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Keyword overview Updated Sep 10, 2026

body pillow

'body pillow' is a highly searched keyword with 165,000 average monthly searches. It has moderate competition on Etsy with 13,441 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 23/100, 'body pillow' is relatively easy to rank for because the 165,000 monthly searches far outweigh the competition. Products in this category typically sell between $10 and $399.99, with most priced around $70. The estimated cost per click for 'body pillow' is $0.99 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

165,000

High volume

Competition

13,441

Medium competition

Cost per click

$0.99

High ad competition

Keyword difficulty

23/100

Easy

'body pillow' search trend

Monthly searches

MonthSearches
September 2025135,000
October 2025135,000
November 2025165,000
December 2025201,000
January 2026165,000
February 2026135,000
March 2026135,000
April 2026135,000
May 2026165,000
June 2026135,000
July 2026165,000
August 2026165,000

How much does 'body pillow' cost on Etsy?

Under $10 0%
$10 – $25 13%
$25 – $50 11%
$50 – $100 51%
$100+ 24%

70 listings · USD

Search volume by country

165,000
USA 74,000
45%
OTHER 91,000
55%

Competition by country

13,441
USA 6,373
47%
UK 462
3%
AUS 336
2%
OTHER 6,270
47%

How to rank for 'body pillow' on Etsy

Target the right market

United States leads both search demand (45%) and competition (47%) for 'body pillow', but neither is overwhelmingly dominant.

Price competitively

The price range for 'body pillow' is unusually wide — from $10 up to $399.99. The median sits at $70, which is a better benchmark than the average since the spread is so large. The $50 – $100 range dominates at 51% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.

Ranking difficulty

With a difficulty score of 23/100, 'body pillow' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'body pillow' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'pregnancy pillow' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'body pillow'

Top Etsy listings for 'body pillow'

Sample of 12 results

Frequently asked questions about 'body pillow'

How much search demand does 'body pillow' get?

'body pillow' receives 165,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.

How saturated is the market for 'body pillow'?

There are 13,441 Etsy listings competing for 'body pillow'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'body pillow' worth targeting for my Etsy shop?

'body pillow' has a keyword difficulty of 23/100 (easy). Combined with a median product price of $70, this is a strong opportunity — low competition and a price point that supports healthy margins.

What should I charge for 'body pillow' products?

Prices for 'body pillow' products range from $10 to $399.99. The median is $70 and the average is $80.37. 51% of listings fall in the $50 – $100 range, which is where most buyer expectations are set.

Which countries have the most demand for 'body pillow'?

United States generates 45% of searches for 'body pillow'.

How do I get my listing to rank for 'body pillow'?

Since 'body pillow' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'body pillow' include 'pregnancy pillow' and 'body pillow cover'.

How commercially valuable is 'body pillow'?

The cost per click for 'body pillow' is $0.99. High ad competition combined with a median product price of $70 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Is 'body pillow' seasonal or trending?

Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around December 2025.

Keywords related to 'body pillow'

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