Keyword Overview Updated May 21, 2026

pet tag

'pet tag' is a highly searched keyword with 9,900 average monthly searches. It has heavy competition on Etsy with 148,622 listings targeting the keyword. Search interest dropped 33% between July 2025 and June 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 52/100, ranking for 'pet tag' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.19 and $265, with most priced around $15.99. The estimated cost per click for 'pet tag' is $1.12 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

9,900

High volume

Competition

148,622

High competition

Cost Per Click

$1.12

High ad competition

Keyword Difficulty

52/100

Moderate

'pet tag' Search Trend

MonthSearches
July 202512,100
August 20259,900
September 20259,900
October 20259,900
November 20259,900
December 20259,900
January 20269,900
February 20268,100
March 202612,100
April 20269,900
May 20269,900
June 20268,100

How Much Does 'pet tag' Cost on Etsy?

Under $10 24%
$10 – $25 49%
$25 – $50 19%
$50 – $100 3%
$100+ 5%

75 listings · USD

Search Volume by Country

9,900
USA 4,400
44%
AUS 1,300
13%
CAN 390
4%
EU 390
4%
IND 320
3%
OTHER 3,100
31%

Competition by Country

148,622
USA 100,168
67%
UK 17,457
12%
EU 14,741
10%
CAN 10,720
7%
AUS 4,983
3%
IND 200
0%
OTHER 353
0%

How to Rank for 'pet tag' on Etsy

Target the Right Market

United States leads both search demand (44%) and competition (67%) for 'pet tag', but neither is overwhelmingly dominant. Australia and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 5 tracked markets, this keyword has genuine international appeal.

Price Competitively

The price range for 'pet tag' is unusually wide — from $2.19 up to $265. The median sits at $15.99, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 49% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 52/100, 'pet tag' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.12 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'pet tag' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'dog tag' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'pet tag'

Top Etsy Listings for 'pet tag'

sample of 12 results
Microchipped Tag, Indoor Cat Tag, Small Pet Tag, Micro Chipped, Cat Collar Add On, Cat Charm, Cat ID Tag,Personalized Pet Tag, Cat Pendant

Microchipped Tag, Indoor Cat Tag, Small Pet Tag, Micro Chipped, Cat Collar Add On, Cat Charm, Cat ID Tag,Personalized Pet Tag, Cat Pendant

$12.50 8,344 96,914

CoveLeather

Silicone Pet Tag, Silent ID Tag for Dogs, Silent Pet Tag for Cats, Slide On Personalized Pet ID Tag with Custom Engraving Dog Tag, No Noise

Silicone Pet Tag, Silent ID Tag for Dogs, Silent Pet Tag for Cats, Slide On Personalized Pet ID Tag with Custom Engraving Dog Tag, No Noise

$5.00 4,722 215,626

LuckyTags

Silicone Pet Tag - Slide on Pet Collar Quiet Dog ID Tag Custom Silent Engraved Dog or Cat Tag Silicone Engraved Pet ID Tag Collar Slide dt

Silicone Pet Tag - Slide on Pet Collar Quiet Dog ID Tag Custom Silent Engraved Dog or Cat Tag Silicone Engraved Pet ID Tag Collar Slide dt

$15.00 3,990 114,000

TomDesign

Dog Tags for Dogs - literally! Dog ID tags, Pet ID Tag, Dog name tag, Custom pet tag, Dog collar tag. Military style, tough and quiet

Dog Tags for Dogs - literally! Dog ID tags, Pet ID Tag, Dog name tag, Custom pet tag, Dog collar tag. Military style, tough and quiet

$17.99 2,198 51,141

ToughtagsLLC

Mini Alternative Jelly Shimmer Pet Tag, Small Alt Shimmer Personalized Dog Tag

Mini Alternative Jelly Shimmer Pet Tag, Small Alt Shimmer Personalized Dog Tag

$10.00 901 14,392

kittysclub

Pet Memorial Keychain,Memory of Pet,Pet Remembrance,Dog Memorial,Personalized Pet,Loss of Pet,Dog Loss Gift,Pet Tag Gift

Pet Memorial Keychain,Memory of Pet,Pet Remembrance,Dog Memorial,Personalized Pet,Loss of Pet,Dog Loss Gift,Pet Tag Gift

$8.46 880 22,976

fashionjewelryforeve

Hand Stamped | Bull Skull/ Arrow Pet Tag | Cattle Ear Tag | Pet ID Tag | Dog Tag | Western | Gift | Farm

Hand Stamped | Bull Skull/ Arrow Pet Tag | Cattle Ear Tag | Pet ID Tag | Dog Tag | Western | Gift | Farm

$15.00 871 21,641

SantanaWilburnDsgns

Microchipped Tag, Indoor Cat Tag, Small Pet Tag, Micro Chipped, Cat Collar Add On, Cat Charm, Cat ID Tag,Personalized Pet Tag, Cat Pendant

Microchipped Tag, Indoor Cat Tag, Small Pet Tag, Micro Chipped, Cat Collar Add On, Cat Charm, Cat ID Tag,Personalized Pet Tag, Cat Pendant

$12.50 818 16,470

CoveLeather

Durable Deep Engraved Pet Tags for Dogs and Cats, Gold and Copper Dog Tags, Custom Pet Tags in Gold Silver Copper for Dog and Cat, Dog Tag

Durable Deep Engraved Pet Tags for Dogs and Cats, Gold and Copper Dog Tags, Custom Pet Tags in Gold Silver Copper for Dog and Cat, Dog Tag

$4.99 389 19,462

NaughtyEngravers

Saturn Enamel Pet Tag: Engraved Dog Cat ID

Saturn Enamel Pet Tag: Engraved Dog Cat ID

A$22.45 241 2,006

BasilAndCoPetShop

Star Wars Dog Tag, Jedi Order Mandalorian Personalized Ahsoka Symbol Dog Collar Pet Id, Rebel Alliance Custom Pet Tag, Star Wars Luggage Tag

Star Wars Dog Tag, Jedi Order Mandalorian Personalized Ahsoka Symbol Dog Collar Pet Id, Rebel Alliance Custom Pet Tag, Star Wars Luggage Tag

$28.00 121 3,546

WhiteRabbitEngraving

Personalisierter Anhänger Haustiermarke / Hundemarke Edelstahl gold - silber - rund - Gravur - personalisierbar Hund

Personalisierter Anhänger Haustiermarke / Hundemarke Edelstahl gold - silber - rund - Gravur - personalisierbar Hund

€7.00 114 6,763

AleigaJewelry

Frequently Asked Questions About 'pet tag'

'pet tag' receives 9,900 monthly searches globally. That's substantial demand, but with 148,622 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (44%) comes from United States.

There are 148,622 Etsy listings competing for 'pet tag'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'pet tag' has a keyword difficulty of 52/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'pet tag' products range from $2.19 to $265. The median is $15.99 and the average is $27.43. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 49% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 44% of searches for 'pet tag'. Australia and Canada also show meaningful demand.

Since 'pet tag' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'pet tag' include 'dog tag' and 'personalized pet tag'.

The cost per click for 'pet tag' is $1.12. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 33% between July 2025 and June 2026. Demand peaked around July 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'pet tag'

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