Keyword Overview Updated Aug 12, 2026

brim hat

'brim hat' is a highly searched keyword with 27,100 average monthly searches. It has heavy competition on Etsy with 69,119 listings targeting the keyword. In the past year, search interest peaked in May 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 44/100, ranking for 'brim hat' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $3.50 and $395, with most priced around $65.50. The estimated cost per click for 'brim hat' is $0.90 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

27,100

High volume

Competition

69,119

High competition

Cost Per Click

$0.90

High ad competition

Keyword Difficulty

44/100

Moderate

'brim hat' Search Trend

MonthSearches
July 202527,100
August 202522,200
September 202522,200
October 202522,200
November 202522,200
December 202522,200
January 202622,200
February 202618,100
March 202622,200
April 202633,100
May 202640,500
June 202640,500

How Much Does 'brim hat' Cost on Etsy?

Under $10 2%
$10 – $25 8%
$25 – $50 33%
$50 – $100 30%
$100+ 27%

88 listings · USD

Search Volume by Country

27,100
USA 9,900
37%
OTHER 17,200
63%

Competition by Country

69,119
USA 38,092
55%
UK 3,588
5%
AUS 2,335
3%
OTHER 25,104
36%

How to Rank for 'brim hat' on Etsy

Target the Right Market

United States leads both search demand (37%) and competition (55%) for 'brim hat', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'brim hat' is unusually wide — from $3.50 up to $395. The median sits at $65.50, which is a better benchmark than the average since the spread is so large. The most populated bracket is $25 – $50 (33% of listings). At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking Difficulty

With a difficulty score of 44/100, 'brim hat' is rated moderate to rank for on Etsy. Given the moderate difficulty and a median product price of $65.50, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.

Optimization Tips

'brim hat' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'wide brim hat' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'brim hat'

Top Etsy Listings for 'brim hat'

sample of 12 results
Vintage high top stage catwalk big brim lafite straw hat for ladies summer sun protection beach big brim hat

Vintage high top stage catwalk big brim lafite straw hat for ladies summer sun protection beach big brim hat

$59.00 1,910

janicewinner

Reflective Moon Phases Black Felt Wide Brim Hat

Reflective Moon Phases Black Felt Wide Brim Hat

$90.00 1,577 15,448

ThatElectricTouch

Mustache lover trucker hat, embroidered mustache hat, light camo hat, country style camo brim hat, cute wester  trucker hat, camo girl hat

Mustache lover trucker hat, embroidered mustache hat, light camo hat, country style camo brim hat, cute wester trucker hat, camo girl hat

$29.00 168 2,242

SimplyDelilah

Australian Made Nullarbor Wide Brim Hat | UPF50+ Cotton Sun Hat | Durable Packable Outdoor Hat

Australian Made Nullarbor Wide Brim Hat | UPF50+ Cotton Sun Hat | Durable Packable Outdoor Hat

A$79.95 128 18,799

NewcastleHats

Crochet Sun Hat - Brimmed Hat - Beach Hat - White Crochet Hat - Crochet Floppy Hat - Fashion Accessories - Vegan Friendly

Crochet Sun Hat - Brimmed Hat - Beach Hat - White Crochet Hat - Crochet Floppy Hat - Fashion Accessories - Vegan Friendly

$24.00 104 386

GabysSchaufenster

Wide Brim Wheat Straw 5 Inch Brim Hat: Dior Style Hat / Audrey Hepburn Style, Removable Grosgrain Ribbon

Wide Brim Wheat Straw 5 Inch Brim Hat: Dior Style Hat / Audrey Hepburn Style, Removable Grosgrain Ribbon

$85.00 85 1,380

lyndahats

Cotton Cloche Sun Hat: Summer Brimmed Hat for Women

Cotton Cloche Sun Hat: Summer Brimmed Hat for Women

$28.00 83 2,166

SantiniStudio

Rolled brim hat, PICK COLORS, crochet flower hat, bucket hat, cloche hat, flower hat, crochet beach hat, women's hat, sun hat, brimmed hat.

Rolled brim hat, PICK COLORS, crochet flower hat, bucket hat, cloche hat, flower hat, crochet beach hat, women's hat, sun hat, brimmed hat.

$25.00 80 2,244

DesignsBuyKathi

Stevie Nicks Hat, Gypsy that I Was, Witchy Hat, Mystical Acessories, Unique Steampunk Hat, Large Brim Hats

Stevie Nicks Hat, Gypsy that I Was, Witchy Hat, Mystical Acessories, Unique Steampunk Hat, Large Brim Hats

$135.00 65

EvergreenDesignandCo

Vintage Inspired Dusty Pink Kettle Brim Hat: Vintage Trim, Garden Party Millinery

Vintage Inspired Dusty Pink Kettle Brim Hat: Vintage Trim, Garden Party Millinery

$75.00 59 711

lyndahats

Custom Wire Brim Hat | Travel Beach Hat | Birthday Floppy Hat | Personalized Vacation Hat

Custom Wire Brim Hat | Travel Beach Hat | Birthday Floppy Hat | Personalized Vacation Hat

$10.00 45 3,686

ImprintandImpress

Pretty Red Vintage 1970's WIDE BRIM Hat with Flowers & FEATHER Retro Victorian Style

Pretty Red Vintage 1970's WIDE BRIM Hat with Flowers & FEATHER Retro Victorian Style

$40.00 43 169

IncogneetoVintage

Frequently Asked Questions About 'brim hat'

'brim hat' receives 27,100 monthly searches globally. That's substantial demand, but with 69,119 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 69,119 Etsy listings competing for 'brim hat'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'brim hat' has a keyword difficulty of 44/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'brim hat' products range from $3.50 to $395. The median is $65.50 and the average is $80.54. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 37% of searches for 'brim hat'.

Since 'brim hat' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'brim hat' include 'wide brim hat' and 'sun hat'.

The cost per click for 'brim hat' is $0.90. High ad competition combined with a median product price of $65.50 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume rose 49% between July 2025 and June 2026. A 49% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around May 2026.

Keywords Related to 'brim hat'

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