Keyword Overview Updated May 23, 2026

casual shoes

'casual shoes' is a highly searched keyword with 60,500 average monthly searches. It has moderate competition on Etsy with 42,006 listings targeting the keyword. In the past year, search interest peaked in November 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 37/100, ranking for 'casual shoes' is achievable but competitive — there are 42,006 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $4.98 and $409, with most priced around $115.70. The estimated cost per click for 'casual shoes' is $0.94 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

60,500

High volume

Competition

42,006

Medium competition

Cost Per Click

$0.94

High ad competition

Keyword Difficulty

37/100

Moderate

'casual shoes' Search Trend

MonthSearches
July 202560,500
August 202574,000
September 202560,500
October 202574,000
November 202590,500
December 202574,000
January 202674,000
February 202660,500
March 202660,500
April 202660,500
May 202660,500
June 202649,500

How Much Does 'casual shoes' Cost on Etsy?

Under $10 6%
$10 – $25 0%
$25 – $50 14%
$50 – $100 28%
$100+ 52%

71 listings · USD

Search Volume by Country

60,500
USA 12,100
20%
OTHER 48,400
80%

Competition by Country

42,006
USA 16,514
39%
UK 2,043
5%
CAN 841
2%
OTHER 22,608
54%

How to Rank for 'casual shoes' on Etsy

Target the Right Market

United States leads both search demand (20%) and competition (39%) for 'casual shoes', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'casual shoes' is unusually wide — from $4.98 up to $409. The median sits at $115.70, which is a better benchmark than the average since the spread is so large. The $100+ range dominates at 52% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking Difficulty

With a difficulty score of 37/100, 'casual shoes' is rated moderate to rank for on Etsy. Given the moderate difficulty and a median product price of $115.70, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.

Optimization Tips

'casual shoes' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'comfortable shoes' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'casual shoes'

Top Etsy Listings for 'casual shoes'

sample of 12 results
Women Formal Shoes, Flat Black Leather Shoes, Elegant Shoes, Comfortable Flats, Casual Shoes, Handmade Shoes, Pointy Shoes

Women Formal Shoes, Flat Black Leather Shoes, Elegant Shoes, Comfortable Flats, Casual Shoes, Handmade Shoes, Pointy Shoes

$409.00 805 11,871

KatzAndBirds

Mickey Mouse Inspired Women's Canvas Sneakers: Casual Shoes

Mickey Mouse Inspired Women's Canvas Sneakers: Casual Shoes

$48.00 229 8,580

Unlimited777footwear

Sneakers Rick Owens Style Genuine Leather Wide lace Low Top Chunky Sneakers: Black Casual Shoes

Sneakers Rick Owens Style Genuine Leather Wide lace Low Top Chunky Sneakers: Black Casual Shoes

$229.98 202 14,531

MurroDesign

Sneakers,Casual Shoes,Hipster Prints,Printable Wall Art,Fashion,Black & White,Photography,Modern,Poster,Home Decor,Digital,Retro,Download

Sneakers,Casual Shoes,Hipster Prints,Printable Wall Art,Fashion,Black & White,Photography,Modern,Poster,Home Decor,Digital,Retro,Download

€5.00 200 1,883

BeguimaStudio

Handmade Women Leather Tie Shoes,Ankle Boots,Oxford Women Shoes, Retro Leather Shoes, Wide Toe Box Shoes,Casual Shoes, Short Boots,Booties

Handmade Women Leather Tie Shoes,Ankle Boots,Oxford Women Shoes, Retro Leather Shoes, Wide Toe Box Shoes,Casual Shoes, Short Boots,Booties

$89.00 108 2,966

HerHis

Mens Tan Leather Huaraches: Handmade Mexican Casual Shoes

Mens Tan Leather Huaraches: Handmade Mexican Casual Shoes

A$184.00 103 2,999

BellaRosaMexico

Boggart: Women’s Leather and Denim Oxford Brogues – Lace-Up Casual Shoes, Handcrafted and Customizable

Boggart: Women’s Leather and Denim Oxford Brogues – Lace-Up Casual Shoes, Handcrafted and Customizable

$175.00 101 1,475

JuliaBoShoes

CORK CASUAL SHOES Unisex Sneakers from Portugal Cork footwear Lace-up sneakers Natural Cork Ecologic Gift Him, Gift Her

CORK CASUAL SHOES Unisex Sneakers from Portugal Cork footwear Lace-up sneakers Natural Cork Ecologic Gift Him, Gift Her

€120.00 88 5,761

CorkWithNature

Embroidered women's shoes, ballet shoes, flat shoes, Mary Jane shoes, casual shoes, work shoes

Embroidered women's shoes, ballet shoes, flat shoes, Mary Jane shoes, casual shoes, work shoes

HKD 300.00 75 1,678

SpecimenHK

Mickey Mouse Inspired Canvas Sneakers - Women's Casual Shoes

Mickey Mouse Inspired Canvas Sneakers - Women's Casual Shoes

$48.00 64 3,265

Unlimited777footwear

Colorful Bohemian Mandala Print Canvas Loafers for Women, Rainbow Lace Up Casual Shoes with Rubber Sole & Comfort Low Heel

Colorful Bohemian Mandala Print Canvas Loafers for Women, Rainbow Lace Up Casual Shoes with Rubber Sole & Comfort Low Heel

PHP 2600.00 31 2,067

GoldenNookStudios

Men’s Color Block Sneakers, Lightweight Casual Shoes, Breathable Everyday Trainers

Men’s Color Block Sneakers, Lightweight Casual Shoes, Breathable Everyday Trainers

$115.70 30 965

Nuavit

Frequently Asked Questions About 'casual shoes'

'casual shoes' receives 60,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 42,006 Etsy listings competing for 'casual shoes'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'casual shoes' has a keyword difficulty of 37/100 (moderate). Combined with a median product price of $115.70, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'casual shoes' products range from $4.98 to $409. The median is $115.70 and the average is $133.49. 52% of listings fall in the $100+ range, which is where most buyer expectations are set.

United States generates 20% of searches for 'casual shoes'.

Since 'casual shoes' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'casual shoes' include 'comfortable shoes' and 'gift for her'.

The cost per click for 'casual shoes' is $0.94. High ad competition combined with a median product price of $115.70 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around November 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'casual shoes'

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