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Keyword overview Updated Jul 10, 2026

100 gsm

'100 gsm' is a highly searched keyword with 1,900 average monthly searches. It has moderate competition on Etsy with 6,243 listings targeting the keyword. Search demand held steady between September 2025 and August 2026 with no major seasonal swings. With a keyword difficulty of 33/100, ranking for '100 gsm' is achievable but competitive — there are 6,243 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $7.49 and $225, with most priced around $17.75. The estimated cost per click for '100 gsm' is $0.18 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly search volume

1,900

High volume

Competition

6,414

Medium competition

Cost per click

$0.18

Low ad competition

Keyword difficulty

33/100

Moderate

'100 gsm' search trend

Monthly searches

MonthSearches
September 20252,400
October 20252,400
November 20251,900
December 20251,900
January 20261,900
February 20261,600
March 20261,900
April 20261,900
May 20261,900
June 20261,900
July 20262,400
August 20262,400

How much does '100 gsm' cost on Etsy?

Under $10 10%
$10 – $25 65%
$25 – $50 20%
$50 – $100 0%
$100+ 5%

20 listings · USD

Search volume by country

1,900
USA 210
11%
UK 50
3%
OTHER 1,640
86%

Competition by country

6,414
UK 5,069
79%
EU 1,345
21%
OTHER 0
0%

How to rank for '100 gsm' on Etsy

Target the right market

Search demand for '100 gsm' is strongest in United States (11%), but most competing listings come from sellers in United Kingdom (79%). This gap suggests United States buyers may be underserved — fewer sellers are specifically targeting them despite the demand. Consider pricing around $17.75 with shipping options that appeal to United States buyers.

Price competitively

The price range for '100 gsm' is unusually wide — from $7.49 up to $225. The median sits at $17.75, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 65% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 33/100, '100 gsm' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

'100 gsm' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like '100gsm paper' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for '100 gsm'

Top Etsy listings for '100 gsm'

Sample of 12 results
Brown Kraft Paper Roll: Recycled Gift Wrap, Art Canvas (100gsm)

Brown Kraft Paper Roll: Recycled Gift Wrap, Art Canvas (100gsm)

$25.00 455 11,230

SkillSupply

Limited-Edition Vintage TN Inserts | 100gsm Blank Grid Paper | 60 Pages | Standard & Passport Size

Limited-Edition Vintage TN Inserts | 100gsm Blank Grid Paper | 60 Pages | Standard & Passport Size

PHP 462.00 306 6,669

DeskNook

Set of 4 Mountainscape Medium A5 Stitch Bound Notebooks | Eco-friendly 100 gsm paper | 30 sheets 60 pages | OM Journal Sketchbook Set

Set of 4 Mountainscape Medium A5 Stitch Bound Notebooks | Eco-friendly 100 gsm paper | 30 sheets 60 pages | OM Journal Sketchbook Set

$15.00 232 5,278

OccasionalMotto

Funny 'You're Old' Birthday Wrapping Paper: Recycled 100gsm

Funny 'You're Old' Birthday Wrapping Paper: Recycled 100gsm

£4.40 161 2,859

heatheralsteaddesign

Christmas doors wrapping paper of xmas houses and festive wreaths, A2 sheets, 100GSM gift wrap

Christmas doors wrapping paper of xmas houses and festive wreaths, A2 sheets, 100GSM gift wrap

£2.25 108 1,103

PapersmithDesign

Leather Journal Refill Insert -  6.5x5.38, 300 pages 100gsm Blank Lined for Leather Journals

Leather Journal Refill Insert - 6.5x5.38, 300 pages 100gsm Blank Lined for Leather Journals

$18.50 95 6,175

FJ4LifeCreations

Craft UK Aperture Cards & Envelopes A5 Smooth White Tri-Fold Rectangle, C5 300 gsm Card Blanks And Matching Envelope | 8x6" 21x15cm

Craft UK Aperture Cards & Envelopes A5 Smooth White Tri-Fold Rectangle, C5 300 gsm Card Blanks And Matching Envelope | 8x6" 21x15cm

£5.75 65 9,044

AKxstitch

Shiny Shimmer Crinkle Satin Polyester 100 GSM Lightweight Fabric By The Yard

Shiny Shimmer Crinkle Satin Polyester 100 GSM Lightweight Fabric By The Yard

$7.49 54 1,193

FabricSupplier

Fabric 100% Linen "Serena Desert Sage", Lightweight Thin 95gsm, Muted Gray-Green, Preshrunk, Drapy, for semi-sheer curtains, IN STOCK!

Fabric 100% Linen "Serena Desert Sage", Lightweight Thin 95gsm, Muted Gray-Green, Preshrunk, Drapy, for semi-sheer curtains, IN STOCK!

€1.16 53 876

LINENGRAPHY

Journal Insert Set | Traveler's Notebook Refillable Insert | A5, A6 | Lined, Dotted, Blank 100gsm Paper

Journal Insert Set | Traveler's Notebook Refillable Insert | A5, A6 | Lined, Dotted, Blank 100gsm Paper

$12.00 28 434

theDetourDiaries

C6 Colored Envelopes, 100gsm Smooth Stationery (Pack of 20)

C6 Colored Envelopes, 100gsm Smooth Stationery (Pack of 20)

A$14.95 25 716

CardBiz

A5 Notebook Refill Fountain Pen Friendly 100gsm Cream Paper Minimalist Bullet Journal Planner Insert Softcover Layflat Binding Handwriting

A5 Notebook Refill Fountain Pen Friendly 100gsm Cream Paper Minimalist Bullet Journal Planner Insert Softcover Layflat Binding Handwriting

$13.50 23 577

CartaRustica

Frequently asked questions about '100 gsm'

How much search demand does '100 gsm' get?

'100 gsm' receives 1,900 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for '100 gsm'?

There are 6,243 Etsy listings competing for '100 gsm'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from United Kingdom sellers (79%), while demand is strongest in United States — a gap worth exploiting.

Is '100 gsm' worth targeting for my Etsy shop?

'100 gsm' has a keyword difficulty of 33/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for '100 gsm' products?

Prices for '100 gsm' products range from $7.49 to $225. The median is $17.75 and the average is $30.26. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 65% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

Which countries have the most demand for '100 gsm'?

United States generates 11% of searches for '100 gsm'. Competition is centered in United Kingdom instead, which means United States buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

How do I get my listing to rank for '100 gsm'?

Since '100 gsm' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside '100 gsm' include '100gsm paper' and '100gsm'.

How commercially valuable is '100 gsm'?

The cost per click for '100 gsm' is $0.18. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is '100 gsm' seasonal or trending?

Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around September 2025.

Keywords related to '100 gsm'

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