cats
'cats' is a highly searched keyword with 13,600,000 average monthly searches. It has heavy competition on Etsy with 2,569,176 listings targeting the keyword. Search demand held steady between June 2025 and May 2026 with no major seasonal swings. With a keyword difficulty of 50/100, ranking for 'cats' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.50 and $75, with most priced around $14. The estimated cost per click for 'cats' is $1.74 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.
Monthly Search Volume
13,600,000
Competition
2,569,176
Cost Per Click
$1.74
Keyword Difficulty
50/100
Moderate
'cats' Search Trend
| Month | Searches |
|---|---|
| June 2025 | 13,600,000 |
| July 2025 | 13,600,000 |
| August 2025 | 11,100,000 |
| September 2025 | 11,100,000 |
| October 2025 | 11,100,000 |
| November 2025 | 13,600,000 |
| December 2025 | 13,600,000 |
| January 2026 | 13,600,000 |
| February 2026 | 13,600,000 |
| March 2026 | 13,600,000 |
| April 2026 | 11,100,000 |
| May 2026 | 13,600,000 |
How Much Does 'cats' Cost on Etsy?
63 listings · USD
Search Volume by Country
13,600,000Competition by Country
2,569,176How to Rank for 'cats' on Etsy
Target the Right Market
United States leads both search demand (25%) and competition (72%) for 'cats', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 5 tracked markets, this keyword has genuine international appeal.
Price Competitively
The price range for 'cats' is unusually wide — from $2.50 up to $75. The median sits at $14, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 76% of listings — pricing outside this band means either competing on value or justifying a premium. Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.
Ranking Difficulty
With a difficulty score of 50/100, 'cats' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.74 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization Tips
'cats' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'cat collar' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'cats'
Generate Tags
Find the best tags to pair with 'cats' based on real Etsy search data
Generate Titles
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Listing Studio
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Video Generator
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Top Etsy Listings for 'cats'
sample of 12 results
Cat Bells - Special Character Jingle Bells - Cat Collar Bells - Extra Loud Noisy & Large
Pugs2Persians
Engraved Cat ID Tag / Cat ID Tag / Cat Collar Id Tag / Personalized Pet ID Tag for Cat, Kitten, Small Dog / Silent Name Plate Slider Tag
MadeByCleo
Cat Tag - Dog Tag - Moon Cat Tag - Cat ID Tag - Cat Collar Tag - Moon Pet Name Tags - Pet Gifts - Moon and Stars - Custom Dog Cat ID Tag
CookiePetTag
Cat Collar Tag - Cat Tag - Slide on Pet Tag - Cat ID Tag Silent - Custom Pet Name Tags - Silicone Cat Tag - Slide on Cat Collar Name Tag
CookiePetTag
Stainless Steel cat Tag, Fish Shape cat tag, Personalized fish Shape cat tag, Pet cat tag, cat ID tag, engraved cat tag, Custom Cat Tag
LLPetBoutique
Collar Charms - Stars, Celestial, & Weather Charms - Extra Charms for Cat Collars - Bling - Jewelry
Pugs2Persians
Kimono Silk Cat Collar (Vintage/ Upcycled Pet Collars)
LivHandcraftedStudio
Cat tag - Handmade personalized ID pet tag - MJ Lessard
MJLessardArtisan
Bead Cat Collar - Breakaway Buckle
GoofballCollars
Custom Resin Cat Tag
OzarkIndie
100% mulberry silk sleeping mask, embroidered cat sleeping mask, cute pure silk cat sleeping mask with adjustable strap
AphroditeboutiqueCA
Handmade Crochet Cute Cat Collar, Kitten Clothes, Accessories for Pets, Handmade Neck Wear, Pet Fashion
HannaTreasuresUS
Frequently Asked Questions About 'cats'
'cats' receives 13,600,000 monthly searches globally. That's substantial demand, but with 2,569,176 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.
There are 2,569,176 Etsy listings competing for 'cats'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.
'cats' has a keyword difficulty of 50/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
Prices for 'cats' products range from $2.50 to $75. The median is $14 and the average is $17.96. 76% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.
United States generates 25% of searches for 'cats'. European Union and United Kingdom also show meaningful demand.
Since 'cats' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'cats' include 'cat collar' and 'cat id tag'.
The cost per click for 'cats' is $1.74. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Search volume held steady between June 2025 and May 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around June 2025.
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