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 38/100, 'custom cut mat' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $2.04 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

At 3 words, 'custom cut mat' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'custom cut mat'

Top Etsy Listings for 'custom cut mat'

sample of 12 results
Custom Mat Board: Acid-Free, Any Size & Opening

Custom Mat Board: Acid-Free, Any Size & Opening

$5.99 1,032 80,743

DanTheFrameMan

Multiple Opening Single Mat | Custom Cut Matting for Frame | Multiple Opening Matboard for Frame | Acid Free

Multiple Opening Single Mat | Custom Cut Matting for Frame | Multiple Opening Matboard for Frame | Acid Free

$14.50 593 29,420

YorkvilleFraming

Custom Picture Mount: Bevel Cut Whitecore 1.4mm Mat Board, 35 Colors, Up to A1

Custom Picture Mount: Bevel Cut Whitecore 1.4mm Mat Board, 35 Colors, Up to A1

£4.00 557 22,710

BespokeMounts

Custom Cut Mat, Custom Mat, mat board, matboard, for Photos, Art Pieces, 5x5, 5x7, 6x8, 8x8, 8x10, 8.5x11, custom sizes

Custom Cut Mat, Custom Mat, mat board, matboard, for Photos, Art Pieces, 5x5, 5x7, 6x8, 8x8, 8x10, 8.5x11, custom sizes

$8.00 467 61,447

FocalDecor

Adirondack Chairs - Childhood Memories - Retirement - Vacation - Camping - Retro Art CARD or PRINT with a Custom Cut Mat (CMEM023)

Adirondack Chairs - Childhood Memories - Retirement - Vacation - Camping - Retro Art CARD or PRINT with a Custom Cut Mat (CMEM023)

$5.50 368 208

TornpaperMemories

Oakland RAIDERS Custom Cut Mat (with option to Frame)

Oakland RAIDERS Custom Cut Mat (with option to Frame)

$54.00 290 7,004

MatsAndMoreStore

Paper Boats - All Occasion Greeting Card or Party Invitation - Available as a Print with a custom-cut Mat - Child's Room Décor (CMEM007)

Paper Boats - All Occasion Greeting Card or Party Invitation - Available as a Print with a custom-cut Mat - Child's Room Décor (CMEM007)

$5.50 228 97

TornpaperMemories

Custom Cut Mat, Custom Mat, matboard, mat board, for Photos, Art Pieces, 14x18, 16x20, 18x18, custom sizes

Custom Cut Mat, Custom Mat, matboard, mat board, for Photos, Art Pieces, 14x18, 16x20, 18x18, custom sizes

$20.00 188 19,208

FocalDecor

Custom Picture Mount – Made to Measure Photo Frame Mounts, Acid-Free 1.4mm Mat Board, Any Size & Colour, Bevel Cut Frame Insert

Custom Picture Mount – Made to Measure Photo Frame Mounts, Acid-Free 1.4mm Mat Board, Any Size & Colour, Bevel Cut Frame Insert

£4.89 164 19,392

EssexGallerySupplies

Custom Picture Mounts for Frames, White Mount Board, Custom Photo Mat, Custom Cut Mat, Picture Frame Mat Board for Photos & Artwork

Custom Picture Mounts for Frames, White Mount Board, Custom Photo Mat, Custom Cut Mat, Picture Frame Mat Board for Photos & Artwork

£2.39 151 17,014

AKFrames

State outline double mat custom laser cut 5x7 or 8x10

State outline double mat custom laser cut 5x7 or 8x10

$12.00 148 5,412

SubtleOriginalsArt

Fancy Cut Double Mat CUSTOM SIZES "India Notch"

Fancy Cut Double Mat CUSTOM SIZES "India Notch"

$20.00 144 2,100

FrameTowne

Frequently Asked Questions About 'custom cut mat'

'custom cut mat' receives 480 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (81%) comes from United States.

There are 2,597 Etsy listings competing for 'custom cut mat'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'custom cut mat' has a keyword difficulty of 38/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'custom cut mat' products range from $5 to $697.57. The median is $17.67 and the average is $56.78. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 41% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

United States generates 81% of searches for 'custom cut mat'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'custom cut mat' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'custom cut mat' include 'picture frame mat' and 'custom mat board'.

The cost per click for 'custom cut mat' is $2.04. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 33% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'custom cut mat'

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